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Faraz Ahmed, Project Sales Manager (Key Accounts HVAC)

Faraz Ahmed

Project Sales Manager (Key Accounts HVAC)·Al-Asasyah (Basic Electronics Co.)

Saudi Arabia

Bachelor's degree, B. Tech (Hons.) Mechanical Engineering

Work experience

Total years of experience: 16 years, 3 months

Project Sales Manager (Key Accounts HVAC)

February 2025 - Present

Al-Asasyah (Basic Electronics Co.)

Riyadh, Saudi Arabia

February 2025 - Present

Company industry:
Manufacturing
Job role:
Engineering

Senior Consulting & Technical Sales Engineer

January 2024 - February 2025

Systemair Regional Head Quarter SA

Riyadh, Saudi Arabia

January 2024 - February 2025

• As a Senior Consulting & Technical Sales Engineer, I leverage my technical expertise to enhance mechanical engineering solutions and drive project sales initiatives.
• I act as the primary liaison for clients, ensuring a deep understanding of their requirements and delivering tailored solutions that incorporate innovative technologies.
• I excel in engaging clients, fostering relationships that promote business growth and customer satisfaction.
• My role involves providing strategic technical leadership, guiding teams in the development of effective solutions that meet market demands.
• I am committed to continuous improvement and adapting to emerging trends, ensuring our offerings remain competitive and client-focused.

Company industry:
Manufacturing
Job role:
Consulting

Senior Project Sales & Consulting Engineer

January 2023 - December 2023

Qindao Hisense HVAC,

Riyadh, Saudi Arabia

January 2023 - December 2023

• Delivered expert technical consultation and guidance, specializing in VRF, DX, and HVAC technologies to optimize client solutions.
• Drove project sales initiatives, collaborating effectively with sales engineers to identify and capitalize on new sales opportunities in VRF and DX markets.
• Spearheaded proposal development, working closely with the sales team to create detailed project proposals that included accurate cost estimates, technical specifications, and realistic delivery timelines.
• Enhanced client relationships through tailored recommendations, resulting in increased customer satisfaction and repeat business.
• Leveraged industry knowledge to educate clients on innovative HVAC solutions, contributing to a 15% increase in project conversion rates.

Company industry:
Manufacturing

Senior Consultant Coverage Engineer

January 2016 - January 2023

Carrier Middle East,

Riyadh, Saudi Arabia

January 2016 - January 2023

• Cultivated robust relationships with HVAC design consultants and contractors to effectively promote and specify Carrier products in the KSA (60Hz) market.
• Monitored and reported on standard and strategic projects in collaboration with consultants, ensuring alignment at every phase: concept, study, design, and bidding.
• Delivered comprehensive Quick Selection Sheets (QSS) and benchmarking data for Carrier products to design consultants and contractors, enhancing decision-making in HVAC design.
• Leveraged technical expertise to address client needs, resulting in improved project outcomes and increased product adoption.
• Actively contributed to the development of tailored solutions, driving sales growth and strengthening market presence in the HVAC sector.

Company industry:
Manufacturing

Senior Application Engineer

December 2019 - November 2020

Carrier Saudi Arabia

Riyadh, Saudi Arabia

December 2019 - November 2020

Company industry:
Manufacturing

Application Engineer

January 2016 - December 2019

Carrier Saudi Arabia

Riyadh, Saudi Arabia

January 2016 - December 2019

• Spearheaded optimized equipment selections, ensuring alignment with budget constraints and adherence to specifications.
• Delivered comprehensive application and technical support to sales engineers, enhancing project efficiency within the assigned territory.
• Led the generation of techno-commercial offers for HVAC equipment in the KSA (60Hz) region, catering to engineers, mechanical contractors, and end users, resulting in improved client satisfaction and project success.
• Collaborated with cross-functional teams to identify customer needs and provide tailored solutions, driving sales growth and fostering long-term relationships.
• Leveraged technical expertise to support project sales initiatives, contributing to the successful execution of complex HVAC projects.

Company industry:
Manufacturing

Senior Sales Engineer

October 2015 - January 2016

Karin Technology Company (CLINT),

Riyadh, Saudi Arabia

October 2015 - January 2016

• Cultivated robust customer relationships across various organizational levels, enhancing trust and loyalty.
• Identified and engaged potential clients, conducting thorough needs assessments to tailor solutions effectively.
• Demonstrated technical expertise in mechanical engineering, aligning product offerings with customer specifications.
• Delivered compelling presentations of products and services, resulting in increased conversion rates and customer satisfaction.
• Collaborated with cross-functional teams to develop customized solutions, driving project success and repeat business.
• Leveraged strong communication skills to articulate complex technical concepts, ensuring clarity and understanding for clients.
• Achieved recognition for exceeding sales targets and fostering long-term partnerships in competitive markets.

Company industry:
Trading & Commodity Trading

Assistant Manager Sales & Application

January 2015 - January 2015

Gree-Air Conditioning Pakistan,

Karachi, Pakistan

January 2015 - January 2015

• Developed comprehensive installation and instructional videos to enhance understanding of the VRF product line, improving customer engagement and satisfaction.
• Collaborated with cross-functional teams to ensure technical accuracy and clarity in video content, facilitating seamless product integration for users.
• Leveraged multimedia tools to create visually appealing and informative resources, resulting in a 20% reduction in customer support inquiries related to installation.
• Utilized feedback from sales and technical teams to continuously refine video content, ensuring alignment with evolving product features and customer needs.
• Demonstrated strong communication skills, effectively conveying complex technical information to diverse audiences, enhancing overall sales and technical support efforts.

Company industry:
Manufacturing

Assistant Manager (Technical & Application Engineering)

July 2008 - December 2013

MIA Corporation (Pvt) Ltd.,

Karachi, Pakistan

July 2008 - December 2013

• Reviewed and validated vendor-supplied drawings for accuracy and compliance with project specifications.
• Collaborated with the installation department to develop comprehensive plans, ensuring seamless execution of projects.
• Liaised effectively with sales team members and technical experts to secure necessary goods and materials, enhancing project efficiency.
• Streamlined communication processes, reducing lead times and improving overall project delivery.
• Demonstrated strong problem-solving skills by addressing technical challenges during the installation phase, contributing to successful contract completion.
• Leveraged technical expertise to support sales efforts, driving customer satisfaction and repeat business.

Company industry:
General Engineering Consultancy
Job role:
Engineering

Education

Mehran University of Engineering & Technology

December 2011

December 2011

Bachelor's degree, B. Tech (Hons.) Mechanical Engineering

Pakistan

GPA (point): 3.2 out of 4

GPA (point): 3.2 out of 4

Mehran University of Engineering & Technology

February 2008

February 2008

Bachelor's degree, B. Tech (Pass) Mechanical Engineering

Pakistan

GPA (point): 3.5 out of 4

GPA (point): 3.5 out of 4

Govt. Saifee Eidi Zahabi Institute of Technology

June 2004

June 2004

Diploma, D.A.E. (Diploma of Associate Engineering), Mechanical Engineering

Pakistan

DMS (Delhi Mercantile School)

September 1999

September 1999

High school or equivalent, High school (Matriculation), Computer Sciences

Pakistan

Skills

Technical Reports
Expert
Technical Reports
Expert
Sales Management
Expert
Sales Management
Expert
Applications Support
Expert
Applications Support
Expert
Post sales Support
Expert
Post sales Support
Expert
Pre sales Technical Support
Expert
Pre sales Technical Support
Expert
BIDDING
Expert
BIDDING
Expert
COMMUNICATIONS
Expert
COMMUNICATIONS
Expert
REFRIGERATION
Expert
REFRIGERATION
Expert
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
Sales Co-Ordination
Expert
Sales Co-Ordination
Expert
SAP
Intermediate
SAP
Intermediate
MECHANICAL DESIGN
Intermediate
MECHANICAL DESIGN
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
INNOVATION
Intermediate
INNOVATION
Intermediate
TECHNICAL SERVICES
Intermediate
TECHNICAL SERVICES
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MECHANICAL ELECTRICAL AND PLUMBING (MEP) SYSTEMS
Intermediate
MECHANICAL ELECTRICAL AND PLUMBING (MEP) SYSTEMS
Intermediate
PROJECT ENGINEERING
Intermediate
PROJECT ENGINEERING
Intermediate
RESEARCH
Intermediate
RESEARCH
Intermediate
Business English
Expert
Business English
Expert
Equipment Optimized Selection (Manual/Computerized)
Expert
Equipment Optimized Selection (Manual/Computerized)
Expert
Active Learning - Understanding the implications of new information for better outputs.
Intermediate
Active Learning - Understanding the implications of new information for better outputs.
Intermediate
Time Management
Expert
Time Management
Expert
CRM
Intermediate
CRM
Intermediate
Technical Reports
Expert
Technical Reports
Expert
Sales Management
Expert
Sales Management
Expert
Applications Support
Expert
Applications Support
Expert
Post sales Support
Expert
Post sales Support
Expert
Pre sales Technical Support
Expert
Pre sales Technical Support
Expert

Social profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

English
Expert
Urdu
Expert
Arabic
Intermediate

Memberships

ASHRAE Pakistan Chapter

To promote the new technologies in HVAC Field and gather the international market survey.

January 2005

Training and Certifications

Certifications
Certificate of Completion "Fundamentals of Refrigeration" by ASHRAE Inc. (Learning Inst.)
Feb 2012
Certificate of Participation in "HVAC Workshop" by ENERCON (Govt. of Pakistan)
Jun 2008
Certificate of Participation in "Cogeneration Workshop" by ENERCON (Govt. of Pakistan)
Jun 2008
Certificate of Completion "Fundamentals of Heating & Cooling Loads" by ASHRAE Inc. (Learning Inst.)
May 2011
Certificate of Completion "Fundamentals of Air System Design" by ASHRAE Inc. (Learning Inst.)
Oct 2011

Training
VRV & Inverter Units Installation, Service & Trouble shooting Course for DAIKIN McQUAY Brand.
DAIKIN Air Conditioning Training Center, Riyadh-KSA.
Oct 2014
Power User "MS Office"
Technomen Institute
Jun 2001
AUTOCAD 2D / 3D
Skill Development Council, Karachi-Pakistan
Jan 2005

Hobbies

  • ASHRAE (American Society of Heating, Refrigerating and Air-Conditioning Engineers)
    Industry Conferences and Seminars events like the Saudi HVAC Expo. ASHRAE (American Society of Heating, Refrigerating and Air-Conditioning Engineers) can provide valuable connections.