enass El gendy

• Strategy planning - Participate in finalizing the strategic plan of Dubai Customs 2016 -2020.
• Stakeholders Satisfaction Studies- conducting all Satisfaction studies of Dubai Customs' Stake holders (customers, society, partners, employees, suppliers), and fulfilling DGEP/4G for criteria 6, 7, & 8. Included designing & conducting all market research studies to measure different customer perception towards government services, including mystery shopper scheme, and satisfaction studies and needs studies. Besides the design of the other stakeholders studies
Government, Seven Stars services and shaping Future ).
• Assessment & Auditing- auditing all corrective actions resulted from stakeholder’s studies, and preparing analytical reports on quality of actions taken to solve the problems, and preparing analytical reports for strengths and improvement area.
• 7 Stars Services Program- preparing service centers to meet the criteria of "Emirates Program For public Services" & star rating assessment, assessment will be conducting in 2016 Also team member of Service development organizational team of the organization.
• Develop new studies which help to build the organization strategy for future.
• Provide segmented data for all stakeholders to create proper strategic plan consistence the needs

• Deliver insight-based marketing consulting to Fortune 300 client accounts across different industry sector, with an individual annual revenue target of USD 2.5 mn.
• Mapping client’s requirements, attending / conducting business user meeting, project planning & providing customized business solutions.
• Analyzing latest marketing trends and tracking competitors’ activities and providing valuable inputs for marketing plan.
• Proficient in carrying out the Quantitative as well as Qualitative Research wherein taking an overview of the product & mapping the gap and based on this suggesting the client to create the product

• Assisted Customized Research Team in research design, analysis, report writing and providing consumer insights
• Supervised a team of Researchers to ensure smooth project turnarounds
• Handled the qualitative analysis of a multiregional nutrition project for Nestlé ME and many projects related to customer satisfaction.
• Handel the qualitative analysis directly with Almarai.
• Create the topline on spot during the Focus groups.
• Moderate in - Home visit and in -depth interviews and exposed to a large number of focus groups