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Fajer Fakih, Marketing & Business Development Manager

Fajer Fakih

Marketing & Business Development Manager·Evasion Voyages

Lebanon

Bachelor's degree, International Business Management

Work experience

Total years of experience: 15 years, 10 months

Marketing & Business Development Manager

January 2012 - Present

Evasion Voyages

Lebanon

January 2012 - Present

• Used Sabre Travel Network system to book and manage reservations for customers.
• Design, implement and facilitate local & regional marketing strategies.
• Outbound sales, follow ups and after sales follow ups.
• Report directly to the Managing Director for marketing & business development proposals and decision making.
• Carry out effective research and market intelligence in competitors’ activities and other trends.
• In charge of business development activities constant improvement.
• Evaluate and set budget for business development which includes analyzing cost, expenditures and ROI.
• Set the scope, implement, manage & review the efficiency of the marketing campaigns.
• Design & create collaterals, newsletters corporate video, success stories & other branding materials.
• Identify and penetrate target markets and develop strategies for communication with the target audiences.

Company industry:
Hospitality & Accomodation
Job role:
Marketing and PR

Marketing Executive

August 2010 - January 2012

Evasion Voyages

Lebanon

August 2010 - January 2012

• Used Sabre Travel Network system to book and manage reservations for customers.
• Bridge and build relationships with clients.
• Manage Social media networks on a day-to-day basis.
• Contribute to the strategic planning of an annual marketing plan to drive forward agreed company objectives.
• Manage the annual budget and identify advertising opportunities.
• Prepare photo-shoots.
• Manage the production of marketing materials, including leaflets, posters and flyers.
• Arrange for the effective distribution of marketing materials.
• Maintain, build and update mailing databases and send e-shots on a regular basis.
• Carry out market research and customer satisfaction surveys to assess demand and brand awareness.
• Monitor competitor activity.

Company industry:
Hospitality & Accomodation
Job role:
Marketing and PR

Education

Lebanese international University

June 2010

June 2010

Bachelor's degree, International Business Management

Lebanon

Skills

Document Writing
Expert
Document Writing
Expert
Online Research
Expert
Online Research
Expert
Managerial Experience
Expert
Managerial Experience
Expert
Microsoft Software
Expert
Microsoft Software
Expert
MS office
Expert
MS office
Expert
Adobe Lightroom
Intermediate
Adobe Lightroom
Intermediate
Adobe Photoshop
Expert
Adobe Photoshop
Expert
Document Writing
Expert
Document Writing
Expert
Online Research
Expert
Online Research
Expert
Managerial Experience
Expert
Managerial Experience
Expert
Microsoft Software
Expert
Microsoft Software
Expert

Languages

English
Expert

Training and Certifications

Training
Supply Chain & Finance Training
Adnan Fakih Corp
Jan 2010
Banking
MEA Bank
Jul 2009