Jane Mascarenhas, Business Development Manager

Jane Mascarenhas

Business Development Manager

Australian Consulate General Dubai

Location
United Arab Emirates - Dubai
Education
Master's degree, International Business
Experience
8 years, 11 Months

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Work Experience

Total years of experience :8 years, 11 Months

Business Development Manager at Australian Consulate General Dubai
  • United Arab Emirates - Dubai
  • November 2004 to September 2013

- Assisting in the preparation of annual marketing plans for the Agribusiness and Food sector.
- Generating the agreed KPI outcomes.
- Maintaining the database of customers, influencers and relevant local contacts in the industry sectors designated through the use of RMS.
- Researching opportunities and adding them into the workflow process
- Providing sound marketing advice to clients by ensuring regular market /customer visits.
- Completing market profiles for the Agribusiness as well as categories of the food segment and industries
- Making presentations to clients and customers as required
- Keeping up to date with industry sector developments and maintaining a network of contacts.
- Managing and updating market information that is relevant to the Agribusiness and Food sector, both by hard copy and electronically
- Delivering client services to include visit programs, market reports as well as providing on assistance to trade mission and exhibition participants.

Achievements
Australia Unlimited UAE 2013
- Developed creative and communication plans to raise awareness of the Australian government’s initiative in Dubai.
- Secured and managed sponsorship of AUD 60, 000 and the Open Day showcasing 15 exhibitors targeting Australian businesses/brands.
- Organized an extensive event program to include networking receptions, cooking competition, educational seminars and other activities supporting the Australian business community in areas of trade, tourism and education.
- Managed budget and timelines for event implementation.
- Secured and developed media engagements in some of the leading broadcasting channels, newspapers and online publications.
- Instrumental in the creation and launch of a regional social media platform for promoting the campaign as well as to support ongoing business opportunities in Australia.
- Drafted Marketing briefs and contracts relevant to the event activations.
- Serviced event sponsors and exhibitors to include Qantas, Emirates, Jones the Grocer, University of Wollongong in Dubai, amongst others.

Gulfood (Feb 09)
- Supervised the Australian pavilion consisting of over 100 Australian exhibitors/visitors.
- Managed Austrade’s virtual stand promoting major Australian exporters of gourmet/specialty/retail food products.
- Coordinated visits for BDMs/TCs from various Austrade offices (South Asia, Bangkok, KSA, Jordan, Lebanon, Egypt)
- Organized activities as part of the Gulfood show:
- Webinar - Pre-Departure briefing for new exporters to the region
- Networking Event for Australian exporters to meet with over 100 customers in the UAE and from the region
- Site Visit to one of UAE’s largest catering Unit (Foodpoint)
- Compiled the Middle East Food Handbook and Australian Exhibitor Directory
- Business Matching and provide logistic support

Fine Food (Sept 08)
- Organized and accompanied the Middle East Buyer’s delegation comprising of 10 buyers from the UAE, Saudi Arabia, Yemen and Qatar.
- Assisted with business matching for UAE’s major retailers, Choithram and Al Maya Group during their visit. As a result, 12 Australian brands were identified and exported into various retail outlets in the UAE

Education

Master's degree, International Business
  • at University of Wollongong Dubai
  • April 2007

Completed my Bachelors in Business Administration (BBA) specializing in Management and Marketing under scholarship from the University of Wollongong, Dubai Campus Passed the Senior Central Board of Secondary Education Examination with (High Distinction) in Commerce with Marketing from the Indian High School, Dubai UAE

Specialties & Skills

Public Relations
Global Business Development
Marketing Support
Communication Skills
Event Planning
Planning, Organization, Multi-tasking, Problem Solving, Change Mangement, Team Management

Languages

Arabic
Beginner

Training and Certifications

Web Application Design and Development from (Training)
Training Institute:
NIIT
Date Attended:
June 2001