Manager Platform Strategy
Fuego Digital Media QSTP-LLC
Total years of experience :19 years, 0 Months
• Development of Platform Strategy including product visions and roadmaps
• Research, analysis and conception for selected products
• Product Management including user scenarios definition and prototyping for selected products
• Customer Relationship Management for major clients
• Requirement gathering, research, analysis and conception including wire frames and user scenarios definition for client websites
• Process development and implementation for project handling
Business Development for digital projects
Development of online strategies including Media Marketing, Online Advertising and SEM
Consulting on website development and SEO
• Analysis and conception of personalized function on otto.de
• Analysis of social media functions for an online shop, especially the open graph protocol from Facebook
• Systems Development for recommendation engines (research, analysis, conception)
• Developing the roadmaps for the personalized and social media function for otto.de
• Systems Development and UI Design for a self-developed Product Information Management System
• Process Development and Management for Online Productions
• Web Development including UI Design for product recommendations along the online shopping process
• Evaluation, analysis and conception for the integration of an on-demand image server in the system area of otto.de
• Content Management
• Shop Management
• Web Development (especially Recommendation Engine and Product Information Management System)
• Online Marketing
• Web Management
Computer Science (major in Media and Communications) at the University of Applied Sciences in Wedel, Germany with final average grade 1,9 sample of attended lectures: • Computer Languages • Software Development • Database Systems • Systems Analysis • Media Concepts and Marketing • Media Theory and Media Design • Media Economics and Law • Audio and Video Technology • Computer Graphics, Animation and Design • Business and Project Management • Mathematics and Scientific Basics Semester abroad at University of Gloucestershire in Great Britain Major field of study: • E-Commerce Languages • Marketing Diploma thesis with OTTO (GmbH & Co. KG) / Title: “Product recommendations along the online shopping process – using the example of the online shop otto.de”