Director of Business Developement
Jamjoom General Agencies
مجموع سنوات الخبرة :30 years, 8 أشهر
Responsible for developing the company business in Fine Writing & Stationary, Corporate Gifting, Food and retail departments through bringing new items & new ideas and extending the current existing business.
Managing a team of three area managers and 30 Sales executives covering Saudi market in fine writing pens ( Parker ), corporate gifting and stationary field.
Spearheaded a team of 4 sales managers, 6 supervisors and 56 medical representatives promoting both pharmaceutical and cosmoceutical products in the Egyptian pharmaceutical market in addition to my responsibility for all distribution issues, governmental business / tenders and major accounts deals like pharmacy chains and others.
Inducted as Sales manager- Western area, rotated through different area and finally held the position of Area Sales Manager- Central Province and National Sales Manager of Institution.
Designation Chronology:
• Jun 2009 - Jun 2011: Area Sales Manager Central Province& NSM Instituional and distribution business
• Jun 2007 - May 2009: Sales Manager- Eastern Area
• Oct 2005 - Jun 2007: Sales Manager- Western Area
Highlights:
• Spearheaded a team of 7 Supervisors and 47 Medical Representative and motivated them to achieve the target of SR 81, 000, 000.
• Successfully achieved and surpassed sales target of the second semester of the year 2009 by maintaining control over both expiry percentage and direct promotional expenses; thus augmenting the profitability by 13%.
• Maintained the highest level of productivity resulting in accomplishment of 94% of the assigned area targets for the first quarter of the year with high growth rate .
Achieving the best achiever award ( Central area ) for the year 2010 all over the Kingdom four areas.
Key Responsibilities as Area Sales Manager- Central Province (Jun 2009 - Jun 2011):
• Designing customized turnkey strategic business solutions and indicators for diverse geographic locations, as well as streamlining generic and regional business components.
• Participating in the development, implementation and maintenance of policies, objectives, short and long-range plans and programs to assist in accomplishment of established goals.
• Establishing distribution networks for products and services in the entire region in line with company’s strategies, policies and standards, in addition to exploring potential business opportunities.
• Budgeting departmental overheads and expenditures, controlling cash flow in co-ordination with the finance department, and implementing key strategic decisions to reduce costs.
Highlights:
• Achieved 100% sales target for the year 2006 with a growth rate of 47% compared to 2005 in Western area.
• Bestowed with "Best Achiever Office Award" across the Saudi Kingdom region in the years 2007 and 2008 in Eastern area .
• Accomplished a growth rate of 32% by achieving sales target of 81 million in 2010 and 94% of target in Central area area.
• Achieving 200% growth rate in Institutional sales year 2009 and 150% achievement in year 2010 all over the Kingdom after hiring and building new Institutional team.
Overall Responsibilities as Sales Manager- Western, Eastern & Central Area (Oct 2005 - July 2010)
• Formulated sales and marketing strategies for company products including GIT, CVS, general medicine, dermatological and ophthalmologic preparations while ensuring that products and services meet the market needs of the region.
• Established new market segments through network of alliances, partners and sales agents in the region.
• Advanced sales opportunity and closed new business deals to achieve monthly revenue targets for the assigned territory whilst maintaining complete control over expenses affecting P&L.
• Mangaing distribution team to attachieve 100% of sales target and 102% of collection target at year 2010
• Oversaw and directed market research, competitor analysis, and retention monitoring processes and initiatives.
• Empathized the strengths, weaknesses, opportunities and threats within the region relating to the company’s products and services to maintain company reputation in the market.
• Hired, trained, developed and managed the performance of medical/sales and distribution representatives and supervisors to attain assigned revenue goals, as well as designed and devised bonus scheme of the company.
Key Responsibilities & Achievements as Sales Manager- Head of Tanta Scientific Office (Jan 2000 - Jul 2002).
• Provided leadership to a team of 6 Territory Managers and 48 Medical Representative, and oversaw the promotional activities of Augmentin, Ceporex, CVD and Fortum team resulting in surpassing the sales target by 12% and accomplished 27% growth rate.
• Executed sales and marketing strategies for the sale of a wide range of company products in consistence with the overall goals and objectives of the business.
• Planned, coordinated and managed marketing campaigns, as well as launched new sales management activities.
• Established a strong market presence by creating product awareness through campaigns and market promotions.
• Conducted market analysis considering customer preference and demand, as well as evaluated the market impact of the new products.
Key Responsibilities & Achievements as Field Force Supervisor (Jan1998- Jan 2000):
• Undertook several promotional and sales initiatives for cardiovascular and CNS products resulting in exceeding sales target by 240%.
• Reviewed and analyzed sales force achievements by brand/outlet to ensure company's objectives are being achieved.
• Assumed responsibility for converting action plans/strategies into sales through field force and coordination of sales effort/activities in collaboration with the pharmacy manager.
• Reported competitors' activities and provided market feedback on new products, prices changes, new launches, etc to the senior management.
• Minimized sales returns, damaged and short expiry goods by monitoring returns by outlets, developing a depletion plan and avoiding overstocking of pharmacies.
Inducted as Medical Representative, charted a phenomenal growth through exceptional performance to merit promotion as Sales Manager.
Designation Chronology:
• Jul 2002- Feb 2004: CNS Business Unit Manager - gsk Egypt
• Jan 2000- Jul 2002: Area Sales Manager- Head of Tanta Scientific Office
• Jan 1998- Jan 2000: Field Force Supervisor
• Jan 1997: District Manager
• Aug 1993- Dec 1997: Medical Representative
Highlight:
• Efficiently undertook several initiative to launch and promote company products viz. Lamictal, Zeffix & Seroxat across Egypt resulting in achievement of best sales awards and best market share among competitors for Seroxat.
Key Responsibilities as Sales Manager (Jul 2002- Feb 2005):
• Explored potential business opportunities, established distribution networks for products and services in the entire region in line with company’s strategies, policies and standards.
• Set up sales routes, identified potential customers/projects, finalized sales, negotiated contractual details with suppliers whilst promoting/maintaining relations with major accounts/suppliers.
• Reviewed sales statistics prepared by sales representatives for ascertaining sales potential and inventory requirements of sales force on a continual basis. Reported periodically to senior management about targeted/actual sales.
• Prospected/negotiated strategic business partnerships within assigned territories, resulting in maximized revenue and business expansion.
• Ensured top line sales goals and bottom line profit goals are met, by recognizing profitability/revenue impact of business opportunities and overseeing execution of brand strategies.
• Managed performance of medical, sales representatives and supervisors through mid level managers, identified/groomed a core team for future roles in senior management. Ensured high levels of motivation amongst personnel by introducing aggressive targets and incentive schemes.
Professional Seminars Attended: • The 7 Habits of the Highly Effective People (Apr 2003) • Finance for the Non Financial People (Aug 2002) • Managing changes (May 2001) • Crisis Management (Sept 2001) • Company Structure (Dec 2001) • Leadership (Oct 1999) • Time Management & Problem Solving (Feb 1999) • Negotiation Skills (Feb 1999) • Coaching & Coaching the Coach (1999/2000/2001) • Hospital Selling (Feb 1998)