Kareen Kordab

Proficiently developed and executed comprehensive social media marketing strategies to increase brand awareness and engagement.
Managed multiple social media platforms including Twitter, Instagram, and LinkedIn.
Created compelling content tailored to specific target audiences to drive organic growth and maximize reach.
Managed successful social media advertising campaigns to achieve desired objectives such as lead generation and conversions.
Demonstrated strong analytical skills, interpreting social media metrics and insights to optimize performance and inform future strategies.
Coordinated and executed various events ranging from small-scale corporate gatherings to large-scale conferences and product launches.
Collaborated cross-functionally with internal teams and external partners to ensure seamless execution of marketing initiatives and events.
Utilized event management tools and platforms to streamline processes and enhance attendee experiences.
Exhibited excellent communication and interpersonal skills, building relationships with clients, vendors, and stakeholders.
Stayed updated on industry trends and best practices in social media marketing and event management to continuously innovate and drive results.

Led the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
Managed a team to plan, organize, and handle marketing activities (digital marketing, e-marketing, direct events) related to BP IBM, Atlassian, Plainview, Appian, and Pure Storage.
Executed Vendor Co-Marketing Budgets, planning, invoicing, and implementing campaigns.
Created, maintained, and conducted analytics reporting across multiple platforms and extracted key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
Monitored trends in social media, industry, and competitive landscape to create new material.
Identified appropriate marketing channels and targeted customers for campaigns.

Managed online presence including social media and web presence, ensuring a consistent flow of content optimized for SEO.
Supervised website performance and analytics on a regular basis.
Created online ads on various platforms such as Instagram, Facebook, and Google Search, and monitored and analyzed monthly budget vs performance outcomes to ensure ROI.
Prepared, developed, and executed tele-sales campaigns and updated CRM accordingly.
Coordinated, planned, and executed events, webinars, etc.
Coordinated solutions, platform presentations, and communication between BPS, vendors, and partners, in addition to drafting agreements and assisting in invoices and billing.
Planned and followed up on resellers’ marketing activities and worked with suppliers’ marketing teams to execute joint go-to-market strategies.
Followed planned expenses and proof of execution.
Set quarterly marketing strategies and monitored their implementation from start to finish.
Conducted market research through surveys and interviews to increase BPS market share.

Monitored social media platforms of various customers in addition to gathering and analyzing data and insights for companies such as Emirates, Aramco, General Motors, and Uber

Led outreach efforts to attract participants and partner organizations for the case competition.
Coordinated communication between LAU, students, and external organizations to ensure smooth collaboration.
Organized and Communicated information on sessions and workshops to provide guidance and support to participants.

Conducted in-depth research on assigned marketing topics and contributed strategic recommendations to enhance marketing initiatives.
Collaborated closely with the Vice President of LAU’s Marketing and Advancement Department, providing regular reports and insights to support decision-making and drive department objectives

Coordinated communication between schools and the Model UN organizing committee.
Managed participant registration and school outreach to increase engagement.
Organized workshops and training sessions for students to prepare them for the Model UN conference.
Developed and maintained relationships with schools to ensure a smooth collaboration