Diyala Elchakieh, marketing and sales manager

Diyala Elchakieh

marketing and sales manager

Microbits

Location
Lebanon - Beirut
Education
Bachelor's degree, Bachelor of Commerce option in Marketing
Experience
18 years, 4 Months

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Work Experience

Total years of experience :18 years, 4 Months

marketing and sales manager at Microbits
  • Lebanon - Beirut
  • My current job since September 2019

• Manage a team of graphic designers: plan and review their work.
• Manage team of Marketers.
• Manage Digital Ads: Facebook ads, Instagram, LinkedIn etc.
• Google Ads Expert: Google Search, Google Display, Google Shopping & Google Video.
• Google Certified.
• Allocate budgets Monthly and Daily for ads.
• Set sales meeting, prepare proposals, and close deals with clients.
• Client Management.
• Handle Sales Budgeting & Marketing budgeting (online ads).

Marketing and Communications Manager at Advanced BMI
  • Lebanon - Beirut
  • May 2017 to May 2018

 Training Staff on customer service and customer relationship.  Training employees on their communication with higher management and potential clients.  Training and Development.  Public relation: develop and maintain relationships with major contacts: such as MTV, MEA, OTV, contacts in China.  Study quotations; procurement.  Close Deals.  Write interview scripts.  Write all advertisements content.  Write blog posts.  Create various promotional campaigns.  Google adwords.  Google Analytics.  Training Staff on customer service and customer relationship.  Train staff on sales communications via social media, Whatsapp, phone and emails.  Responsible of all social media aspects and promotions: Instagram, Facebook, Twitter and Whatclinic.  Proofreading and editing all English and French reports and emails.  Assist with the website design.  Plan and execute Marketing campaigns.  Patient account Manager.

Procurement management/Auditing at Dream Home Holding
  • Lebanon
  • July 2014 to May 2017

 Study sale trends.  Filing.  Handle all purchases needed.  Accounting.  Accounts payable.  Training Staff on customer service and customer relationship.  Training employees on their communication with higher management and potential clients.  Procurement.  Create various promotional campaigns.  Measure various campaigns and make adjustments prior to re-launching similar campaigns.  Assist with the website design.  Finalize business contracts.  Host conferences.  Plan and host business events.  Plan and execute Marketing campaigns.

Senior Member Service Representative at Alterna Savings
  • Canada
  • October 2011 to May 2014

• Helped customers with over the counter transactions.
• Balanced end of day cash and cheques.
• Performed the weekly count cash of the branch.
• Responsible for the maintenance of cash.
• Prepared bank drafts/ certified cheques.
• Assisted with the opening and the closing of the branch.
• Probed members into investing.
• Ensured all marketing materials are up to date.
• Ordered all marketing materials needed.
• Ensured the organisation of the branch.

Board Director - Marketing and Public Relations at Zahle Association
  • Canada
  • January 2011 to May 2014

• Organize events.
• Responsible of the official page for the association.
• Design advertisements.
• Responsible for everything that has to do with Public Relations.
• Master of ceremony for two of the biggest events for the association.

Marketing Strategist at Kolank
  • Canada
  • October 2010 to June 2012

• In charge of product selection.
• Studied sale trends.
• Created various promotion campaigns.
• Measured various campaigns and made adjustments prior to re-launching similar campaigns.

Manager/ Supervisor at Tim Horton's
  • Canada
  • September 2004 to November 2011

• Counted the cash.
• On-going customer service.
• Filled the bank book.
• Supervised employees.
• Managed the tasks.
• Processing transactions quickly and effectively.
• Balanced total daily sales.
• Cleaned tables and floors.
• Conducted interviews.
• Recruited employees.

Junior Project Officer at Canada Revenue Agency
  • Canada
  • November 2010 to August 2011

• Improved administration skills.
• Improved skills with Microsoft Excel and Outlook.
• Worked using CRA various Mainframe systems.
• Ensured consistency in both official languages when proofreading, writing and editing corporate documents such as business plans, and communications to the field offices.
• Reviewed statistical reports.
• Coordinated meetings with internal stakeholders by organizing videoconferences and teleconferences on an ongoing basis.
• Reviewed clients’ accounts to ensure compliance with CRA requirements.
• Completed meeting minutes on an ongoing basis.

Education

Bachelor's degree, Bachelor of Commerce option in Marketing
  • at University of Ottawa
  • October 2011

Specialties & Skills

Management Practices
Human Relations
Marketing Strategy
Communication Strategies
Public Relations
Windows
Microsoft Office
Macintoch

Languages

English
Expert
Arabic
Expert
French
Expert

Memberships

Zahle Association
  • Board Director
  • January 2009

Training and Certifications

Personal trainer specialist (Certificate)

Hobbies

  • Reading