ضرار عواد, Senior Expert- Partnerships & Alliances at Innovation & Business Development unit

ضرار عواد

Senior Expert- Partnerships & Alliances at Innovation & Business Development unit

Saudi Telecom Company - STC

البلد
الأردن - عمان
التعليم
بكالوريوس, Business Adminisration
الخبرات
20 years, 4 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :20 years, 4 أشهر

Senior Expert- Partnerships & Alliances at Innovation & Business Development unit في Saudi Telecom Company - STC
  • المملكة العربية السعودية - الرياض
  • يناير 2015 إلى أغسطس 2020

•Building new partnerships and Alliances that support business units functions (Consumer, EBU and Wholesale) and reflects the direction of STC Strategic plan
•Managing the relationship with the existing partners and Alliance members in order to secure the needed benefits for STC.
•Owning the process to sign needed agreement with the partners like NDA, MoU, .. until reaching to the commercial agreement signing phase with the BU.
•Maintaining the required level of involvement between partners/Alliances members and STC concerned business units through organizing and participating in conferences, seminars, workshops in addition to the ongoing day to day interactivity.
•Focus on serving new verticals that will enable STC to be the pioneers to introduce and develop innovative/ICT solutions and Digital Services.
•Handling strategic projects and managing related marketing activities starting from the opportunity study, Business modeling, business cases, until the marketing concept development.

Commercial Manager - Innovation Pipeline / Marketing and Corporate Strategy Unit في Mobily
  • المملكة العربية السعودية - الرياض
  • سبتمبر 2013 إلى يناير 2015

•Conduct commercial assessment for opportunities coming from the scouting team in terms of market sizing, potentiality, company strategic directions.
•Build detailed business cases for all innovative projects approved by the steering committee including profitability, all business KPIs, scenarios, …
•Creating financial and business modeling depending the product aspects, business streams and technology that will enhance having concrete conceptualization, pricing, and sales/revenue estimation
•Formulize and introduce marketing concepts of the opportunities in the innovation pipeline
•Work closely with the scouting, trial and implementation teams inside Mobily innovation center in addition to the corporate strategy to secure proper delivery to the business owners.
•Ongoing communication and engagement with the consumer/business marketing unit and vendors either during the ideation or development stage
•Manage all projects that exist in the pipeline from all aspects during the commercialization stage to guarantee mature handover to the implementation team and business units.
•Control minimum level of revenue generated by the handled opportunities to optimize the combination of innovation and revenue.
•Exchanging best practices and solutions with some of Eitisalat group affiliates.

Manager - Marketing Planning, Budgeting & Roadmap في Orange Jordan
  • الأردن - عمان
  • سبتمبر 2011 إلى سبتمبر 2013

•Delivering the yearly Marketing Plan for mass markets (Individual, Residential and Pro) for Mobile, fixed, internet, and content products including the yearly strategic objectives and pricing strategy for each products and new structural offer.
•Quarterly updating the marketing plan in line with market dynamics and changes.
•Forecasting Marketing budget (Revenue and OPEX)
•Delivery of the Year End forecasts taking into consideration the real achievements and market changes.
•Defining the sales objectives based on budget figures, real achievements, as references to achieve marketing plan strategic objectives.
•Quarterly updates in line with Market plan updates.
•Steering projects launches, communication and DM roadmap
•Participate in providing the needed marketing inputs for Pointing system, weights and commission scheme/s in line with budget figures and marketing plan.
•Participate in validation products and services Business case inputs and KPIs, ensuring revenue and profitability increase, in line with strategic objectives and marketing plan.
•Extract from the market trends, behaviors, Pre opportunities, and lifestyle themes (market pull activities) to contribute to building marketing plan to the specific market segments.
•Initiate conducting market research, benchmarks, Internal and/or external surveys, internal/external focus groups, with the needed preparation of concepts, definitions, approving questionnaires, tracking quality of surveys and focus groups.
•Analyzing & Presenting market research, surveys, and focus groups findings and recommendations to specify market requirements in view of enhancing current products or developing future products.
•Building Competition analysis for current and new products and services reported to concerned parties especially product and services members, enabling and supporting quick reaction/s, and/or future proactive offers and promotions.

Senior Product Manager/ Innovation Marketing Group في Orange Jordan
  • الأردن - عمان
  • يناير 2009 إلى أغسطس 2011

•Manage the “Mobile Advertising” project in Orange affiliates in AMEA region.
•Supervise project deployments of France Telecom Group strategic value propositions to AMEA candidate countries.
•Identify business opportunities and their relevance for candidate countries in AMEA.
•Monitor KPI’s and in-life management.
•Propose and implement corrective actions plans or marketing mix adjustment.
•Recommend and deliver the relevant products & services in line with countries marketing strategies.
•Design, test and evaluate the value propositions.
•Elaborate the relevant marketing deliverables and ensure the deliveries from other stake holders.
•Guide the country and Group contributors in reaching deliveries consistent with marketing expectations.
•Define and request marketing mix components evolutions as well as any related functional change request.
•In charge of the product/service at any stage of the life cycle (business plan, business case, post implementation review…).

Marketing & Business Development Manager-Partner في Value Ad Marketing Solutions Co
  • الأردن - عمان
  • ديسمبر 2005 إلى ديسمبر 2008

•Outsourced to International Orbital Group as a Marketing Manager - Dec2007, Dec2008.
•Developing marketing strategies for clients and managing the implementation of all marketing campaigns
•Establishing and managing the development of advertising and promotion campaigns.
•Support clients in developing effective marketing plans to gain maximum exposure in critical markets and ensuring the achievement of all goals and objectives
•Organize and administer planning of events and trade shows - .
•Managing the production of marketing materials.
•Heading the creative department and scheduling job orders

Project Manager في Middle East Communication Corporation - MEC
  • الأردن - عمان
  • يناير 2003 إلى نوفمبر 2005

•Creating and maintaining the unit administration structures and processes.
•Research market segments and identify prospective clients.
• Developing, supervising and executing the marketing strategy for the fleet and asset management solutions in addition to the GIS products in cooperation with international suppliers.
• Developing and enhancing customer relationships by establishing, promoting, maintaining excellent customer service with sales operations.
•Coordinate with the technical people and suppliers to customize and offer according to the clients’ needs.
•Building pricing criteria that reflects solid business models suits the target market

Account Manager في Link dot Net
  • الأردن - عمان
  • يناير 2001 إلى أكتوبر 2002

Sales Activities & Account Mangement

Sales Executive في Central E- Commerce Co /Jormall
  • الأردن - عمان
  • مارس 2000 إلى ديسمبر 2000

Sales Activities & Account Management

الخلفية التعليمية

بكالوريوس, Business Adminisration
  • في Yarmouk University
  • فبراير 2000

GPA: Good

Specialties & Skills

Project Management
Product Management
Business Modeling
Budgeting
Marketing
MS office, MS project

اللغات

الانجليزية
متمرّس
الفرنسية
مبتدئ

التدريب و الشهادات

Training of Trainers TOT (تدريب)
معهد التدريب:
Business Development Center
تاريخ الدورة:
December 2012
Strategic Marketing Planning (تدريب)
معهد التدريب:
Orange Training Center
تاريخ الدورة:
May 2012
PMP (تدريب)
معهد التدريب:
Optimal
تاريخ الدورة:
June 2010
Digital Advertising (تدريب)
معهد التدريب:
France Telecom
تاريخ الدورة:
June 2010
Management of Men & Women (تدريب)
معهد التدريب:
Motivaction
تاريخ الدورة:
May 2012