gamal elfiky, Digital Marketing Manager

gamal elfiky

Digital Marketing Manager

Rayat Marketing

البلد
مصر - القاهرة
التعليم
دبلوم, Specialized courses in Media and Marketing
الخبرات
17 years, 6 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :17 years, 6 أشهر

Digital Marketing Manager في Rayat Marketing
  • مصر - القاهرة
  • أشغل هذه الوظيفة منذ يناير 2017

Lead the creative team of copywriters, designers, market
researchers and digital marketers, to establish an engaging
with all social media platforms and Blogs.
1. Develop and implement Annual Social Media strategy,
including key messages aligned to business objectives
2. Develop and implement Monthly Social Media plan with
detailed activities per business unit
3. Ensure alignment of key messages in communication with
objectives of business units and corporate objectives
4. Plan and execute digital media activities to improve brand
perception
5. Developing and managing digital marketing campaigns.
6. Reporting and analysis of Digital campaigns.
7. Design and implement SEO, Social Media and PPC
strategies .
8. Translate marketing objectives into clear creative strategies.
9. Ensure visual and textual communication are aligned with
brand standards, Be The Brand Custodian.
10. Initiate ongoing campaign strategies and solutions.
11. Review work, proofread, troubleshoot and provide feedback
to creative team.
12. Responsibility for planning and budgetary control of all
digital marketing
13. Evaluating customer research, market conditions and
competitor data.

Digital Marketing Keynote في Free-Lance
  • مصر - القاهرة
  • أشغل هذه الوظيفة منذ يناير 2015

Deliver High-Quality Lectures of Digital Marketing (SEO/ Google Adwords/
Social Media/ Content/ Google Analytics etc.)
1. Teach up to 1500 hours of in class instruction.
2. Provide Quality Training to participants in Face to Face class
3. Manage Digital Marketing Activity
4. Manage and prepare all study material related to Digital Marketing
Training

Media Center Manger في Mariat for trade and industry
  • المملكة العربية السعودية - الرياض
  • مارس 2011 إلى يناير 2017

Manage staff, allocate resources to manage the media center’s stations, and
provide technical support services to company, staff; act as an internal
consultant in the growth of the Commercial media function.
1. Lead the creative team of copywriters, designers, and digital marketers,
market researchers to establish an engaging with all social media
platforms and Blogs.
2. Help’ Owners/Managers to effectively build or improve their businesses
through original and creative ideas.
3. Planning for making success partnership.
4. Developing and managing digital marketing campaigns.
5. Reporting and analysis of Digital campaigns.
6. Design and implement SEO, Social Media and PPC strategies .
7. Translate marketing objectives into clear creative strategies.
8. Lead and direct the creative team in the production of all marketing
collateral (Website Content, Blogs, Social Media Content, Graphic Designs,
Photography, Videography, etc..).
9. Ensure visual and textual communication are aligned with brand
standards, Be The Brand Custodian.
10. Oversee teams’ deliverables, time-lines and KPIs.
11. Initiate ongoing campaign strategies and solutions.
12. Review work, proofread, troubleshoot and provide feedback to creative team.
13. Remain actively involved in hiring and team growth and training creative .staff.
14. Select and Recruiting New Candidates For team.
15. Responsibility for planning and budgetary control of all digital marketing
16. Evaluating customer research, market conditions and competitor data.
17. Manage and Motivate the career development of creative team -
delegate, nurture and empower
18. Consolidate outsourced talents database to deploy when needed

Art Director في Palms & Dates Magazine
  • المملكة العربية السعودية - الرياض
  • مارس 2011 إلى ديسمبر 2016

Responsible for the way the magazine looks. present the words and images in
a way that is easy for the reader to digest, with high visual impact, covers all
aspects of layout, design and photography.
1. Lead creative sessions for project kick-offs.
2. Laying out pages for the magazine, often on tight deadlines
3. Discussing design and layout ideas with the editor and other colleagues.
4. Manage team members.
5. Commissioning and briefing photographers on the style and format of
shots required.
6. Developing and managing digital marketing campaigns.
7. Reporting and analysis of Digital campaigns.
8. Sketching out and designing the cover - which must always look distinctive
to attract buyers.
9. Drafting rough sketches of the cover design for discussion, then producing
the final layout.
10. Anticipating trends and setting the magazine’s overall visual style
11. Hire, train and direct staff members who develop design concepts into art
layouts or who prepare layouts for printing.
12. Controlling the art budget.
13. Design and implement SEO, Social Media and PPC strategies .

Creative director في Umbrella Communications
  • المملكة العربية السعودية - الرياض
  • يناير 2012 إلى سبتمبر 2012

Incharge with determining the best ways for an Agency to visually represent acompany’s identity online.
development of high-level concepts for design projects.
involveain working with internal and external clients, pitching designs, and understanding client needs.
develop visual designs, and at other times, responsible for recruiting and managing third party design firms as well as internal design resources.

1) Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound.
2) Review and approve proofs of printed copy and art and copy materials developed by staff members.
3) Manage own accounts and projects, working within budget and scheduling requirements.
4) Confer with creative, art, copy-writing, or production department heads to discuss client requirements and presentation concepts, and to coordinate creative activities.
5) Present final layouts to clients for approval.
6) Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
7) Hire, train and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.
8) Work with creative directors to develop design solutions.
9) Review illustrative material to determine if it conforms to standards and specifications.
10) Attend photo shoots and printing sessions to ensure that the products needed are obtained.
11) Create custom illustrations or other graphic elements.
12) Mark up, paste, and complete layouts, and write typography instructions to prepare materials for typesetting or printing.
13) Negotiate with printers and estimators to determine what services will be performed.
14) Conceptualize and help design interfaces for multimedia games, products and devices.
15) Prepare detailed storyboards showing sequence and timing of story development for television production.
16) Provide quality control over concepts and projects.
17) Manage team members.
18) Work with internal teams to generate ideas for pitching and proposals.
19) Supervise and inspire the creative team of vendor partners; generate multiple concepts for a campaign or project.
20) Manage multiple projects from concept through completion.

مخرج فني في Arab Printing Publishing House
  • مصر - القاهرة
  • يوليو 2009 إلى مارس 2011

Incharge with determining the best ways for the Company to visually represent it’s identity online.
development of high-level concepts for design projects.
Involveain working with internal and external clients, pitching designs, and understanding client needs.
Developing visual designs, and at other times, responsible for recruiting and managing third party design firms as well as internal design resources.

1) Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound.
2) Review and approve proofs of printed copy and art and copy materials developed by staff members.
3) Confer with creative, art, copy-writing, or production department heads to discuss client requirements and presentation concepts, and to coordinate creative activities.
4) Present final layouts to clients for approval.
5) Work with creative directors to develop design solutions.
6) Review illustrative material to determine if it conforms to standards and specifications.
7) Attend photo shoots and printing sessions to ensure that the products needed are obtained.
8) Create custom illustrations or other graphic elements.
9) Mark up, paste, and complete layouts, and write typography instructions to prepare materials for typesetting or printing.
10) Provide quality control over concepts and projects.
11) Work with internal teams to generate ideas for pitching and proposals.
12) Supervise and inspire the creative team of vendor partners; generate multiple concepts for a campaign or project.
13) Manage multiple projects from concept through completion.

Graphic Design Instructor في The Acadmy
  • غير ذلك
  • يونيو 2009 إلى مارس 2011

Working from agreed design briefs, graphic designers produce innovative solutions to communication problems that combine both written and visual elements.

1) Teach up to 70 hours of in class instruction per week.
2) Maintain positive rapport with all students and create a positive learning environment to adequately communicate lessons.
3) Enforce the student management and disciplinary policies of the Institute.
4) Act as an advisor outside of class to support students that require additional training or assistance.
5) Perform clerical duties, as required, relating to textbooks, instructional supplies, student reports and records, attendance reports, etc.
6) Participate in curriculum development and planning with other Design Instructors and the Director of Academics.
7) Utilize technology when teaching including interactive whiteboards and projectors.

Computer instructor for ICDL

Computer instructor for Adobe Software
Computer instructor for Web Design Diploma
Computer instructor for Graphic Diploma

Graphic Design Instructor في Senergy
  • غير ذلك
  • يونيو 2009 إلى مارس 2011

Working from agreed design briefs, graphic designers produce innovative solutions to communication problems that combine both written and visual elements.

1) Teach up to 250 hours of in class instruction per week.
2) Maintain positive rapport with all students and create a positive learning environment to adequately communicate lessons.
3) Enforce the student management and disciplinary policies of the Institute.
4) Act as an advisor outside of class to support students that require additional training or assistance.
5) Perform clerical duties, as required, relating to textbooks, instructional supplies, student reports and records, attendance reports, etc.
6) Participate in curriculum development and planning with other Design Instructors and the Director of Academics.
7) Utilize technology when teaching including interactive whiteboards and projectors.

Art Director في Quantm Pro
  • مصر - القاهرة
  • يونيو 2009 إلى مارس 2011

charge with determining the best ways for Company to visually represent company’s identity.
development of high-level concepts for design projects.

1) Adopt the company’s creative methodology and structure in general.
2) Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound.
3) Review and approve proofs of printed copy and art and copy materials developed by staff members.
Research and assist the Creative Director on multiple projects.
4) Confer with creative, art, copy-writing, or production department heads to discuss client requirements and presentation concepts, and to coordinate creative activities.
5) Review illustrative material to determine if it conforms to standards and specifications.
6) Create custom illustrations or other graphic elements.
Create audio-visual concepts that work on different media platforms.
7) Mark up, paste, and complete layouts, and write typography instructions to prepare materials for typesetting or printing.
8) Work with internal teams to generate ideas for pitching and proposals.
Collaborate with storyboard artists to achieve premium boards for presentation.

Computer instructor في Fayoum Univesity
  • غير ذلك
  • يناير 2009 إلى مارس 2011

Working from agreed design briefs, graphic designers produce innovative solutions to communication problems that combine both written and visual elements.

1) Teach up to 100 hours of in class instruction per week.
2) Maintain positive rapport with all students and create a positive learning environment to adequately communicate lessons.
3) Enforce the student management and disciplinary policies of the Institute.
4) Act as an advisor outside of class to support students that require additional training or assistance.
5) Perform clerical duties, as required, relating to textbooks, instructional supplies, student reports and records, attendance reports, etc.
6) Participate in curriculum development and planning with other Design Instructors and the Director of Academics.
7) Utilize technology when teaching including interactive whiteboards and projectors.

Computer instructor for ICDL
Computer instructor for Adobe Software
Computer instructor for Web Design Diploma
Computer instructor for Graphic Diploma

Public Relations Specialist في Community Service Center Fayoum University
  • غير ذلك
  • يناير 2008 إلى يونيو 2010

Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.


1) Prepare or edit organizational publications for internal and external audiences, including employee newsletters and stockholders’ reports.

2) Respond to requests for information from the media.

3) Establish and maintain cooperative relationships with representatives of community, Students, employee, and public interest groups.

4) Plan and direct development and communication of informational programs to maintain favorable public and stockholder perceptions of University’s accomplishments and agenda.

5) Confer with production and support personnel to produce or coordinate production of advertisements and promotions.

6) Arrange public appearances, lectures, contests, or exhibits for Students.

7) Study the objectives, promotional policies and needs of organizations to develop public relations strategies that will influence public opinion or promote ideas and services.

8) Confer with other managers to identify trends and key group interests and concerns or to provide advice on decisions.

9) Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.

Graphic Designer في Atasco
  • غير ذلك
  • يونيو 2005 إلى يوليو 2006

1) Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound.

2) Review and approve proofs of printed copy and art and copy materials developed by staff members.

3) Manage own accounts and projects, working within budget and scheduling requirements.

4) Confer with creative, art, copy-writing, or production department heads to discuss client requirements and presentation concepts, and to coordinate creative activities.

5) Present final layouts to clients for approval.

6) Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
7) Hire, train and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.

8) Work with creative directors to develop design solutions.

9) Review illustrative material to determine if it conforms to standards and specifications.

10) Attend photo shoots and printing sessions to ensure that the products needed are obtained.

11) Create custom illustrations or other graphic elements.

12) Mark up, paste, and complete layouts, and write typography instructions to prepare materials for typesetting or printing.

13) Negotiate with printers and estimators to determine what services will be performed.

14) Conceptualize and help design interfaces for multimedia games, products and devices.

15) Prepare detailed storyboards showing sequence and timing of story development for television production.
Computer instructorEditAdd Link

الخلفية التعليمية

دبلوم, Specialized courses in Media and Marketing
  • في cairo university
  • سبتمبر 2010

Specialized courses in Media and Marketing

بكالوريوس, تكنولوجيا
  • في جامعة الفيوم
  • يوليو 2009

حاصل علي بكالوريوس تربيه نوعيه قسم تكنولوجيا تعليم دراسات اكاديميه في الاعلام والاعلان دبلومة دولية في التسويق دبلوم في التسويق الالكتروني وقنوات التواصل الاجتماعيه دورات تدريبيه معتمده من شركه ادوبي

دبلوم, Soft Skills
  • في Canadian Centre for Human Development
  • أبريل 2009

communication skills Soft Skills - Canadian Centre for Human Development Goals Achievement Soft Skills - Canadian Centre for Human Development

دبلوم, Design Skills
  • في IBM
  • أغسطس 2008

VCT Diploma Design Skills - IBM “50 Hrs”

دبلوم, Soft Skills
  • في Fayoum University
  • يوليو 2007

Pathway Diploma Soft Skills - Fayoum University “70 Hrs”

دبلوم, Marketing
  • في Hands On Management Consulting
  • مايو 2007

Marketing For Non Marketers Marketing rules - Products - Services ..... Hands On Management Consulting “10 Hrs” E- Marketing SEM - SEO - SMM - SOM Hands On Management Consulting “20 Hrs”

دبلوم, MultiMedia Design Diploma
  • في Senergi
  • أكتوبر 2005

MultiMedia Design Diploma Authorware - Director - Flash - Dreamweaver - Html - Css Senergi “105 Hrs”

Specialties & Skills

Adobe Illustrator
Digital Marketing
Adobe Indesign
Adobe Flash
Adobe Director
Excellent Dealing with INTERNET
adobe illustrator
adobe indesign
adobe photoshop
Ms-Office
CorelDraw
Windows OS All ver
Documentary filmmaker
Web Design
Scriptwriting
video shoot
Photography Skills
Facebook & Instagram Advertising
Social Media Marketing
Google AdWords
Twitter & LinkedIn Advertising
Google Analytics
Presentation
E-commerce
Advertising
Online Marketing
Coaching
Marketing Management

اللغات

العربية
متمرّس
الانجليزية
متوسط

العضويات

الجمعيه المصريه لرعاية ذوي الاحتياجات الخاصة
  • مستشار فني
  • January 2009
رابطة الاعلام الالكتروني
  • عضو
  • January 2010

التدريب و الشهادات

Adwords Display Advertising (تدريب)
معهد التدريب:
Google
Adwords Video Advertising (تدريب)
معهد التدريب:
google
AdWords Fundamentals (تدريب)
معهد التدريب:
google
Creating Ebooks for the Kindle (تدريب)
معهد التدريب:
lynda.com
Introducing InDesign (تدريب)
معهد التدريب:
lynda.com
Illustrator CS6 One-on-One: Fundamentals (تدريب)
معهد التدريب:
lynda.com
تاريخ الدورة:
January 2015
InDesign CC: Interactive Document Fundamentals (تدريب)
معهد التدريب:
lynda.com
Layout and Composition with InDesign (تدريب)
معهد التدريب:
lynda.com
InDesign Typography (تدريب)
معهد التدريب:
lynda.com
InDesign: 2014 Creative Cloud Updates (تدريب)
معهد التدريب:
lynda.com
تاريخ الدورة:
March 2014
Creating Fixed-Layout EPUBs with InDesign CC (تدريب)
معهد التدريب:
lynda.com
Productivity Tips for Web Designers (تدريب)
معهد التدريب:
lynda.com
Creating PDF Forms with InDesign (تدريب)
معهد التدريب:
lynda.com
UX Design Tools: InDesign (تدريب)
معهد التدريب:
lynda.com
Print Production Essentials: Digital and Variable Data Printing (تدريب)
معهد التدريب:
lynda.com
InDesign Insider Training: Print PDFs (الشهادة)
InDesign Insider Training: Interactive PDFs (الشهادة)
Type Project: Art Deco Postcard (تدريب)
معهد التدريب:
lynda.com
InDesign Insider Training: Beyond the Essentials (تدريب)
معهد التدريب:
lynda.com
Adobe (الشهادة)
تاريخ الدورة:
April 2006
صالحة لغاية:
August 2006

الهوايات

  • القراءة - الكتابة - التدريب
    ١-قراءة ما يقرب من ٢٠٠٠ كتاب ورواية في مختلف المجالات ٢-العمل على كتابة كتاب عن تاريخ مصر الحديث والصراع العربي الاسرئيلي تحت عنوان الحرب العربية العبرية الرابعة ... تحت التحرير ٣-تدريب ما لا يقل عن ١٥٠٠ متدرب في دورات متخصصة في مجال الجرافيك والاعلان والحصول على شهادات تقدير من اماكن متعددة كمركز سينرجي وجامعة الفيوم والمركز الكندي للتنمية البشرية