dana zagha, Senior Marketing Manager

dana zagha

Senior Marketing Manager

INJAZ UAE

Location
United Arab Emirates - Dubai
Education
Master's degree, Marketing
Experience
10 years, 4 Months

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Work Experience

Total years of experience :10 years, 4 Months

Senior Marketing Manager at INJAZ UAE
  • United Arab Emirates - Dubai
  • September 2016 to September 2017
Head of Communication at The Housing Bank
  • Jordan - Amman
  • January 2014 to June 2015
Head of Business Development at pehenomena communications
  • Jordan - Amman
  • January 2012 to December 2014

Heading all Business development and strategic planning for the company's accounts as well as a part time consultant for INJAZ ( non profit organization )

Head of Marketing/ Communication at injaz
  • Jordan - Amman
  • April 2010 to January 2012

 Oversee INJAZ brand refreshment project
 Develop and evaluate the marketing strategy based on INJAZ strategic and tactical objective
 Develop INJAZ marketing budget
 Plan with NJAZ Executive Management the organization overall strategy
 Direct and supervise media coverage, press conferences, speeches and public appearance in all INJAZ events
 Develop and prepare PR and Media action plans on regular basis
 Plan, direct and supervise special marketing campaigns to gain private sector support
 Research, develop and implement a branding and communication strategy with the public and stakeholders
 Direct, manage and motivate employees toward achieving unit's overall goals in line with INJAZ vision
 Evaluate the performance of the subordinates in the marketing unit

Account Manager and Agency Planner at Intermarkets
  • Jordan - Amman
  • April 2006 to April 2010

Education

Master's degree, Marketing
  • at University of West Of England
  • September 2005

Specialties & Skills

Banking
Non profit Marketing
Mass Communication
Communications
Marketing Mix

Languages

English
Expert
Arabic
Expert