Camille Junior Aoun

• Acted as the primary point of contact for the client on all social media-related matters.
• Developed the social media strategy and crisis communication protocols for both content and
community management, establishing clear guidelines from the ground up.
• Led the development and execution of monthly social media content calendars, including writing
captions, planning visual direction, and curating hashtags aligned with brand objectives and
campaign goals for Mega Deals (E-commerce brand).
• Managed and coordinated the scheduling and publishing of social media content across all major
platforms, ensuring accurate and timely execution while maintaining brand consistency and
maximizing audience engagement.
• Handled and supervised community management tasks, ensuring that all comments, questions,
and messages were addressed promptly and in alignment with the brands tone of
communication.
• Created monthly social media, social listening, and community management reports to analyse
data and provide actionable recommendations for improving content and engagement.
• Maintained daily communication with the client to ensure all social media content aligned with
the established creative guidelines, including visual style, messaging tone, and content focus.
• Oversaw a regional team of four, fostering collaboration.

• Developed comprehensive monthly content calendars, captions, and hashtags for Daikin.
• Managed content posting across all social media platforms for Daikin and Philips.
• Served as Community Manager for Philips Personal Healthcare Division and The Line.
• Generated detailed monthly performance reports encompassing social care (SLA), content
effectiveness, social listening insights, Bazaarvoice metrics, and NPS analytics.
• Identified and addressed gaps in website and social media performance for clients.
• Led a regional team of four, fostering collaboration and strategic initiatives.
• Provided training and onboarding for new team members on account processes.
• Conducted weekly meetings and reports to headquarters in Dubai, ensuring alignment with
organizational goals.

• Oversaw online community management for a portfolio of global brands, including Kiri, La Vache
Kiri, Jibnet Abu Al Walad, MG, First Abu Dhabi Bank, ACDelco, Hala, and Sunwhite, enhancing
brand engagement and loyalty.
• Crafted and executed daily content strategies, ensuring alignment with brand messaging across
all social media platforms to maximize reach and interaction.
• Developed and presented in-depth social media analytics reports, utilizing data insights to inform
content strategies and improve overall performance metrics.