Budoor Al Yousuf

• Senior consult to clients on Marketing and Communication activities
• Develop communications plans and strategies for multiple clients
• Consult on several high level government clients within agency
• Advise teams on National and International campaigns

- Plan, develop, and lead the team to manage the media and public relations strategies and initiatives
- Promote & strengthen the EF brand image across the region
- Ensuring clear and seamless flow of key messages to all stakeholders
- Improve the Media & PR policies and procedures
- Manage all media relations and communications
- Identify opportunities for continuous improvement in the department

-Create partner communication strategy and plans
-Run all communications between twofour54 and its partners
-Manage branding of Facilitation department
-Improve partner marketing collateral with Marketing team
-Develop and manage twofour54 online community
-Create and manage twofour54 partner newsletter
-Supervise twofour54 partner connect events
-Handle all partner related issues with client relations department
-Analyse, review, and report on the growth and structure of the partner community
-Representative of the Facilitation team to partners and internal departments

Achievements
-Formed a steady pipeline of information from and to partners
-Launched advertising and communication campaigns for partners and Government entities
-Developed Partner community platforms (online/offline)

Marketing Officer (11/2008)
-Handle all external communications, media relations & PR
-Responsible for aligning company to defined CSR objectives
-Event and Exhibitions budgeting, planning & coordination at regional and International level
-Travel to GCC countries to manage exhibitions and present at customer relationship events
-Country Manager for Oman and Qatar - execute all events, exhibitions, promotions
-Maintain department budget to ensure zero overspends
-Propose and draw forecasts for department
-Team leader of HR marketing activities
-Design & implement branding elements
-Marketing Team Leader of new subsidiary (Ducab HV) reporting directly to CEO

Marketing Assistant (07/2006)
-Successfully managed a marketing campaign to increase the sales in defined 3 month period
-Planning and Implementation of internal & external events
-Execute branding initiatives
-Co-ordinate PR activities
-Develop vendors for marketing department


Achievements
-Manager of Ducab-HV opening event which was in the presence of His Highness Shaikh Mohammad bin -Rashid Al Maktoum, Shaikh Hamed bin Zayed Al Nahyan, Shaikh Maktoum bin Mohammad Al Maktoum and Shaikh Majid bin Mohammad Al Maktoum
-Improved the company PR rating
-Initiate and Lead interdepartmental team to run Customer Engagement program
-Evaluator and Marketing champion in suggestion scheme program
-Initiated Crisis Management Program