Digital Content Manager
cleartag
Total years of experience :15 years, 5 Months
In addition to the below stated tasks, clear strategic and operational plans for the creation of specific content for clients is implemented.
Such as:
• TELECOM: du, Dubai, UAE
• Automotive: Toyota, Al Futtaim Automotive, Dubai, UAE
• Electronics: LG
⋅ Live coverage to all events, Business & Corporate.
⋅ Calendar creation.
⋅ Activations & ideations
⋅ Monitor Social Media platforms and ensure that the right content (English & Arabic) is being uploaded.
⋅ Liaise with 3rd party agencies on visual & material needed for strategies & plans.
Senior Community Manager
⋅ Deliver clear strategic and operational plans for the creation of specific communities for clients based on demographics.
⋅ Monitor and grow specific digital communities by the use of social networking capabilities and careful monitoring of responses.
⋅ Deliver clear strategic and tactical objectives for single and multiple associated campaigns, for example increasing followers and fans, and/or measurable changes an attitude.
⋅ Deliver clear, implementable plans to achieve the objectives for specific campaigns, taking account of client needs and budget.
⋅ Continually stay up to date with developments in social networking and associated social media tools, trends and applications.
⋅ Market social media within ClearTag ·Deliver corporate communication material in the form of creative copy, including, but not limited to, press-releases, web-site content, social networks (e.g. Twitter and Face Book) content, taglines, slogans and promotional messages. The content will relate to specific projects and campaigns. Writing must be clear, persuasive and original copy.
⋅ Moderate all user generated content according to the moderation policy, liaising with the Legal team where required.
⋅ Respond positively and creatively to client feedback creating, amending, revising or redeveloping in response.
⋅ Deliver copy for blogs, and Face Book choosing compelling visuals to complement and illustrate the copy.
⋅ Work as part of a team through participating actively in brainstorming of ideas and concepts on projects across the whole social media department.
⋅ Experiment with new and alternative ways to leverage social media activities (“marketing R&D”)
June 2011 - till now: The Crystal Group
• Marketing Communications Executive; responsible for social media and other marketing events for 6 outlets. (Pier 7, People by Crystal-Dubai, Palais by Crystal, Metis, Alcazar, 40 Kong and People by Crystal-Abu Dhabi)
• The link between the advertising/events/photography and other media associations and the marketing department at The Crystal Group
• Responsible for company websites and updates
• In charge of promoting our outlets on all social media pages and within similar links. Moreover, visualizing, creating and copy editing in conventional mediums such as: magazines, flyers, posters and other promotional tools.
• Creative initiation for venue launches and anniversary
• The link between the suppliers for new supporting collaterals such as giveaways and kits and the marketing department at The Crystal Group.
• Sales trips/calls to promote our local and international venues for corporate and private events.
- October 2010 - May 2011: Hotel Gefinor Rotana Beirut
• F&B Sales Coordinator; ensuring quality control for incoming and outgoing F&B products.
• Developing business by recruiting new events to Rotana Gefinor.
• Supervising operations with current clients and potential ones.
• Maintaining certain brand and quality standards whilst delivering consumer best interest through innovative applications upon corporate standards.
- July 2006 - October 2006: Coral Beach Hotel & Resort Myrtle Beach, SC, Myrtle Beach, USA
Front office department: reservations check ins/outs, and guest services. (AHA)
- September 2005 - January 2006: Movenpick Hotel & Resort Beirut
Guest Service agent; replied to guests' requests and concerns and served as a link between the guests and the internal outlets.
- October 2004 - January 2005: Four Points by Sheraton Le Sheraton Le Verdun
Room service and mini bar attendant
- Summer of 2004: Radisson SAS Martinez
Responsible for the business center's duties and support, enhanced the hotel's experience for accommodating customers, and ensured customers' satisfaction by creating a leeway between management and visitors.
- June 2004 - July 2004 (summer job): Intercontinental Le Vendome Beirut
Mini bar attendant
- October 2003 - March 2004: Monroe Hotel
Room Service and mini bar clerk
- Summer of 2003: Pain D'or
Customer service and support.
- 2007 - 2010: American University of Science & Technology Completed a BS degree in Marketing & Advertising
- 2003 - 2006: C & E College Completed my 2nd and 3rd professional degrees in Hospitality Management as a technical baccalaureate with honors.
BT1 in Hotel Management
1989 - 2001: Beirut Baptist School