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Anil Baddevithana

Managing Director

Housing Development Finance Corporation PLC

Location:
Maldives
Education:
Doctorate, Industrial Psychology
Experience:
46 years, 6 months

Work Experience

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List all relevant responsibilities, skills, projects, and achievements against each role.  If you're a fresh grad, you can add any volunteer work or any internship you've done before.
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Total Years of Experience:  46 Years, 6 Months   

September 2008 To Present

Managing Director

at Housing Development Finance Corporation PLC
Location : Maldives
Formulate, review and guide corporate strategy, risk management, corporate governance, business development, performance objectives, monitor implementation of all aspects of operations, delivered professionally and responsibly through the highest caliber of leadership and teamwork.
• As the pioneering Managing Director of the IFC Partner Company, Housing Development Finance Corporation Plc. (HDFC) in the Maldives, I am responsible for the day-to-day management of the Company by exercising the powers and duties set forth in the Charter, which constitutes the Memorandum and Articles of Association and the By-Laws of the Company.. Having rolled out its business plan upon privatization in 2008, recorded excellent achievements in growth, market share, business capacity development, and profits consistently over the last five years.
• Having laid a firm foundation for sustainable and responsible finance in this emerging market, HDFC was recognized as a trailblazer among the IFC partner companies with single recognition conferred in 2011 as the first to achieve strategic performance goals in the IFC Community of Practice using principles of Client Protection and Inclusive Finance. Since then, HDFC has successfully entered the London based FT/IFC Sustainable Finance Awards for three years running from 2011, and also received Business Initiatives Directions International Gold Star Award for Quality in Geneva in 2012 and the European Society for Quality Research Award in London in 2013.
September 2008 To May 2014

Managing Director

at Housing Development Finance Corporation PLC
Location : Maldives
UK - SRI LANKA - MALDIVES
Managing Director - September 2008- To-Date
Housing Development Finance Corporation (HDFC) Plc.
Sosun Magu, Male'
Maldives
Formulate, review and guide corporate strategy, risk management, corporate governance, business development, performance objectives, monitor implementation of all aspects of operations, delivered professionally and responsibly through the highest caliber of leadership and teamwork.
• The pioneering Managing Director of the IFC Partner Company, Housing Development Finance Corporation Plc. (HDFC) in the Maldives, and having rolled out its business plan upon privatization in 2008, recorded excellent achievements in growth, market share, business capacity development, and profits consistently over the last five years.
• Having laid a firm foundation for sustainable and responsible finance in this emerging market, HDFC was recognized as a trailblazer among the IFC partner companies with single recognition conferred in 2011 as the first to achieve strategic performance goals in the IFC Community of Practice using principles of Client Protection and Inclusive Finance. Since then, HDFC has successfully entered the London based FT/IFC Sustainable Finance Awards for two years running, and also received in 2012, both Business Initiatives Directions International Gold Star Award for Quality in Geneva and the European Society for Quality Research Award in London.
September 2002 To August 2008

Deputy General Manager of Credit, Operations and Marketing

at Housing Development Finance Corporation Bank of Sri Lanka
Location : Sri Lanka - Colombo 2
Deputy General Manager of Credit, Operations and Marketing- Sep. 2002- Aug. 2008
Housing Development Finance Corporation Bank of Sri Lanka,
Colombo 2

Head of Credit, Marketing and Operations of the bank, which grew its balance sheet by 20-30% year on year under my watch, and increased the market share from 25% in 2002 to 40% by 2008 to be the market leader in the housing finance sector of Sri Lanka.
• Held positions of Deputy General Manager/Head of Credit, Operations and Marketing of the Housing Development Finance Corporation Bank of Sri Lanka from September 2002 to August 2008, taking the organization to greater heights, and becoming the market leader.

• Received recognition for leadership and contribution to achieving major corporate milestones including the conversion and positioning of the twenty-year old Corporation as a Licensed Specialized Bank in 2003, the first ever mortgage securitization in Sri Lanka with the Citibank in 2004 and a groundbreaking Initial Public Offering through the Colombo Stock Exchange in 2005.

• Secured the apex status for HDFC Bank in executing the 2006 ADB/World Bank Housing Finance Initiative, giving leadership to all registered commercial banks in Sri Lanka mandated to participate as directed by the Central Bank of Sri Lanka. HDFC Bank received the National Chamber of Commerce of Sri Lanka's Annual National Business Excellence Awards for five successive years between 2004 and 2008.
January 1997 To August 2002

General Manager

at Ceylinco Building Society Ltd.
Location : Sri Lanka - Colombo 4
General Manager- January 1997- August 2002
Nation's Building Society, Galle Road, Colombo 3, Sri Lanka
Founder General Manager of this first private sector Building Society (Nation's Building Society formerly known as Ceylinco Building Society Ltd.-CBSL) in Sri Lanka established in 1997 under the National Housing Act.
• CBSL became a pioneer in setting up the Mortgage Lenders Association of Sri Lanka, and was able democratize home ownership through a joint venture with Seylan, a leading commercial bank.
January 1994 To December 1996

Managing Director

at Maritime International Financial Services (MIFSL) Ltd
Location : Sri Lanka - Colombo 4
Managing Director- January 1994- December 1996
Maritime International Financial Services (MIFSL) Ltd.,
10 Davidson Road, Col. 4,
Sri Lanka
MIFSL is the principle agent in Sri Lanka for the Halifax Group's Clerical Medical International of the UK. Responsible for independent financial advisory service, the organization was able to secure and service effectively, some of the largest investments to come from the region.
August 1985 To December 1993

Director/General Manager

at Palms Advertising Pvt. Ltd
Location : Sri Lanka - Colombo 4
Director/General Manager- August 1985- December 1993
Palms Advertising Pvt. Ltd., 10, Davidson Road, Colombo 4
One of the first Triple-A accredited public relations and marketing agencies in Sri Lanka that operated in the mass media as agents for a number of large national and multi-national companies including Hyundai Corporation, CMI Ltd. of the Halifax Group and Yamaha Corporation.
April 1982 To July 1985

Senior Monitoring Officer

at Housing Corporation of England and Wales
Location : United Kingdom - London
Senior Monitoring Officer- April 1982- July 1985

Ensuring compliance and standards of service by Registered Social Landlords.
September 1981 To March 1982

Assistant Monitoring Officer

at Housing Corporation of England and Wales
Location : United Kingdom - London
Assistant Monitoring Officer- September 1981- March 1982 for registered landlords on their compliance and practices in keeping with the registration and supervision criteria.
September 1980 To August 1981

Finance Assistant

at Housing Corporation of England and Wales
Location : United Kingdom - London
Finance Assistant- September 1980- August 1981
September 1978 To August 1980

Administrative Assistant

at District Finance Office of Kensington, Chelsea, and Westminster
Location : United Kingdom - London
Housing Corporation of England and Wales, Maple House,
Tottenham Ct. Rd. London W1
A quasi civil service entity vested with regulation and investment responsibilities for Housing Associations of England and Wales. Housing Corporation was indirectly responsible for building the greatest number of sustainable neighborhoods in the UK.
Administrative Assistant- September 1978- August 1980
September 1977 To August 1978

Management Trainee

at Top Man Ltd.
Location : United Kingdom - London
District Finance Office- Kensington, Chelsea & Westminster Area Health Authority
Primarily responsible for UK Private Healthcare & financial budgets of the hospitals in the district.

Management Trainee- September 1977- August 1978
Top Man Fashions (today owned by Arcadia Group) New Oxford Street, London WC1
Selected in the first batch of Management Trainees for the launching of Top Man in 1977 by the Peter Robinson Group

Education

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Let employers know more about your education; remember, be clear and concise.
January 2006

Doctorate, Psychology

at University of Kelaniya
Location : Sri Lanka - Kelaniya
ACEDEMIC & PROFESSIONAL QUALIFICATIONS
PhD (Psych.) - University of Kelaniya - Sri Lanka- 2006
November 2006

Doctorate, Industrial Psychology

at University of Kelaniya - Sri Lanka
Location : Sri Lanka
Following on from MBA research project on team building using psycho-metrics and team roles for managing people in organizations, the PhD research identified dynamics of capacity building through personality development as a tool for creating synergy and extraordinary performance.
January 2003

Master's degree, Master of Business Administration

at Postgraduate Inst. of Management - University of Sri Jayawardenapura
Location : Sri Lanka - Colombo 8
MBA - Postgraduate Inst. of Management (PIM), University of Sri Jayewardenepura -2003
January 2003

Bachelor's degree, Corporate Business Finance- PIM

at University of Sri Jayawardenapura - Postgraduate Institute of Management
Location : Sri Lanka - Colombo 8
Postgraduate Certificate in Corporate Business Finance- PIM -1999
January 2002

Master's degree, Sociology

at University of Kelaniya
Location : Sri Lanka - Kelaniya
MA - University of Kelaniya - 2002
January 2002

Bachelor's degree, Marketing

at Asia Pacific Marketing Federation
Location : Singapore
CPM - Certified Professional Marketing Degree (Australia/Singapore Federation) - 2002
January 2001

Bachelor's degree, Philosophy

at Colombo B&P University of Sri Lanka
Location : Sri Lanka - Colombo 7
BA (Gen.) - Colombo B&P University of Sri Lanka -2001
January 1998

Bachelor's degree, Human Resource Management- PIM

at University of Sri Jayawardenapura - Postgraduate Institute of Management
Location : Sri Lanka - Colombo 8
Postgraduate Certificate in Human Resource Management- PIM -1998
January 1984

Bachelor's degree, Business Administraton

at Institute of Chartered Secretaries and Administrators
Location : United Kingdom
Institute of Chartered Secretaries and Administrators- UK, 1984 Fin. & Admin. Stream.
SCHOOLS ATTENDED:
January 1982

High school or equivalent, Business Administration

at Harrow College
Location : United Kingdom - London
Harrow College, UK (1978-1982)
MEMBERSHIP OF PROFESSIONAL BODIES
Life Member -Association of Professional Bankers of Sri Lanka
FACPM- Fellow Member - Certified Professional Marketers of Asia Pacific Federation
FSLIM- Fellow Member of Sri Lanka Institute of Marketing
American Psychological Association (APA) - International Affiliate
Organization of Professionals Association of Sri Lanka - Life Member
January 1977

High school or equivalent, UCCA Advanaced Level

at Erith School
Location : United Kingdom - London
Erith School, Erith, Kent, United Kingdom (1975- 1977)
January 1975

High school or equivalent, Secondary Education

at Royal College
Location : Sri Lanka - Colombo 7
Royal College, Colombo 7 (1964- 1975)

Specialties & Skills

AND MARKETING

BALANCE SHEET

MARKETING

MORTGAGE

OPERATIONS

PUBLIC RELATIONS

Marketing Strategy

Capacity Building and Leveraging Human Talent

Risk Management

Corporate Leadership

Performance Management

Human Capital Strategy

Marketing Strategy

Capacity Building

Risk Management

Team Building

Languages

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For some jobs, fluency in one or more foreign languages is a plus, so add your language skills to get better results.

English

Expert

Memberships

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Your professional memberships provide an informative signal about your career aspirations, so add them!
Organization : Counting 35 years of experience including more than 30 years in senior and corporate management positions in Housing Finance, Banking, Business Administration and Marketing in the UK, Sri Lanka, and the Maldives, with a career that began as a Management Trainee in , at the launching of Top Man Fashion Company by the Peter Robinson Group of the UK, and to the present day, as Managing Director of HDFC Plc. Maldives, which is a Partner Company of the IFC; Member of the World Bank Group. Employment history includes large and reputed organizations in the UK, namely, Kensington, Chelsea and Westminster District Finance Office, Housing Corporation of England and Wales, and the Halifax Group, and in Sri Lanka, Maritime International Financial Services Ltd., Nation's Building Society, and HDFC Bank of Sri Lanka
Membership/Role : Member
Member since : January 1977
Organization : A Life Member of the Association of Professional Bankers of Sri Lanka, a Certified Professional Marketer of the Asia Pacific Marketing Federation, Fellow of the Sri Lanka Institute of Marketing, International Affiliate of the American Psychological Association, holding academic qualifications of PhD, MBA, MA and BA
Membership/Role : Member
Member since :
Organization : Life Member -Association of Professional Bankers of Sri Lanka
Membership/Role : Member
Member since :
Organization : FACPM- Fellow Member - Certified Professional Marketers of Asia Pacific Federation
Membership/Role : Member
Member since :
Organization : FSLIM- Fellow Member of Sri Lanka Institute of Marketing
Membership/Role : Member
Member since :
Organization : Organization of Professionals Association of Sri Lanka - Life
Membership/Role : Member
Member since :
Organization : Library Committee: Postgraduate Institute of University of Kelaniya
Membership/Role : Member
Member since :
Organization : Organization of Professionals Association (OPA) of Sri Lanka
Membership/Role : Life Membership
Member since : January 2002

Training and Certifications

Islamic Finance ( Certificate )

Issued in: March 2013 Valid Until: - December 2013

Hobbies and Interests

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Writing (a published author), Reading, Scuba Diving, Music, Drama (theater)

i. Justice of the Peace - Sri Lanka ii. District Governor 2007/2008 - Int. Association of Lions - USA iii. NCCSL Business Excellence Award from 2004 to 2008 iv. FT/IFC Achievement in Basic Needs Financing – 2011 v. FT/IFC Sustainable Investment - 2012 vi. Business Initiative Direction (BID) Quality Award 2012 vii. FT/IFC Achievement in Inclusive Business - 2013 viii. ESQR - 2013

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