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Lubna Abou Fakher, Creative Manager

Lubna Abou Fakher

Creative Manager·Syrian Professional Network

United Arab Emirates

Bachelor's degree, Graphic Design

Work experience

Total years of experience: 7 years, 9 months

Creative Manager

January 2025 - Present

Syrian Professional Network

Amsterdam, Netherlands

January 2025 - Present

Responsible for managing and growing our Instagram presence through strategic content planning, publishing, and
community engagement. I focus on aligning content with brand goals, tracking performance, and staying ahead of
trends to maximize impact.
Company industry:
Business Consultancy Services
Job role:
Marketing and PR

Creative Social Media Manager

January 2025 - Present

Syrian Professional Network

Amsterdam, Netherlands •Remote

January 2025 - Present

Responsible for managing and growing our Instagram presence through strategic content planning, publishing, and
community engagement. I focus on aligning content with brand goals, tracking performance, and staying ahead of
trends to maximize impact.
Company industry:
Business Consultancy Services

Junior Graphic Designer

September 2018 - February 2026

AL BADAAL AGENCY

As-Suwayda, Syria

September 2018 - February 2026

Developing brand visuals and creating engaging social media posts.
Collaborate with the marketing team to enhance product visibility.
Focused on translating concepts into visuals that resonate with our target audience.
Company industry:
Marketing

Digital Marketing Specialist

May 2024 - October 2024

American Hospital Dubai

Dubai, United Arab Emirates

May 2024 - October 2024

Managed social media accounts, created content, and executed campaigns to engage with patients and the
community.
Ran Google Ads & Meta campaigns, and collaborated closely with doctors to produce engaging and informative
content for social media.
Set up and optimized Performance Max campaigns for targeted service promotions, leveraging AI-powered bidding
strategies to improve conversions and maximize ad performance across all Google platforms.
Monitored the performance of ads and social media, providing insights to enhance future campaigns.
Company industry:
Other Healthcare Services
Job role:
Marketing and PR

Art Director

March 2023 - December 2023

Enlighting Media

California, United States

March 2023 - December 2023

Led creative direction for 3D and 2D visual projects, specializing in advertising animation that brought brand stories
to life.
Managed brainstorming sessions, developed storyboards, and directed visual elements to ensure projects stood out
and resonated with audiences.
Oversaw the entire visual production process, from concept development to final execution, ensuring the highest
quality of creative output
Company industry:
Media Production
Job role:
Design, Creative, and Arts

Content Creator & Marketing Executive

January 2023 - June 2023

SLF

Dubai, United Arab Emirates

January 2023 - June 2023

•Developed and produced dynamic visual content, including videography, photography, and graphic design, tailored for adventure enthusiasts on the SLF App platform.

•Managed and grew SLF’s social media presence, creating campaigns that successfully engaged users and expanded the community base.

•Designed and executed creative strategies that encouraged users to explore outdoor activities, driving platform growth and user interaction.

•Collaborated with cross-functional teams to align marketing goals with creative content, ensuring consistent messaging across all channels.
Company industry:
Entertainment
Job role:
Design, Creative, and Arts

Senior Graphic Designer

January 2021 - November 2022

UNDP Syria

As-Suwayda, Syria •Hybrid

January 2021 - November 2022

Partnered with the United Nations Development Program (UNDP) to help empower the Syrian people through
programs that support self-reliance and economic integration.
Created eye-catching branding materials for various rehabilitation and empowerment programs.
Played a key role in a course focused on supporting women entrepreneurs by developing 35 unique visual identities
for their small businesses, helping them effectively promote their products and services.
Company industry:
Non-profit Organization

Art Designer

June 2020 - November 2022

Vision Production

Damascus, Syria

June 2020 - November 2022

Worked as both a Designer and Art Director on a team of five creators. We created engaging visuals and managed
marketing efforts.
Led the design of high-quality images for posters, photoshoots, and marketing campaigns, which boosted the
brands visibility.
Provided strategic advice on creative choices. This helped ensure our projects aligned with brand values and met
audience needs.
Contributed to the long-term success of Visions projects by delivering impactful visuals.
Company industry:
Media Production
Job role:
Design, Creative, and Arts

Senior Graphic Designer

January 2020 - October 2021

-Habaq Society

Hamburg, Germany

January 2020 - October 2021

Designed visual identities and promotional materials, including posters for exhibitions and events, contributing to the
successful execution of cultural and artistic initiatives across Germany and Europe.
Ensured that all graphic materials maintained a high standard of visual appeal, enhancing the success and visibility of
Habaq Societys events.
Collaborated closely with event organizers to align creative outputs with event themes, making sure that all designs
effectively captured the spirit of the events.
Company industry:
Non-profit Organization

Content Creator & Graphic Designer

January 2021 - September 2021

ALWA Marketing

Stuttgart, Germany •Remote

January 2021 - September 2021

Collaborated with a specialized marketing team to create impactful visual content, including branding elements,
posters, and social media materials.
Ensured consistency across digital campaigns targeting European audiences.
Played a key role in crafting unique content that strengthened the brand identity and helped achieve the companys
goals.
Company industry:
Marketing

Education

Damascus University

September 2022

September 2022

Bachelor's degree, Graphic Design

Syria

Damascus University

September 2022

September 2022

Bachelor's degree, Graphic design

Syria

Skills

Design
Expert
Design
Expert
Photography
Expert
Photography
Expert
Art
Expert
Art
Expert
Directing
Expert
Directing
Expert
Graphics
Expert
Graphics
Expert
hard work
Expert
hard work
Expert
creation
Expert
creation
Expert
creative
Expert
creative
Expert
COMPLEX PROBLEM SOLVING
Intermediate
COMPLEX PROBLEM SOLVING
Intermediate
DATA CONVERSION
Intermediate
DATA CONVERSION
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
FINE DINING EXPERIENCE
Intermediate
FINE DINING EXPERIENCE
Intermediate
GRAPHIC DESIGN
Intermediate
GRAPHIC DESIGN
Intermediate
INSTAGRAM
Intermediate
INSTAGRAM
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
STRATEGIC THINKING
Intermediate
STRATEGIC THINKING
Intermediate
TARGET AUDIENCE
Intermediate
TARGET AUDIENCE
Intermediate
COMPLEX PROBLEM SOLVING
Intermediate
COMPLEX PROBLEM SOLVING
Intermediate
DATA CONVERSION
Intermediate
DATA CONVERSION
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
FINE DINING EXPERIENCE
Intermediate
FINE DINING EXPERIENCE
Intermediate
GRAPHIC DESIGN
Intermediate
GRAPHIC DESIGN
Intermediate
INSTAGRAM
Intermediate
INSTAGRAM
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
STRATEGIC THINKING
Intermediate
STRATEGIC THINKING
Intermediate
TARGET AUDIENCE
Intermediate
TARGET AUDIENCE
Intermediate

Social profiles

Instagram
Instagram
instagram.com/lubna.abou.fakher/

Behance
Behance
behance.net/lubnaAbouFakher

Languages

Arabic
Native Speaker
English
Intermediate

Training and Certifications

Certifications
Diploma - professional graphic design
Transmedia Storytelling: Narrative worlds, emerging
Fundamentals of Social Media Advertising
Social Media Management
Diploma - professional graphic design
Transmedia Storytelling: Narrative worlds, emerging
Fundamentals of Social Media Advertising
Social Media Management