Areej AlHuniti, Senior Account Executive

Areej AlHuniti

Senior Account Executive

Dot.jo

Location
Jordan - Amman
Education
Bachelor's degree, Marketing
Experience
13 years, 3 Months

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Work Experience

Total years of experience :13 years, 3 Months

Senior Account Executive at Dot.jo
  • Jordan - Amman
  • My current job since February 2013

• Represent leading brands ranging from publishers, food chain, healthcare and private entities online; by developing social media strategies that can enhance brand awareness, increase foot-ins and encourage product adaptation.
• Ensure successful audience engagement through understanding the target market and developing the right tone of voice.
• Work hand in hand with the team's copywriter to deliver appealing posts and tweets that gain high engagement and interaction levels.
• Liaise with colleagues and clients to create effective campaigns that would increase opportunities and improve customer service.
• Manage the brands' presence in social networking sites including Facebook, Twitter, Instagram, YouTube and LinkedIn.
• Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of strategies and campaigns to maximize results.
• Research and monitor social media trends.

Online Marketing Consultant at Learn it Live
  • Jordan - Amman
  • March 2013 to July 2013

Social media and online marketing consultancy

Fine Solutions Regional Marketing Officer at Nuqul Group
  • Jordan - Amman
  • January 2011 to December 2012

• Championed channel-specific marketing campaigns from data collection, and survey analysis to the development of marketing communication messages and designs in addition to the selection of suitable offerings (based on the target audience needs).
• Initiated a creative employee referral program that resulted in improved market penetration and accelerated sales growth and profitability.
• Market research and analysis (MENA region)
• Delivered business results and change by solving problems and implementing solutions.
• Represented the company in a business tour done by a sister company in the UK (Brightwell Co.)
• Conducted trainings to team members and new comers.
• Branding implementation, this includes current brand's rebirth and creating a new environmentally conscious brand.
• Social media, direct and digital marketing management.
• Successfully created and executed new product launches with measurable SMART objectives.
• Worked with various departments to develop strong client relationships and implemented channel-specific marketing projects that are in sync with quarterly goals and objectives.
• Developed a 12-month marketing plan and budget for 11 countries in the MENA region.
• Suppliers' negotiations and investigations.

Part Time Marketing Consultant at GreenTech
  • April 2012 to July 2012

Part Time Marketing Consultant - GreenTech (Apr 2012-July 2012)

Personal Life Planning (PLP) Course Instructor at injaz
  • Jordan - Amman
  • October 2011 to December 2011

Personal Life Planning (PLP) Course Instructor

Education

Bachelor's degree, Marketing
  • at University of Jordan
  • January 2010

2007- 2010: University of Jordan BA in Marketing GPA 3.18

High school or equivalent,
  • at Secondary Education/ Literary Stream, Rosary College
  • January 2007

2007 Secondary Education/ Literary Stream, Rosary College GPA 89.9%

Specialties & Skills

Data Collection
Research Analysis
Channel
Education
AND MARKETING
BRANDING
COLLECTION
DATA COLLECTION
MARKET RESEARCH
MARKETING
MARKETING MANAGEMENT
SOLUTIONS

Languages

Arabic
Expert
Chinese
Beginner
English
Expert

Training and Certifications

Social Media and Online Marketing (Training)
Training Institute:
NYIT
Date Attended:
July 2012