General Manager
RAW Beverage Trading L.L.C
Total years of experience :10 years, 8 Months
Delivered business strategy and developed systems
and procedures to improve operational quality and
team efficiency.
Implemented operational strategies and effectively
built customer and employee loyalty.
Enhanced operational efficiency and productivity by
managing budgets, accounts and costs.
Achieved breakeven revenue in less than 9 months
operation.
Organized budgets, oversaw P&Ls and achieved
margin targets consistently to stay on track with
growth plans.
Developed company pillars with mission, vision and
core values.
Supervised aspects of development teams such as
hiring, training, salary administration and remedial
assignments.
Developed and implemented high-quality work
environment as measured through employee
satisfaction ratings.
Developed configuration tool to print revenue, costs
and margins with ability to forecast stocks based on
certain inputs.
Cooperated with marketing team on creating
company's identity in both digital and print.
Implemented HR software solution part of
streamlining related interaction with employees.
Spearheaded initial contact and establishment of key
accounts.
• Co-lead pizza factory successful acquisition to meet
vertical integration strategy.
• Managed activity and sales pipeline in revenue
management software, supporting business
development through targeted statistical analysis and
projection.
• Defined regional sales strategies, developing and
revising annual and quarterly sales plans for review
by organizational leadership.
• Increased monthly gross sales from AED 65, 000 to
AED 1, 000, 000 and exceeded goals for sales,
revenue and profit margins.
• Assess and study of foreign markets setting sales
target and revenue achievement to overseas
distributors.
• Researching and sourcing overseas manufacturers
and processors.
• Establishing business plans and goals by the
identification of potential product range.
• Short term budgeting for product launching to grant
adequate exposure.
• Long term department budgeting to include staff
overheads, variable and fixed costs to identify and set
sales targets
• Monitored customer buying trends, market conditions
and competitor actions to adjust strategies and
achieve sales goals.
• Coordinated staff sales meetings to discuss
developmental strategy, best practices and process
improvements.
• Drove team and company profits by developing and
strengthening relationships with industry partners and
potential clients.
• Coached employees in successful selling methods
and encouraged cross-selling to drive revenue.
• Source and signing exclusive overseas distribution
agreements
• Held weekly meetings with Sales Team to identify
techniques to overcome sales obstacles.
• Achieving set targets through hands on market
exposure and availability focusing on demand,
supply, service, and technical support.
• Managing a team of 4 sales representatives, 2
operations officers, an accountant, and a technician.
• Managing the account of over 200 newly acquired
clients.
• Performing sales team training and product
orientation.
• Product introduction and conducting client training
sessions as part of food solutions management.
• Stock management by long term planning and
forecasting based on existing clients and new
acquisitions.
• Costing and pricing of products including transport,
logistics, and storage; based on market variance,
currency exchange and commodity market
fluctuations.
• Work closely with Hotel Managements and F&B
personnel on introducing and launching food solutions
to streamline operations, reduce wastage and fix
costs.
• Perform market studies to identify and acquire high
profitability sales items.
• Managed and motivated sales team to increase
revenue 20% year on year .
• Produced contracts, reports, letters, and proposals for
clients.
• Managing the sales process for new prospects, from
initial contact through to closure.
• Dealing with customer enquiries face to face, over the
phone or via email.
• Contacting prospective customers and discussing
their requirements.
• Reporting business trends and area performance to
the National Sales Manager.
• Developing & maintaining successful business
relationships with all prospects.
• Identifying what customers want.
• Planning and organizing the day to ensure all
opportunities are maximized.
• Developing a full understanding of the business
market-place.
• Addressed problems with accounting, billing and
delivery to maintain and enhance client satisfaction.
• Built and strengthened long-lasting client relationships
based on accurate price quotes and customer-centric
terms.
• Contributed to annual revenue goals by selling new
services and developing new accounts.
• Negotiated prices, terms of sale and service
agreements.
• Managing a team of operators to set up 3G network
in a new site, handling coordination in between
Ericsson headquarters and our work progress on all
sites under 3G implementation
• Providing Ericsson supervisors with technical
support remotely
• Working on procurement and material orders
according to customer standards, working on
material design and modification to help resolve
technical issues as well as Checking site information
and setting up Bill of Quantity & keeping Site
Information Records and sending daily reports
• Following up with material delivery from and to
Ericsson warehouse as well as keeping track of
stock as well as sending daily reports of required
material or stock replenishment and keeping all
teams informed of material availability
• Using Autocad Basic features to add projected
equipment for current projects
• Supervising a team into setting up new network
stations as in Civil Work, Telecom work, and
assuring that all communication equipment are
software up to date as well as calibrated and ready
for emergency use
• Commissioning of equipment and getting the station
up and connected to RNC and integrated with the
rest of the network.
• Mentored and guided employees to foster proper
completion of assigned duties.