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fayaz basheer, Senior Marketing Executive

fayaz basheer

Senior Marketing Executive·Intertec W.L.L

Qatar

Bachelor's degree, Business Administration and Hospitality Management

Work experience

Total years of experience: 11 years, 0 months

Senior Marketing Executive

September 2019 - Present

Intertec W.L.L

Doha, Qatar

September 2019 - Present

1.Managing Social Media pages by providing 24/7 availability for customer queries & concerns
promptly.
2.Managed multiple brand initiatives across distributed platforms and executed targeted email
marketing campaigns.
3.Coordinated marketing activities across multiple customer segments through integrated online
and offline campaigns.
4.Supported and managed the approval process for pre-order campaigns and new product launch
events.
5.Monitored and implemented emerging marketing trends, supporting data-driven decision-making in alignment with company standards.
6.Managed market vendors to execute expanded marketing activities, including the arrangement
and deployment of POSM materials across IR and OR markets.
7.Effectively utilized the approved quarterly budget to drive sales growth through pre-order and
special offer campaigns.
8.Developed digital artworks for pre-order and promotional campaigns, supporting sales across
both online and offline channels.
9.Assisted the Country Manager in coordinating and integrating diverse marketing and communication initiatives.
10.Successfully executed pre-order launch events for new model releases.
11.Ensure product listings are accurate, optimized, and up to date .
12.Managed end-to-end eCommerce operations, including website, marketplaces, and logistics.
Prepared and executed social media contents along with the creatives in company pages.
Managed all company customer engagement campaigns.
13.Worked closely with the country manager in creating new promotions and new strategies to
support the revenue in sales and services.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Marketing and PR

Junior trade marketing executive

June 2015 - August 2019

Ali Bin Ali & Partners

Doha, Qatar

June 2015 - August 2019

Ali Bin Ali & Partners (FMCG Division, CAG-2)

As Trade Marketing Executive for Ali Bin Ali, my responsibilities included:
1.Creating a secondary contract agreement as per salesman requests based on the amount and activity proposed to their outlets.
2.Analyzing, preparing and sending Daily sales report to the division agency wise.
3.Tracking agency promotions daily to foresee if our promotions are co-packed and reached to the salesman and the outlet in stated/promised timeline.
4Regular follow up with the sales team in improving sales and promotion activities.
5.Building and track invoices as per job order documents and other miscellaneous charges charged by co-packer for job-related promotions & additional delivery charges followed.
6.Executing PO and MO in the ERP system for the Promotion stocks and updating the same to our sales manager and Trade marketing team on the promotion status.
7.Tracking the secondary contracts monthly wise with the finance.
8.Checking and pre-ordering contract papers to the outside suppliers on the requirement and approval made from the division manager, trade marketing as the request made.
9.Ordering cartridge utilities monthly or weekly wise as per the consumption.
10.Clearing Promotion warehouse PRO089 every month based on the promotion implemented.
Suggesting sticker style/pattern to the supplier on the brand initiated by the sales team & trade marketing team.
11.Ensuring all the tasks have been completed in the month-end and keeping 0 residues on every promotion created.
12.Supports Trade marketing team in completing the promotion (coordinating with the sales team, emails, proposing agreed timeline with the packing supplier).

Company industry:
FMCG
Job role:
Marketing and PR

Education

Stenden University Qatar

May 2014

May 2014

Bachelor's degree, Business Administration and Hospitality Management

Qatar

GPA (percentage): 65%

GPA (percentage): 65%

Stenden University

January 2014

January 2014

High school or equivalent, International Hospitality Management

Qatar

GPA (rating): Good

GPA (rating): Good

Skills

Computer Skills
Expert
Computer Skills
Expert
Commitment
Expert
Commitment
Expert
Decision Support
Expert
Decision Support
Expert
Timely
Expert
Timely
Expert
Employee Services
Expert
Employee Services
Expert
ADMINISTRATION
Intermediate
ADMINISTRATION
Intermediate
ADOBE
Intermediate
ADOBE
Intermediate
CONTRACT MANAGEMENT
Beginner
CONTRACT MANAGEMENT
Beginner
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER SERVICE
Intermediate
CUSTOMER SERVICE
Intermediate
DELIVERY
Expert
DELIVERY
Expert
EDITING
Intermediate
EDITING
Intermediate
ADOBE PHOTOSHOP
Intermediate
ADOBE PHOTOSHOP
Intermediate

Social profiles

Languages

English
Expert
Malayalam
Native Speaker
Hindi
Beginner

Training and Certifications

Certifications
International Hospitality Management

Hobbies

  • Swimming