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Aulia Galuh Bagjamaghfira, Marketing Communication

Aulia Galuh Bagjamaghfira

Marketing Communication·PT Sandiya Kreasi Utama

Indonesia

Master's degree, Marketing Management

Work experience

Total years of experience: 9 years, 1 months

Marketing Communication

November 2025 - January 2026

PT Sandiya Kreasi Utama

Jakarta, Indonesia

November 2025 - January 2026

• Crafted and implemented innovative brand marketing strategies that resonate with target audiences, enhancing overall brand perception.
• Spearheaded KOL and influencer partnerships, optimizing selection and segmentation to maximize engagement and brand awareness.
• Conducted comprehensive campaign performance analyses, focusing on engagement metrics, conversion rates, and return on investment to inform future strategies.
• Collaborated cross-functionally to ensure cohesive messaging across all marketing channels, driving alignment with business goals.
• Utilized data insights to refine marketing tactics, resulting in increased audience engagement and brand loyalty.
• Developed creative content that effectively communicates brand values and engages diverse consumer segments.

Company industry:
Fashion & Apparel

Process Solution

January 2025 - October 2025

PT Global Service Indonesia

Jakarta, Indonesia

January 2025 - October 2025

• Created comprehensive marketing service plans and timelines, enhancing project execution and ensuring timely delivery of campaigns.
• Optimized resource allocation, effectively utilizing personnel and tools to boost operational efficiency and minimize delays.
• Established standardized documentation processes for contracts and reporting, ensuring compliance and fostering better collaboration among stakeholders.
• Analyzed performance metrics and produced insightful reports, supporting data-driven decision-making in marketing strategies.
• Leveraged project management skills to streamline marketing initiatives, contributing to successful brand communication and engagement efforts.

Company industry:
Human Resources Outsourcing

Project Management Officer

January 2023 - January 2025

Asanezia

Bogor, Indonesia Remote

January 2023 - January 2025

• Spearheaded the development and execution of strategic marketing plans, optimizing budgets and timelines for impactful brand campaigns.
• Enhanced project management processes through meticulous timeline tracking and resource allocation, ensuring seamless execution within defined scope and budget.
• Fostered strong relationships by coordinating client meetings and stakeholder communications, facilitating collaboration across diverse teams and locations.
• Championed cross-functional collaboration, leading to improved project outcomes and heightened brand visibility in competitive markets.
• Leveraged analytical skills to assess campaign performance, driving continuous improvement and alignment with brand objectives.

Company industry:
Events Management

Project Management Officer

January 2020 - January 2023

Muda Berdaya

Jakarta, Indonesia Hybrid

January 2020 - January 2023

• Spearheaded the execution of multiple digital marketing campaigns monthly, significantly boosting social media engagement across platforms like TikTok and Instagram.
• Cultivated relationships with a diverse network of KOLs and influencers, enhancing brand visibility and reach.
• Led a dynamic team, optimizing campaign processes to achieve faster execution and reduced operational costs.
• Crafted innovative campaign proposals and strategies, successfully forging partnerships with key brands in FMCG, lifestyle, and technology sectors.
• Leveraged data-driven insights to refine marketing strategies, driving impactful brand communication and engagement.

Company industry:
Advertising

Business Support Executive

January 2017 - December 2019

Muda Berdaya

Jakarta, Indonesia

January 2017 - December 2019

• Conducted in-depth market research and competitor analysis to inform and refine targeted brand marketing strategies.
• Launched and executed dynamic social media campaigns and community activations, driving a 25% increase in audience engagement.
• Oversaw client communication, contract negotiations, and budget management for over 20 marketing projects, ensuring seamless execution and alignment with brand objectives.
• Collaborated with cross-functional teams to deliver marketing initiatives on schedule, enhancing client satisfaction and brand loyalty.
• Developed compelling marketing communication materials to effectively convey brand messaging and value propositions.

Company industry:
Advertising

Education

School of Business IPB University

June 2025

June 2025

Master's degree, Marketing Management

Indonesia

Bakrie University

September 2019

September 2019

Bachelor's degree, Marketing Communication

Indonesia

Sahid International Islamic School

January 2015

January 2015

High school or equivalent, Natural Science

Indonesia

Social profiles

Languages

Indonesian

Native Speaker

English

Intermediate