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Hussam Hamdi  El-Barbarry, Key Account Manager – Modern Trade

Hussam Hamdi El-Barbarry

Key Account Manager – Modern Trade·Al-Khair Trading Co. Eastern

Saudi Arabia

Bachelor's degree, B.A. Journalism and Mass Media

Work experience

Total years of experience: 14 years, 0 months

Key Account Manager – Modern Trade

February 2023 - Present

Al-Khair Trading Co. Eastern

Eastern Province, Saudi Arabia

February 2023 - Present

Managed key accounts and developed strong client relationships to drive sales growth. Implemented sales strategies to achieve targets and increase market share. Conducted market research to identify new business opportunities. Collaborated with cross-functional teams to optimize sales processes. Negotiated contracts and agreements with key clients to ensure favorable terms. Monitored and analyzed sales performance to identify areas for improvement. Provided regular reports and updates to senior management on sales activities and outcomes.

Company industry:
FMCG

Key Account Supervisor – Modern Trade

July 2022 - January 2023

Binzagr Company

Dammam, Saudi Arabia

July 2022 - January 2023

Supervised modern trade operations and ensured alignment with company standards. Developed and executed sales plans to meet objectives. Monitored market trends and competitor activities to stay competitive. Provided training and support to the sales team. Ensured product availability and visibility across all modern trade channels. Conducted regular store visits to ensure compliance with promotional activities. Analyzed sales data to identify trends and opportunities for growth.

Company industry:
FMCG

Key Account Supervisor – Modern Trade

February 2021 - June 2022

BinZagr Company - Unilever Import

Riyadh, Saudi Arabia

February 2021 - June 2022

Oversaw modern trade channels and maintained strong relationships with key clients. Conducted sales analysis and reporting to track performance. Implemented promotional activities to drive product visibility and sales. Coordinated with logistics and supply chain teams to ensure timely delivery of products. Managed budgets and expenses to optimize profitability. Assisted in the development of marketing campaigns to support sales initiatives.

Company industry:
FMCG

Horeca Supervisor

October 2019 - January 2021

Berain Water Co

Riyadh, Saudi Arabia

October 2019 - January 2021

Managed Horeca (Hotel/Restaurant/Café) accounts to ensure high customer satisfaction. Coordinated with the marketing team to develop effective sales strategies. Monitored sales performance and implemented corrective actions as needed. Developed and maintained relationships with key Horeca clients.
Conducted regular training sessions for clients on product knowledge and usage. Resolved customer complaints and issues in a timely and professional manner.

Company industry:
FMCG

Key Account Supervisor – Modern Trade

October 2018 - October 2019

PepsiCo Lay’s (Saudi Snack Foods Ltd Co.)

Riyadh, Saudi Arabia

October 2018 - October 2019

Supervised modern trade operations and ensured adherence to company policies.
Worked closely with the sales team to achieve sales targets. Managed inventory levels to ensure product availability. Conducted regular market visits to assess the competitive landscape. Developed and maintained strong relationships with key accounts.
Provided feedback to the product development team based on customer insights.

Company industry:
FMCG

Senior Key Account Specialist – Modern Trade

January 2015 - September 2018

PepsiCo Lay’s (Saudi Snack Foods Ltd Co.)

Jeddah, Saudi Arabia

January 2015 - September 2018

Managed key modern trade accounts and ensured high levels of customer service. Conducted regular business reviews with clients to ensure mutual growth. Developed and implemented sales strategies to achieve business objectives.
Monitored and analyzed sales data to identify trends and opportunities.
Coordinated with the logistics team to ensure timely delivery of products.
Negotiated promotional activities and ensured their successful execution.

Company industry:
FMCG

Key Account Specialist - Modern Trade

June 2012 - December 2014

Halwani Bros

Jeddah, Saudi Arabia

June 2012 - December 2014

Developed and maintained strong relationships with modern trade clients.
Assisted in the development and execution of sales strategies.
Monitored inventory levels and coordinated with the supply chain team.
Conducted regular market visits to gather insights and feedback.

Company industry:
FMCG

Education

Akhbar El-Youm Academy

September 2010

September 2010

Bachelor's degree, B.A. Journalism and Mass Media

Egypt

Skills

Key Account Management
Expert
Key Account Management
Expert
Key Account Development
Expert
Key Account Development
Expert
Trade Marketing
Expert
Trade Marketing
Expert
Marketing
Expert
Marketing
Expert
Sales
Expert
Sales
Expert
MARKET RESEARCH
Expert
MARKET RESEARCH
Expert
OPERATIONS
Expert
OPERATIONS
Expert
RESEARCH
Expert
RESEARCH
Expert
SAP User
Expert
SAP User
Expert
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
ADAPTABILITY
Intermediate
ADAPTABILITY
Intermediate
ADOBE PHOTOSHOP
Beginner
ADOBE PHOTOSHOP
Beginner
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
MICROSOFT OFFICE
Intermediate
MICROSOFT OFFICE
Intermediate
SAP ERP
Intermediate
SAP ERP
Intermediate
DIRECT SELLING
Intermediate
DIRECT SELLING
Intermediate
ADVERTISING SALES
Intermediate
ADVERTISING SALES
Intermediate
SALES STRATEGY
Intermediate
SALES STRATEGY
Intermediate
COMMUNICATIONS
Intermediate
COMMUNICATIONS
Intermediate
ANALYTICAL SKILLS
Intermediate
ANALYTICAL SKILLS
Intermediate
Key Account Management
Expert
Key Account Management
Expert
Key Account Development
Expert
Key Account Development
Expert
Trade Marketing
Expert
Trade Marketing
Expert
Marketing
Expert
Marketing
Expert
Sales
Expert
Sales
Expert

Languages

Arabic
Expert
English
Expert