Marina Naz, Marketing Executive

Marina Naz

Marketing Executive

ITG Software House

Location
Pakistan - Karachi
Education
Bachelor's degree, Bachelor of Arts
Experience
10 years, 4 Months

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Work Experience

Total years of experience :10 years, 4 Months

Marketing Executive at ITG Software House
  • Pakistan - Karachi
  • January 2014 to January 2015

Marketing ERP software for industries such as textile & shipping corporations.
Arranging meetings to provide demo of the application software.
Daily follow up with companies.
Creating new leads for marketing the product.

Public Relation Officer at Boss Sheikh Event Management & Services
  • Pakistan - Karachi
  • February 2012 to January 2013

Planning, developing and implementing PR strategies;
Liaising with colleagues and key spokespeople;
Liaising with and answering enquiries from media, individuals and other organizations, often via telephone and email;
Researching, writing and distributing press releases to targeted media;
Collating and analyzing media coverage;
Writing and editing in-house magazines, case studies, speeches, articles and annual reports;
Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes;
Devising and coordinating photo opportunities;
Organizing events including press conferences, exhibitions, open days and press tours;
Maintaining and updating information on the organization’s website;
Sourcing and managing speaking and sponsorship opportunities;
Commissioning market research;
Fostering community relations through events such as open days and through involvement in community initiatives;
Managing the PR aspect of a potential crisis situation.

Office Secretary at MAS International
  • Saudi Arabia - Jeddah
  • September 2011 to March 2012

Maintaining follow ¬up procedures to new clients correctly and initiating them under minimal supervision.
Calling sales prospect individuals in target industries for qualifying leads and setting up appointments for sales force directly
Updating the customer relationship management system with new contacts
Establish work procedures and schedules, and keep track of the daily work of clerical staff.
Greet visitors and callers, handle their inquiries, and direct them to the appropriate persons according to their needs.
Maintain scheduling and event calendars.
Locate and attach appropriate files to incoming correspondence requiring replies.

Host at R World
  • Pakistan - Karachi
  • January 2009 to June 2009

Worked as a host for a live program by the name "Flash Point".
Designed programs on social programs.
Handling a team of cameras and studio for shoot a show.
Meet people and invite them regarding the topic of the show.
Maintain record and post it to be on air.
Designed programs on political issues.
Deal professionally with political people in gathering and reporting news.
Hosting a show by inviting them to the studio and attending live phone calls for queries.

Reporter at Channel 5
  • Pakistan - Karachi
  • February 2008 to November 2008

Keep connections with sources to reach there on time for package report.
Providing ticker-news for the channel from various sources.
Deal professionally to gather and report news.
Travelling all around the city to capture news.

Vice President at Pakistan Press Club
  • Saudi Arabia - Jeddah
  • June 2002 to May 2007

Gather information, conduct interviews, shoot video, produce and report assigned stories and events on daily basis.
Advanced knowledge in the use of field cameras, gear and editing systems.
Obtain news information by developing sources and using research and interviewing skills.
Deal professionally with public, both official and non official, in gathering and reporting news.
Maintain extensive knowledge of issues, events and newsmakers across division viewing area.
Establish and maintain news contacts in the community.

Office Secretary at ABASEEN Trading (pvt) Ltd
  • Pakistan - Karachi
  • March 1984 to August 1985

Filing, archiving, photocopying, scanning and faxing documents.
Screening calls and taking messages.
Creating invoices, filing receipts and dealing with all financial documentation.
Answering and dealing with incoming and outgoing telephone calls.
Making travel and accommodation arrangements for Company Directors and senior managers.
Preparing correspondence and documents.
Handling confidential information in line with the firms’ data security protocols.

Education

Bachelor's degree, Bachelor of Arts
  • at Karachi University
  • January 2004

Achieved 2nd Division in Bachelor of Arts. Intermediate (arts) Matriculate (arts)

Specialties & Skills

Languages

Urdu
Expert
English
Intermediate

Training and Certifications

Computer Awareness Course (Training)
Training Institute:
DiGi Systems
Internet Awareness (Training)
Training Institute:
Zajil
INPAGE (Training)
Training Institute:
contactpakistan.com

Hobbies

  • Speaking, Reading, Writing, Stitching, Cooking
    Hosted a live program by the name of "Flash Point". Wrote several articles in various newspapers.