Ashraf Saad, Country Marketing Manager

Ashraf Saad

Country Marketing Manager

NAQEL Express

Location
Egypt - Cairo
Education
Bachelor's degree, BA ,Faculty of Arts
Experience
28 years, 9 Months

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Work Experience

Total years of experience :28 years, 9 Months

Country Marketing Manager at NAQEL Express
  • Saudi Arabia
  • My current job since December 2014

Plan marketing and branding objectives.
Expand product solutions and offerings.
Prepare marketing strategies alongside other company executives and staff.
Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
Prepare and adhere to budgets.
Oversee creation and delivery of press releases, advertisements, and other marketing materials.
Design print ads and publications.
Ensure brand messages are consistent.
Gather and analyze customer insight.
Nurture and enrich all external perceptions of the company and growth of market share.
Engage consumers on social media.
Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
Lead all areas of content generation and production across all media platforms.
Take calculated risks based on data-driven analytic.
Drive overall CRM and direct marketing.
Engage other organizations within the community.
Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

Commercial Director at Meuble El Chark
  • Egypt - Cairo
  • My current job since May 2010

To design, manage and support, under the general guidelines of the CEO, all sales, Marketing and Call center activities of the Business Units to further develop the company’s potential and enlarge its market share through directing and assisting the sales team and establishing annual sales plans and strategies.

Sales Director at Egyptian Garments
  • Other
  • August 2007 to April 2010

 Develop, implement and manage all sales plans
 Achieving agreed and set sales targets
 Forecasting monthly activities and orders
 Explore business development opportunities, cultivate partnerships & alliances
 Maintaining ongoing contracts
 Maximizes growth of existing account customers.
 Negotiate contracts with partners and customers.
 Selling and customer positioning of the Company's complete product portfolio .
 Oversee the general sales of company products and develop new products in coordination with marketing department.

Strategic Sales Manager at DHL
  • Other
  • August 2005 to August 2007

1

Major Accounts Manager at DHL Worldwide Express
  • Other
  • January 2003 to July 2005

Manage and develop the assigned Major Accounts in order to maintain and grow the DHL market leadership position. Achieve individual sales targets while meeting key customer needs.

Tarritory Sales Manager at DHL Worldwide Express
  • Other
  • November 1999 to January 2003

Manage and develop the assigned sales area, maintain and grow the DHL market leadership position. Achieve individual sales targets while meeting customer needs

Sales Executive at DHL Worldwide Express
  • Other
  • September 1997 to November 1998

The key challenge of this job is to deliver the agreed levels of revenue and profit in the assigned industries, whilst meeting customer needs

Front line Customer Service Agent at DHL Worldwide Express
  • Other
  • August 1995 to September 1997

 Record all customers booking requests
 Respond to customers shipments inquiries
 Register track & trace requests and pre - alerts
 Provide transit time & rates information
 Register customer’s complaints
 Record sales leads & operation leads
 Ability to cover all express centers in Egypt

Area Sales Rep. at Gazzaz /Jeddah
  • Other
  • August 1994 to August 1995

 Increase Gazzaz’s market share
 Complete daily end of day reports showing the status of daily sales
 Approach new potential customers
 Maximize sales revenue
 Generate new business

Education

Bachelor's degree, BA ,Faculty of Arts
  • at Cairo University
  • May 1994

Specialties & Skills

Commercial Strategies
Team Building
Revenue Management
Customer Service
Management
Team building
Strategic Management
Sales Management

Languages

Arabic
Expert
English
Expert

Training and Certifications

Managements of sales and marketing diploma (Certificate)
Date Attended:
January 2005
Valid Until:
April 2007

Hobbies

  • reading