Madhanraj Anbukkarasu

• Managed international and local sourcing for Fresh Fruits & Vegetables categories.
• Negotiated pricing, payment terms, and supplier contracts to improve profitability.
• Driven new product development (NPD) by identifying market demand, introducing new SKUs, and
expanding category assortment.
• Managed supplier negotiations to improve gross profit (GP) through better pricing, cost control, and
contract optimization.
• Handled seasonal planning and forecasting (including high-demand cycles such as Back-to-School,
seasonal fruit transitions, and promotional periods).
• Performed demand forecasting based on historical sales, market trends, and seasonality to ensure stock
availability and reduce wastage.
• Developed seasonal product plans based on market demand and availability.
• Shift sourcing origins based on seasonality to ensure uninterrupted supply.
• Conducted market analysis and competitor benchmarking to decide RSP.
• Monitored landed cost, margins, stock movement, and category performance.
• Coordinate logistics, replenishment, and inventory planning to reduce wastage and stockouts.
• Maintained quality compliance and supplier performance standards.
• Worked closely with warehouse, operations, and commercial teams for smooth execution.

• Handled end-to-end procurement of home appliances, including sourcing, supplier selection, pricing
negotiation, and purchase planning for multiple international brands.
• Managed supplier relationships across China, Turkey, and Europe, ensuring cost-effective
procurement and timely deliveries.
• Coordinated import and export operations, ensuring compliance with international trade regulations
and smooth shipment execution.
• Managed inventory availability for export orders by aligning procurement with sales demand and
stock requirements.
• Monitored supplier performance including quality, lead time, and service levels, and implemented
corrective actions where required.
• Supported sales and commercial teams by ensuring product availability and timely procurement
planning.
• Developed interactive dashboards and reports using Power BI to track procurement trends,
inventory levels, supplier performance, and order status.
• Conducted data analysis to forecast demand, optimize inventory levels, and improve procurement
planning accuracy.

• Managed inventory levels and ensured optimal stock availability for FMCG categories.
• Analysed sales data, forecasts, and market demand to prevent stockouts and overstock situations.
• Conducted market research to understand industry trends, competitor strategies, and customer
preferences.
• Supported product assortment planning, pricing decisions, and promotional strategies.
• Built strong vendor relationships and negotiated pricing, terms, and supply conditions.
• Monitored vendor performance and ensured product quality compliance.
• Addressed supply issues and improved operational efficiency through proactive planning.

• Analysed market trends, customer behaviour, and sales data to identify new product opportunities.
• Managed supplier coordination for timely procurement and stock availability.
• Monitored KPIs including stock cover, fill rate, wastage, and category performance.

Managed warehouse operations including receiving, storage, inventory control, and
dispatch.
• Supervised order fulfilment process ensuring accuracy in picking, packing, and shipping.
• Implemented inventory control processes to maintain stock accuracy and reduce
discrepancies.
• Conducted cycle counts, audits, and stock reconciliation activities.
• Supervised warehouse staff including training, scheduling, and performance monitoring.
• Optimized warehouse layout and storage utilization to improve efficiency.
• Ensured equipment maintenance and safety compliance across warehouse operations.
• Enforced health and safety standards and conducted regular safety audits.