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Edward Whitehead, Technical Co-Founder

Edward Whitehead

Technical Co-Founder·SubSeat (Remote)

South Africa

High school or equivalent, Computer Aided Drafting

Work experience

Total years of experience: 25 years, 10 months

Technical Co-Founder

November 2025 - Present

SubSeat (Remote)

Kutaisi, Georgia

November 2025 - Present

Building an industry first subscription-based health and beauty
subscription platform utilising core technical expertise along with Product
specific roles.
• Technical Expertise: Leading the overall technical decisions and
implementation of SubSeat.
• Product Ownership: Co-owner of the products long-term vision,
mission and market fit.
• Product Management: Focused on the short-term vision of the
product as a strategic architect.
Company industry:
Software Development

Founder

January 2025 - Present

Qirvo

Kutaisi, Georgia

January 2025 - Present

• Started Qirvo, an AI-powered command platform that connects apps, devices and workflows.
• Designed and built a plugin marketplace (free and paid) so outside developers can create and
publish plugins using the Qirvo SDK.
• Built the Echo CLI, a developer tool with AI automation, memory and task tracking, and GitHub
integration.
• Added AI Dev Agent features such as Telegram and email notifications.
• Set up a monorepo with multiple services and layered memory in MongoDB so AI agents keep
context.
• Launched the qirvo.ai website and app with full branding, policies and investor pitch deck.
• Ran the go-to-market push: beta testing, social campaigns, LinkedIn outreach and open
source drives. Lead Next.js
Company industry:
Software Development

Founder & Head of Product

January 2025 - Present

Qirvo (Remote)

Kutaisi, Georgia

January 2025 - Present

Leveraged 20+ years of industry experience to conceptualize and launch
an AI-powered SaaS platform.
• Product Vision & Strategy: Defined the end-to-end product
roadmap for a modular AI command centre, identifying key user
pain points in workflow automation.
• Marketplace Ecosystem: Conceptualized and launched a two
sided plugin marketplace (free and paid), driving third-party
developer engagement through the creation of a public SDK.
• Go-to-Market Execution: Led the complete GTM strategy, creating
investor pitch decks, managing beta testing cycles, and executing
social media campaigns to drive initial user acquisition.
• Feature Prioritization: Balanced the backlog between core
platform stability and high-value AI features (e.g., layered memory,
task tracking), ensuring a competitive MVP launch.
Company industry:
Software Development

Software Developer

December 2021 - November 2025

SmartTask

Cape Town, South Africa

December 2021 - November 2025

• Upgraded Xamarin Forms solution to .NET MAUI, enabling Android/iOS releases on latest OS
versions.
• Led UI modernization with refreshed design and improved user experience.
• Delivered critical platform upgrades allowing new deployments after legacy system
stagnation.
• Development of native applications using Jetpack Compose and Kotlin.
• Implementation of NFC, Facial Recognition, QR Code scanning throughout multiple
applications. Azure DevOps
Company industry:
IT Services
Job role:
Security

Product Lead (Mobile Modernization)

December 2021 - November 2025

SmartTask

Kutaisi, Georgia

December 2021 - November 2025

Led critical modernization strategies for a UK-based workforce
management provider.
• Lifecycle Management: Directed the transition of the core mobile
product from legacy Xamarin to .NET MAUI, extending the product
lifespan and ensuring compatibility with modern OS versions.
• UX/UI Revamp: Spearheaded a complete design refresh,
transforming a dated interface into a modern, user-centric
experience that improved customer satisfaction.
• Innovation: Conceptualized Sentinel, a new product offering
integrating Facial Recognition and NFC, opening new revenue
streams in security and workforce management.
Company industry:
IT Services

Founder

January 2021 - January 2025

PayBee

Kutaisi, Georgia

January 2021 - January 2025

• Built Flutter/Firebase app for gratuity payments in the restaurant industry.
• Leading expansion toward global FinTech gateway with blockchain integration (Go, Rust,
Solidity).
Skills: Leadership
◦ Ethereum Blockchain Programming Web Leading Team
Management Smart Flutter Web3 Start-up Leadership Start-up Ventures
Company industry:
Financial Services

Founder & Fintech Product Owner

January 2021 - January 2025

PayBee

Kutaisi, Georgia

January 2021 - January 2025

• Venture Creation: Identified a market gap in the service industry
and built a Fintech solution for gratuity payment orchestration.
• Strategic Pivot: Guided the product evolution from a simple
tipping app toward a global payment gateway with blockchain/Web3
integration capabilities.
Company industry:
Software Development

Senior Software Developer

January 2021 - January 2022

AZ Consulting

Cape Town, South Africa

January 2021 - January 2022

• Conducted architectural reviews and solution upgrades in Xamarin Forms for UK & South
African clients.
• Produced expert technical reports and participated in candidate technical interviews.
Skills: Solution Architecture
◦ Azure DevOps
◦ C#
◦ Programming
◦ Mobile Application Development
◦
Xamarin Products Leading Software Development
Company industry:
Business Consultancy Services

Senior Software Developer

October 2021 - November 2021

Thinkology

Cape Town, South Africa

October 2021 - November 2021

• Developing a mobile application project for beauty industry client (IIAA).
• Implemented NFC features, refactored to MVVM, and resolved performance bottlenecks.
• Improved UI responsiveness, eliminating frequent hangs/crashes.
Skills: Xamarin
◦ Programming
◦ Mobile Application Development
◦ Xamarin Products
◦ Agile
Application Development
◦ Software Development
Company industry:
Marketing

Senior Software Developer

October 2019 - January 2021

Bumblebee

Cape Town, South Africa

October 2019 - January 2021

• Team Lead for cloud-based insurance solution (C#, .NET Core, Angular, Azure).
• Designed & implemented Azure DevOps pipelines with YAML.
• Led upgrade of MobeeWash (mobile car wash booking system) in Ionic framework.
• Served as SME for architecture patterns and modernization strategies.
Skills: Azure DevOps
◦ JavaScript
◦ .NET Framework
◦ C#
◦ Programming
◦ Mobile Application
Development
◦ AngularJS
◦ Microsoft Azure
◦ Leading
Company industry:
Business Consultancy Services

Senior Technical Lead

October 2019 - January 2021

Bumblebee

Cape Town, South Africa

October 2019 - January 2021

• Team Leadership: Led development teams in delivering cloud
based insurance solutions, serving as the Subject Matter Expert
(SME) for architectural patterns.
• Process Optimization: Designed and implemented CI/CD pipelines
(Azure DevOps), streamlining deployment processes and reducing
time-to-market.
Company industry:
Preschool, Nursery, & Daycare

Senior Software Developer

January 2019 - October 2019

iOCO

Cape Town, South Africa

January 2019 - October 2019

• Led development of Sanlam mobile app (PWA deployed to Android/iOS via Capacitor).
• Delivered first enterprise mobile app for division within two sprints.
• Designed responsive hybrid/mobile solutions with scalable architecture.
Company industry:
IT Services

Mobile Software Architect

January 2010 - January 2018

FedEx

Johannesburg, South Africa

January 2010 - January 2018

• IT Lead for Mobility & Customs Clearance (Southern Africa).
• Migrated legacy customs clearance to SaaS cloud solution.
• Developed & launched courier mobile application adopted nationally.
• Improved data transfer speeds by 200% through client/server architecture upgrade.
• Directed vendor project to port legacy mobile app from Windows Mobile to Xamarin.
Company industry:
Distribution, Supply Chain & Logistics

Sabbatical

January 2010 - January 2018

Career Break

Johannesburg, South Africa

January 2010 - January 2018

• Took planned time off to start an events business and upskill in Angular, .NET Core and cloud
tech.
Company industry:
Other Business Support Services

Mobile Lead

January 2010 - January 2018

FedEx

Johannesburg, South Africa

January 2010 - January 2018

Enterprise Product Management: acted as the for
Mobility, overseeing the roadmap for courier applications used
nationally. Vendor & Project Management: Managed external vendors to
port legacy Windows Mobile applications to modern platforms,
ensuring business continuity. Business Impact: Delivered a UX overhaul that increased
application usage by nearly 70% and improved data transfer speeds 200%, directly impacting operational KPIs.
Company industry:
Distribution, Supply Chain & Logistics

Senior Developer/Team Lead

October 2008 - January 2010

Fujitsu Services

Johannesburg, South Africa

October 2008 - January 2010

led a team of 4 developers.
Company industry:
IT Services

Senior Developer/Team Lead

January 2008 - January 2008

i5 Group

Johannesburg, South Africa

January 2008 - January 2008

led a team of 4 developers.
Company industry:
Software Development

Senior Development Manager

January 2008 - January 2008

Majuda Voice

Johannesburg, South Africa

January 2008 - January 2008

led a small team of 2 developers.
Company industry:
Software Development

Senior Developer

January 2008 - January 2008

Innovation Group

Johannesburg, South Africa

January 2008 - January 2008

Company industry:
Banking

Developer

November 2007 - January 2008

Alexander Forbes

Johannesburg, South Africa

November 2007 - January 2008

Company industry:
Financial Services

Development Manager

January 2006 - October 2007

Beyond Outsourcing

Johannesburg, South Africa

January 2006 - October 2007

led a team of 6 developers. les a
team of 9 developers and 20 general staff.
Company industry:
Telecommunications

IT Manager

January 2005 - January 2006

African Access Holding,

Johannesburg, South Africa

January 2005 - January 2006

Company industry:
Distribution, Supply Chain & Logistics

Product Manager

January 2000 - January 2005

Metrofile,

Johannesburg, South Africa

January 2000 - January 2005

Company industry:
Installation & Technical Services

Trainer

January 2000 - January 2000

Asset International,

Johannesburg, South Africa

January 2000 - January 2000

Company industry:
Financial Services

Trainer

January 1999 - January 2000

NIIT,

Johannesburg, South Africa

January 1999 - January 2000

Company industry:
IT Services

Education

Institute: Johannesburg Technical College

January 1993

January 1993

High school or equivalent, Computer Aided Drafting

South Africa

Skills

COMPUTER PROGRAMMING
Intermediate
COMPUTER PROGRAMMING
Intermediate
ENTREPRENEURSHIP
Intermediate
ENTREPRENEURSHIP
Intermediate
FLUX REACT JS
Intermediate
FLUX REACT JS
Intermediate
GITHUB
Intermediate
GITHUB
Intermediate
NEW PRODUCT DEVELOPMENT
Intermediate
NEW PRODUCT DEVELOPMENT
Intermediate
NEXT JS JAVASCRIPT LIBRARY
Intermediate
NEXT JS JAVASCRIPT LIBRARY
Intermediate
NODE JS JAVASCRIPT LIBRARY
Intermediate
NODE JS JAVASCRIPT LIBRARY
Intermediate
SOFTWARE AS A SERVICE SAAS
Intermediate
SOFTWARE AS A SERVICE SAAS
Intermediate
SOFTWARE ENGINEERING
Intermediate
SOFTWARE ENGINEERING
Intermediate
TYPESCRIPT
Intermediate
TYPESCRIPT
Intermediate
BUSINESS REQUIREMENTS
Intermediate
BUSINESS REQUIREMENTS
Intermediate
BUSINESS STRATEGIES
Intermediate
BUSINESS STRATEGIES
Intermediate
CORPORATE STRATEGY
Intermediate
CORPORATE STRATEGY
Intermediate
GITHUB
Intermediate
GITHUB
Intermediate
LINKEDIN
Intermediate
LINKEDIN
Intermediate
PRODUCT MANAGEMENT
Intermediate
PRODUCT MANAGEMENT
Intermediate
PRODUCT ROADMAPS
Intermediate
PRODUCT ROADMAPS
Intermediate
PRODUCT STRATEGY
Intermediate
PRODUCT STRATEGY
Intermediate
SOFTWARE AS A SERVICE SAAS
Intermediate
SOFTWARE AS A SERVICE SAAS
Intermediate
STAKEHOLDER MANAGEMENT
Intermediate
STAKEHOLDER MANAGEMENT
Intermediate

Social profiles

Personal Website
Personal Website
edwardwhitehead.dev

Facebook
Facebook
facebook.com/edwardwhiteheaddev

X
X
x.com/edwhiteheaddev

Instagram
Instagram
instagram.com/edwardwhiteheaddev

Github
Github
github.com/edwardwhiteheaddev

Languages

English
Beginner
Afrikaans
Beginner

Training and Certifications

Certifications
Blockchain Development, C# Masterclass, Flutter & Dart
N4 General Management
N4 Certificate
Complete C# Masterclass
Flutter & Dart Complete Guide
Qt 6 Core with C++
Ethereum Blockchain Developer Bootcamp (Solidity)