Manager Business Development and Marketing Strategy GCC/ KSA
Pharmascience Inc
Total years of experience :25 years, 3 Months
-Setting and executing strategic business plans that ensure market share and revenue growth.
-Deliver viable product strategies and implementing new strategies
-Short term and long term Portfolio Optimization and Pipeline Management
-Setting sales forecast for all products of interest
-Develop and prioritize in-licensing wish list with close attention toward patent, exclusivity and rights
-Flawless execution of launches by: collaborating with PSI launch manager on timing and demand
plan, , developing launch tools and events, ensuring private insurance adoption and building Rx base
• Forecasting & assessment for portfolio products and provide recommendations about commercial attractiveness
Pharma Group is a national group company holding three subsidiaries Pharma drug store, Pharma Pharmacies
and Pharma Pharmaceutical Industries
• Examining risks and potentials
• Closes new business deals by coordinating requirements; developing and negotiating contracts; integrating
contract requirements with business operations.
• Project management and alliance manager for Marketing joint venture (with Julphar) and Contract
manufacturing deal (with Merck Sharp and Dohme)
• Locates or proposes potential business deals by contacting potential partners; discovering and exploring
opportunities.
• Screens potential business deals by analyzing market strategies, deal requirements, potential, and
financials; evaluating options; resolving internal priorities; recommending equity investments.
• Develops negotiating strategies and positions by studying integration of new venture with company
Pharma Group is a national group company holding three subsidiaries Pharma drug store, Pharma Pharmacies
and Pharma Pharmaceutical Industries
First hired as Group Product Manager and promoted by years to Country Marketing and Sales Manager
Manager Sales activities
• Developing and implementing effective sales strategies
• Leading nationwide sales team members to achieve sales targets
• Establish productive and professional relationships with key personnel in assigned customer accounts
Manager Marketing activities
• Developing the marketing strategy for the company in line with company objectives.
• Overseeing the company’s marketing budget.
• Mastering Mind-shift campaigns and focusing on blue ocean strategies
• New product launches and market penetration plans
• Catching insights and build sustainable insight-dependent campaigns
• Creation and publication of all marketing material in line with marketing plans.
• Overall responsibility for brand management and corporate identity
• Monitor and report on effectiveness of marketing communications.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed
of marketing objectives.
• Analyzing potential strategic partner relationships
Very deep and extensive market and customer understanding after 10 years of continuous customer exposure
along with efficient implementation for GlaxoSmith Kline branding campaign,
Worked as Medical representative on a variety of products with extensive dynamics after which I assigned as
Product specialist focusing on specific therapy area