Keshaw Kumar Mishra, Senior SEO Executive

Keshaw Kumar Mishra

Senior SEO Executive

BidonHomes Dot Com Pvt Ltd

Location
India - Delhi
Education
Bachelor's degree, Computer Application
Experience
9 years, 8 Months

Share My Profile

Block User


Work Experience

Total years of experience :9 years, 8 Months

Senior SEO Executive at BidonHomes Dot Com Pvt Ltd
  • India - Delhi
  • My current job since September 2017

• Responsible Search Engine Optimization(SEO) techniques for On Page: Meta Tags Development, Keyword Research & Analysis, Landing Page Analysis, Content Optimization, Competitor Optimization, XML Sitemap, RSS Feeds, Webmaster, Keyword Density; & Off Page: Link Building, Blogging, Article Submission, Classifieds Posting, Google Listing Creation, Press Release, Social Bookmarking, Search Engine Submission
• Involved in End to End SEO process starting from sourcing, initial web page designing, content placement, AMP Implementation & keyword placement with Product Manager & Tech Team
• Weekly & monthly traffic planning & budgeting for entire team to let team know monthly trends to achieve monthly goals
• Responsible for monthly & weekly meeting with Product Manager for new SEO strategy, recommendations & suggestions for new product, upcoming product and existing products
• Google Tag Manager - Strategy & implementation of tracking codes for all platforms on Google tag manager from all affiliate & alliance vendor and internal to make sure each and every metrics are trackable according to campaigns
• Google Analytics - Responsible for managing & addition of new account, Content Grouping, Remove internal traffic, Email Schedule, Custom Dashboard, Filtration, Segment, account setting, traffic management, Event tracking, funnel creation, Goal Set UP, E-Commerce Set UP, Enable Search Console, Landing page analysis.
• Google Webmaster - Schema check, Duplicate meta tags check, AMP pages check, Check Click & Impression, Landing page analysis, Back links check, Internal link check, Website penalty check, Country targeting, check mobile pages issue, Index status check, Remove page from search result, Crawl error check & fix, Instant page crawl, Sitemap.xml submit
• Google Adwords -
Keywords quality score, Re-Marketing, Dynamic Campaign
Always focus on Campaign Setting and CPC & ROI
Always eye daily, weekly & monthly spend
Most of focus Ad Relevancy & Landing Page Relevancy
Keywords selection as Broad Match, Broad Match modifier, Phrase Match, Exact Match & Negative Match
• Implementation & Fixed Errors 301, 404, 502, 504, 403, Server Error, Soft 404, Not Found, Other Errors
• Schema (Dynamic and Static) - Breadcrumb, Author, Product, Review and rating, Item list, Google Knowledge Graph
• Content Implementation & URL Format (Dynamic and Static)
• Social Tags & SEO Meta Data Implementation (Dynamic and Static)
• Blog - Posting & Latest News on daily basis on website and implement internal linking
• Header - Footer & Navigation - Structure Recommendation
• SEO Tools as Google Keyword Planner, Google PageSpeed Insights, Disavow, WooRank, SEO Quake, Rank Watch & Monitoring paid Alexa tool

Senior SEO Analyst at Brandrecourse Pvt Ltd
  • India - Delhi
  • January 2016 to September 2017

Brand Recourse is a professional services provider offering online marketing and promotional services.

★ Currently working as a Senior Seo Team Leader with Approx 2 years of experience.
★ On page optimization and Off page optimization Activities.
★ Managing the social media marketing strategy; focusing on Linkedin, Twitter, Facebook, Google+, YouTube, SlideShare.
★ Posting several Facebook posts each day and finding new ways to leverage Facebook for professional and business purposes.
★ Knowledge of Google Adwords (PPC).
★ An excellent understanding of Web Analytics
★ Proficient with Online Marketing Tools - Google Adwords, Google Analytics, Google Website Optimizer,

Website Analysis
Competitor Analysis
Keyword Analysis & Optimization
Title Tag
Meta Tags - Meta description and Meta Keywords
URLs and domains
Content Optimization
Important HTML Tags
Keyword Optimization & Synonyms
Image Optimization
Link Optimization
White Hat SEO Techniques
Robots.txt
Generating landing pages
Internal Link structure
Sitemap both XML and HTML
Reporting and monitoring Site traffic analysis

Jr Seo Analyst at Green Byte Web Pvt Ltd
  • India - Delhi
  • October 2014 to January 2016

I was Working as a SEO Executive. In SEO, Clients Was US, UK, CANADA, AUSTRALIA . I was handling SEO Off-Page Activity (Directory Submission, Social Bookmarking Submission, All SEO Off-page activity for more than 30 campaign.

Off-Page Optimization:

• Search Engine Submission
• Directory Submission
• Social Book-marking
• Article Posting
• Article Url submission
• Creating Blogs
• Creating Profiles in Social Networking Facebook, Twitter, Linkedin etc.,
• Classifieds
• Youtube submission
• Facebok Fan page submission
• Google +1 profile creation
• Blogger
• Local classified posting

Education

Bachelor's degree, Computer Application
  • at CCS University
  • August 2013

The duration of the BCA course is 3 years and divided into 6 semesters. It comprises of the subjects like database, networking, data structure, core programming languages like ‘C’

Specialties & Skills

Google Webmaster Tools
Google Analytics
Keyword Research
Google Adwords
Off Page Optimization
Google Analytics
On Page Optimization

Languages

English
Intermediate

Training and Certifications

SEO Training Programme (Training)
Training Institute:
Green Byte Web Pvt Ltd
Date Attended:
February 2015
Duration:
8 hours

Hobbies

  • Playing Cricket
    I love to play Cricket when ever I have time.
  • Listening Music
    Old and New Songs