Isha Raj

Managed various events/ conferences of Ministry of Presidential Affairs, Abu Dhabi. Operated as lead point of contact for day-to-day client activities. Created PR plans and contributed to planning development processes. Proactively generated ideas and opportunities to build and nurture an effective brand image.

The role scope included strategy building, client servicing, account planning, team management, media relations and crisis management. In-charge of spearheading national/ local campaigns, partnering in their image building and makeover with a focused media outreach.

Projects handled: Apollo Hospitals, British Medical Journal, Medtronics and Ayusante.

Undertake client advisory and servicing, account planning, ensuring SOPs are followed, assure client’s participation in various leadership summits and industry forums, proactively identify, initiate and explore opportunities to feature detailed stories about the clients by leveraging relations with media.

Projects handled: Apollo Hospitals, Nova Speciality Hospitals, Genzyme, Rasna, Bharti Walmart, IIFT, Lemon Mobiles, The University of Chicago Booth, Management Development Institute, Manav Rachna International University

Managed events, launch of new products, client announcements, media monitoring, brainstorming for prospective clients, drafting of proposals / PR plans / monthly reports / PR coverage analysis for the various accounts.
Projects Handled: Spearheaded Manipal Univerity, Zuri, Akshaya Patra, Raffles Millennium, Soma, and TouchMagix

Involved in writing press releases, press notes, event report, exploring media opportunities, media tracking, developing media relations, media coverage and reports.

Projects handled: Deakin University, Crossword Bookstore, Tourism Queensland, Hindustan Times Leadership Summit, Rose & Egana, Cartier, Jaeger Lecoultre.