General Manager Operations
paramount agricole
Total years of experience :30 years, 3 Months
Key Responsibilities
Manage and oversee farming of the company's specialty products such as mushrooms, vegetables, animal farming and other side products like mung beans sprouts, tofu, etc.
Direct the distribution and dispensation of farm items Manage imported products and the subsequent distribution
Supervise the retail distribution network on consignment basis Remodeling the green houses to improve production
Utilize available land to its fullest potential to maximize revenue generation
Implement visibility study for fresh farming and apply results in day-to-day operation
Responsible for overall revenue generation and P&L
Key Achievements
Responsible for increasing overall production by 30% and expanding mushroom exports to GCC countries
•Established a distribution channel to all major supermarkets in the country.
•Expanded range of imported products to increase earning and widen the variety.
•Enhanced national sales.
•Doubled division sales for each sales associate.
•Improved profitability by tightening credit term optimising assortment SKU by SKU and weeding out items with no profit or low profit.
•Reduced the transaction costs with some key account
•Enhanced revenue by rationalizing visibility contracts
•Expanded territorial sales
•Received company’s highest sales award two years in a row.
•Daily administration of operations ensuring smooth functioning.
•Maintaining a neat shop floor attracting higher footfall.
•Driving merchandising efforts to put up attractive displays to drive purchase impulse.
•Negotiating best deals with local suppliers
•Handling customer queries and quality feedback
•Maintaining optimum inventory and managing logistics
•Maintaining visual merchandising standards.
•Controlling pilferage and damage.
•Ensuring compliance with statutory requirements
• MBA Organizational Management Concept courses : financial managment Marketing managment Human resources
plus other education •Retail Store Manager certificate Shaw’s university E. Bridgewater, MA - USA •B.A, Accounting Damascus University alsoTraining: •Five golden rules of negotiations _Bell international- France •Strategic Key account management _ NAT consulting –Lebanon •Advance key account management_NAT consulting- Lebanon •Inside Modern trade integration Sadia International –Brazil