Bharath Kumar

• Developed and executed digital marketing strategies for Samsung Kuwait and associated brands (Ferre, Ariston, TooA &
Cofea), aligning multi-brand campaigns with overall business objectives.
• Managed and optimized multi-channel paid campaigns across Google Ads, Meta Ads, TikTok, and Snapchat, overseeing
end-to-end campaign execution across multiple brands simultaneously.
• Utilized AI-powered tools including Google Performance Max, Meta Advantage+, and generative AI platforms to optimize
campaign performance, streamline ad copy creation, and improve overall marketing efficiency.
• Planned and implemented comprehensive SEO strategies including keyword research, on-page and off-page optimization,
resulting in improved keyword rankings and organic search visibility.
• Analyzed website performance using GA4 and delivered actionable insights to improve traffic quality, user engagement, and
conversion rates.
• Created and managed WhatsApp and Firebase push notification campaigns to drive repeat engagement and strengthen
customer retention.
• Optimized user journey and landing page experience through regular performance reviews to improve campaign-driven
conversions.
• Implemented e-commerce strategies on Magento to support online sales performance and enhance the overall customer
experience.
• Collaborated with developers on website and app updates; conducted regular QA testing to ensure seamless user
experience.
• Prepared monthly, quarterly, and yearly campaign performance reports for senior management.

• Developed and executed large-scale media plans for major regional brands including Ooredoo, SwatchPay, and Boubyan
Bank across digital and offline channels.
• Executed and monitored multi-platform digital and offline campaigns (LED, print, digital display, brand partnerships) across
multiple clients simultaneously.
• Coordinated with vendors, tracked campaign performance against KPIs, and ensured delivery within budget and timelines.
• Gained strong agency-side exposure to large-scale media planning, client servicing, and cross-channel campaign
management.

• Led the end-to-end launch of Auto1s website from scratch — from initial planning and design coordination to go-live —
successfully establishing the brands digital presence.
• Managed the digital launch of V-KOOLs websites for both Kuwait and UAE markets, supporting multi-market brand
expansion.
• Developed and executed integrated digital marketing campaigns for KAPICO, Auto1, and V-KOOL across Google Ads,
Display, YouTube, Facebook, and Instagram.
• Designed and executed a pilot lead generation campaign for online tire sales, achieving strong lead acquisition and
generating strategic insights that informed future campaigns.
• Planned and executed performance campaigns for Nexen Tyres, increasing store footfall and improving online engagement
and brand visibility.
• Conducted SEO audits and implemented on-page and off-page optimization strategies to improve organic search
performance.
• Generated detailed performance reports and insights to support strategic marketing decisions.

• Managed end-to-end digital marketing campaigns for multiple clients across diverse industries including retail, finance, and
services.
• Developed media plans aligned with client objectives, driving improvements in engagement and website traffic.
• Executed SEO strategies including keyword research, on-page and off-page optimization across multiple client websites.
• Conducted website audits and in-depth competitor analysis to identify growth opportunities and market positioning gaps.
• Collaborated with developers to improve website functionality, page speed, and overall SEO performance.
• Prepared detailed performance reports and delivered data-driven optimization recommendations to clients.

ACHIEVEMENTS Successfully led the end-to-end launch of Auto1s website from scratch, from initial planning and design through to go-live
and ongoing digital management.
• Managed the digital launch of V-KOOLs websites for both Kuwait and UAE markets, enabling successful multi-market brand
expansion. Awarded Best of the recognizing campaign multiple
client led the VK10 product launch for V-KOOL UAE, driving brand awareness and contributing to sales growth in a
new market.
• Designed and executed a pilot lead generation campaign for online tire sales at AUTO1, achieving strong lead acquisition that shaped future campaigns.