Krastin Draganov, Education Executive

Krastin Draganov

Education Executive

Estee Lauder Companies

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Finances
Experience
11 years, 11 Months

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Work Experience

Total years of experience :11 years, 11 Months

Education Executive at Estee Lauder Companies
  • United Arab Emirates - Dubai
  • My current job since December 2015

• Responsible for the education and development of customer facing Travel Retail teams across the Middle East.
• Plan, design & implement Education and training interventions to compliment strategic objectives to drive premium service and sales.
• Deliver learning experiences in store, classroom facilitation or through online channels and platforms. Drive performance through developing individual education plans aligned with brand & regional KPIs.
• Monitor e-learning activity to drive high participation rates across GCC and implement incentives to achieve targets.
• Deliver engaging and inspiring content to sales teams at all levels, develop product knowledge to drive productivity and enhance customer and team experience.
• Work cross-functionally with Global Training, Retail Operations team, Human Resources and Merchandising to ensure projects are meeting customer expectations and recommended changes are documented.
• Responsible for the recruitment, brand imbursement and ongoing development of new team members to ensure the highest levels of service experience are delivered to customers.
• Responsible for end-to-end domestic and international event management, including budget management, associated with education courses for seasonal launches.
• Brand guardian to ensure standards are consistently delivered to drive sales through customer-centered sales teams.
• Collaboration with operations team to implement marketing and sales strategies, new launches, VM standards, monthly commercial reports etc., to drive market growth whilst maintaining the brand standards.

Area Sales Manager at Apparel Group
  • United Arab Emirates - Dubai
  • September 2014 to December 2015

• Responsible for the management and operations of the Dubai market, 12 stores, 65 direct/indirect team members.
• Responsible for recruitment, performance management, training and ongoing development of sales teams to drive sales and a customer-centered culture
• Accountable for all aspects of the business operation to ensure market growth whilst maintaining the business operation well structured

Store Manager/ Acting Area Manager at M.H. Alshaya Co.W.L.L
  • Qatar - Doha
  • June 2011 to August 2013

• Successfully launched two new stores, fully compliant administratively and procedurally with company guidelines.
• Responsible for recruitment, phasing of BP, partner with the merchandising brand team in monthly stock order placements and conducting regular store visits of Qatar and Kuwait markets.
• Lead day-to-day operations to proactively drive sales and service, achieving stock loss targets by effectively managing the controllable costs to minimum levels. Delivered a profitable business, delivering budget plans and raising brand awareness in the market.
• Led remote teams, provided training, coaching, guidance and development of skills. Implementation of store layout and VM, managing stock replenishment and product launches.

Education

Bachelor's degree, Finances
  • at University of World and National Economy
  • February 2004

Specialties & Skills

Analytical and attention to detail
Creativity and an ability to produce innovative and original ideas
Excellent written, verbal and interpersonal communication skills
Designing, executing & facilitating successful training programs
Customer Service Excellence

Languages

English
Expert
Bulgarian
Native Speaker

Training and Certifications

The 7 Habits Refresher (Training)
Training Institute:
External - Estee Lauder Companies
The 7 Habits of Highly Effective People (Training)
Training Institute:
External - Estee Lauder Companies
You the Coach 01 (Training)
Training Institute:
External - Estee Lauder Companies
The Art of Difficult Conversations (Training)
Training Institute:
External - Estee Lauder Companies
Leading Effectively (Training)
Training Institute:
Internal - Estee Lauder Companies
Talking Presentations (Training)
Training Institute:
Mike Attack - 8ack International