Firas Younes, Senior Business Development Officer

Firas Younes

Senior Business Development Officer

Nesma Catering Company

Location
Saudi Arabia
Education
Bachelor's degree, Sales and Marketing
Experience
19 years, 7 Months

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Work Experience

Total years of experience :19 years, 7 Months

Senior Business Development Officer at Nesma Catering Company
  • Saudi Arabia - Jeddah
  • My current job since February 2013

Identify sales leads, pitch services (Industrial Catering and Events & Banqueting services) to new clients and maintain a good working relationship with new contacts;
Follow up new business opportunities and setting up meetings, and deal new contracts;
Plan and prepare presentations (Powerpoint);
Communicate new product developments to prospective clients;
Oversee the development of the market;
Prepare and follow up on any sales quotations made for clients, negotiating terms with the client at a best cost suited for them;
Investing time and focus in creating a buisiness plan, and marketing strategy;
Work closely with the sales team to assess the progress of the department and develop sales strategy accordingly;
Maintain constant contact with the kitchen staff, to ensure complete and effective communication between food production and food service;
Assist the sales team, focusing mostly on managing schedules and distribution of any sales documentation;
Keep in contact with company’s clients and understand their needs clearly;
Prepare monthly sales reports, prepare and complete action plans, report directly to deputy operations manager.

Marketing Manager at Nesma Airlines Company
  • Saudi Arabia
  • November 2016 to August 2017

Identify marketing opportunities by identifying consumer requirements; defining market, and competitor's strengths and weaknesses; forecasting projected business; and establishing targeted market share;
conduct market research to determine market requirements for existing and future products;
analysis of customer research, current market conditions and competitor information;
develop pricing strategy;
create marketing presentations;
liaise with media and advertising;
Prepare the marketing plan/activities to actively promote brand awareness;
Leading the communication plan, including traditional media activation as well digital tactical strategies;
Overseeing the company's marketing budget;
Monitoring and reporting on effectiveness of marketing communications.

Sales and Marketing Manager at Carlton Hotel
  • Saudi Arabia - Khobar
  • February 2012 to December 2012

Developed an annual marketing plan in conjunction with the sales department;
Conducted market research in order to identify market requirements for current and future products;
Planned and directed staffing,
Gave training for the staff members, and performed evaluations to develop and control sales and service programs;
Solved and resolved customers complaints regarding sales and service;
Attended weekly executive and sales meetings;
Prepared and negotiated advertising and sales contracts;
As stated by the Sales Manager; during my presence the sales poucentage increased 17 % in five months.

Marketing and Recovery at Credit Lebanais Bank
  • Lebanon - Beirut
  • December 2009 to January 2012

Provided leadership and coordination of company sales and marketing functions;
Developped and implemented sales and marketing strategy. Monitored and analyzed sales /marketing activity against goals;
Attended weekly executive and sales meetings;
Developped and coordinated sales selling cycle and methodology;
Researched and developped strategies and plans which identify marketing opportunities, direct marketing, and new project development;
Directly managed major and critical developing client accounts, and coordinated the management of all other accounts;
Established and implemented short and long-range goals, objectives, policies, and operating procedures;
Supervised the planning and development of company marketing and communications materials;
Supervised the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs;
Promoted positive relations with partners, vendors, and distributors

Bar Supervisor at Sky Bar
  • Lebanon - Beirut
  • October 2008 to January 2012

Recruited the Bartender staff members;
Gave training for the staff (suggestion selling and up selling);
Controlling;
Dealed with suppliers;
Put and evaluated the bar menu;
Collected payment and operated the cash register;
Monitored and maintained the inventory of supplies;
Sell and influenced others;
Mixed ingredients according to drink recipes;
Ordered and maintained liquor and bar supplies.

Restaurant and Room Service Manager at Edde sands
  • Lebanon
  • May 2011 to September 2011

Analysed and planed restaurant sales levels and profitability;
Coordinated reservations and monitored room allocation, trained and interviewed new staff members;
Took responsibility for the business performance of the restaurant;
Prepared reports at the end of the shift/week, including staff control, food control and sales;
Managed staff and provided them with feedbacks;
Ensured budgets set are achievable;
Organised marketing activities, such as promotional events and themed night ideas;
Investigated and resolved complaints concerning food quality and service;
Monitored staff trained to company specifications.

Floor Manager at Cyan Resort
  • Lebanon
  • May 2009 to October 2009

Directed hiring, training, and scheduling of food service personnel (beverage sessions and food sessions);
Scheduled the floor staff (Waiters, cashiers, head waiters and runners);
Oriented the staff;
Briefed the staff equally everyday. Motivated and empowered the staff members;
Solved customers problems;
Worked with other management personnel to plan marketing, advertising, and any special restaurant functions;
Created my own system, to facilate the work (Opening and closing procedures, attendance sheet, comment sheet, briefing sheet, breakage sheet, store and weekly inventory sheet, cash out, work organizing ).

Bar Manager at Garden Restaurant
  • Lebanon - Beirut
  • January 2009 to May 2009
Assistant Manager at Edde sands Resorts and Hotel
  • Lebanon - Tripoli
  • May 2008 to October 2008

Intermediated between the staff and the manager. Briefed and debriefed before and after working,
Followed the operation manual, and the standared by the line manager;
Assisted in the supervision and in maintaining an efficient and effective team/department, understanding customer needs and requirements, working to exceed these wherever possible;
Assisted in development and motivation of team. Promote efficiency, budget awareness, company standards and commitment to range/area;
Demonstrated a positive leadership style with an enthusiastic, positive, committed and flexible attitude. Promoted the importance and benefits of effective team working;
Assisted with forecasts, budgets and work to targets;
Undertaked and achieve company funded industry recognised;
Built and maintained excellent working relationships with internal and external contacts.

Sales Executive at Alico
  • Lebanon - Beirut
  • January 2007 to December 2007

Engaged in business development activities including client presentations demonstration, proposal writing, and meetings;
Maintained and used of advanced valuation models for commercial;
Developed, maintain and market advanced valuation models;
Client presentations, demonstration, proposal;
Ability to communicate with both customers and colleagues at all levels;
Participated in conferences.

Shift Leader at Edde sands
  • Lebanon - Saidon
  • May 2007 to October 2007
Cashier at Bliss House Restaurant
  • Lebanon - Beirut
  • December 2006 to April 2007
Shift Leader at Edde sands
  • Lebanon - Tripoli
  • April 2006 to September 2006
Shift Leader at Pros Cafe
  • Lebanon - Beirut
  • May 2005 to November 2005
Head Waiter at Edde sands Resort and Hotel
  • Lebanon - Tripoli
  • May 2005 to November 2005
Head Waiter at Edde Sands Resort and Hotel
  • Lebanon - Tripoli
  • May 2004 to December 2004
Waiter at Edde sands
  • Lebanon - Tripoli
  • May 2003 to January 2004

Education

Bachelor's degree, Sales and Marketing
  • at Lebanese Canadian University
  • July 2010
Bachelor's degree, Hospitality Management
  • at Hotel Management University
  • August 2008

Training and Certifications

ACSM Health and Fitness Summit and Exposition (Training)
Training Institute:
CrossFit Level one Seminar (Las Vegas Nevada/USA)
ACSM Health and Fitness Summit and Exposition (Training)
Training Institute:
American College of Sports Medecine (Orlando Florida/USA)
Training on Leadership Foundation (Training)
Training Institute:
Nesma Training Center
Training on Goal setting and motivation (Training)
Training Institute:
Nesma Training Center
ACSM Certified Personal Training (CPT) Workshop (Training)
Training Institute:
American College of Sports Medecine (Cyprus)
Training on Presentation and Public Speaking (Training)
Training Institute:
Nesma Training Center
Certified Personal Training Course (CPT) (Training)
Training Institute:
Sports Performance Institute
Training on Communication Skills (Training)
Training Institute:
Nesma Training Center
Training on Emotional Intelligence (Training)
Training Institute:
Nesma Training Center
Training on Time Management, Sales Techniques and Consumer Behavior. (Training)
Training Institute:
Credit Libanaise
Training on introduction to successful selling, Strategic selling skills and Managing a sales team (Training)
Training Institute:
Sagesse University