Fady El-Masry, Marketing Manager

Fady El-Masry

Marketing Manager

RFCO

Location
Egypt
Experience
3 years, 7 Months

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Work Experience

Total years of experience :3 years, 7 Months

Marketing Manager at RFCO
  • Egypt
  • May 2019 to June 2020

Build our digital marketing roadmap, manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency. Measure ROI and KPIs and prepare budget, develop specific campaigns to create and maintain high levels of customer interaction. Planning, developing, implementing and managing the overall digital marketing strategy. In addition, they are responsible for managing and guiding. Designing and processing the Creative output of all the markting material of both the company either digital, printed or on ground activetyes. Work involved managing of Creative strategy efforts according to the marketing needs. Forecast sales performance trends and act proactively to increase our market segment, Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies. Motivate digital marketing team to achieve goals, monitor competition and provide ideas to stand out Stay up-to-date with digital technology development.

Creative Marketing Director at Vapulus
  • Egypt
  • March 2017 to March 2018

Create, edit and/or improve the UI if the products, both mobile and web. Establish, create, improve and well position the brand of Vapulus. Design and deliver all communication art work, be it digital, printed or advertised. Collaborate with project management and engineering to define and implement innovative solutions for the visuals and experience. Execute all visual design stages from concept to final hand-off. Conceptualize original ideas that bring simplicity and user friendliness to complex applications Create wireframes, storyboards, user flows, process flows and site maps to effectively communicate interaction and design ideas. Present and defend designs and key milestone deliverables to peers and executive level stakeholders. Establish and promote design guidelines, best practices and standards.

Art director & Creative at Orintory Company
  • Egypt
  • May 2007 to December 2007

Work involved managing of full branding and marketing efforts for various clients. A marketing team leader for the whole stuff of the copywriter, illustrators and designers, by which I can give the job to the right person and achieve our goals in short time and with a professional view. Responsible for Designing and processing the business directory layout of the company. Responsible for Designing the website layout and making the main web templates for my team. Designing all the ads of both the company and its clients to be published in the business directory of the company.

Animator designer at Egyptian Television
  • Egypt
  • July 2005 to March 2006

Drawing, animation and creating the cartoon characters for teeters of TV programs and editing them in the Nile channels on the Egyptian TV.

Specialties & Skills

Team Management
Print Collateral Design
Layout Tools
Marketing Mix
Digital Media Design
ADVERTISING CAMPAIGNS
ADOBE ILLUSTRATOR
COMMUNICATIONS
PLANNING
MANAGEMENT
BRANDING
BROCHURES
BUSINESS DIRECTORY

Social Profiles

Personal Website
Personal Website

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Languages

English
Expert