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تم إلغاء حظر المستخدم بنجاح
محمد الشناوي, Marketing Manager

محمد الشناوي

Marketing Manager·مصنع كرنف للمنتجات الكيميائية

المملكة العربية السعودية

دبلوم, Digital Marketing

الخبرة العملية

مجموع سنوات الخبرة: 14 سنوات, 9 أشهر

Marketing Manager

مارس 2023 - حتى الآن

مصنع كرنف للمنتجات الكيميائية

الرياض، المملكة العربية السعودية

مارس 2023 - حتى الآن

Develop and implement marketing strategies and Digital Marketing Campaigns across

Manage the marketing budget and allocate resources across different channels Digital, social media, etc.

Monitor and analyze the performance and effectiveness of marketing activities using web analytics tools and other metrics

Coordinate with sales, production, R&D and other departments to ensure alignment of marketing goals and product development

Create and oversee the production of engaging and persuasive marketing materials, such as brochures, flyers, ads, videos

Manage and supervise the marketing team and external agencies

Supervise Daily Operations on the E-Store in retail business

Manage Export activities & Key Accounts

Support Sales Team with new unique competitive messages to enhance the upselling process
(

مجال الشركة:
العطور ومستحضرات التجميل
الدور الوظيفي:
التسويق والعلاقات العامة

Senior Marketing Specialist

يناير 2023 - حتى الآن

KARNAF Factory for Chemical Products (DAFA Products),

الرياض، المملكة العربية السعودية

يناير 2023 - حتى الآن

Led rebranding initiative that increased brand recognition by 45% and improved
customer perception scores by 30%

Supervised daily e-commerce store operations, ensuring smooth functionality
and customer satisfaction.
Directly managed social media presence and content posting to enhance brand
engagement.
Conducted in-house SEO optimization, and collaborated with external marketing
agencies and freelancers for audits and enhanced results during peak seasons.

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Digital Marketing Manager

يناير 2022 - ديسمبر 2022

Saniya

الرياض، المملكة العربية السعودية

يناير 2022 - ديسمبر 2022

• Manage Digital Marketing campaigns on platforms Snapchat, Tiktok, Facebook, and Instagram
( Marketing Strategy - Content creation - Media Buying - Google analytics - SEM )
• Supervise Daily Operations on the E-Store Fashion and retail business
• Creative Content creation to Enhance the companys existing Business and increase the products market share.
• Execute marketing plans, understand consumer requirements, identify market trends, and suggest Business Development achieve the companys marketing goals
• Execute Graphic Design, Video Editing

مجال الشركة:
الأزياء والملابس
الدور الوظيفي:
التسويق والعلاقات العامة

Marketing Specialist

يناير 2022 - ديسمبر 2022

Abdul Karim Al Harish Foundation (SANIYA Malls),

الرياض، المملكة العربية السعودية

يناير 2022 - ديسمبر 2022

Executed integrated digital marketing campaigns across Snapchat, TikTok,
Facebook and Instagram that increased foot traffic by 32% and boosted sales by
27% during promotional periods
Developed data-driven content strategy that increased social media engagement
by 65% and follower growth by 45% across platforms
Implemented SEO and SEM strategies that improved website traffic by 85% and
online conversion rates by 40%
Collaborated with retail partners to create co-marketing initiatives that
generated 22% increase injoint promotional revenue

Analyzed consumer behavior data to identify trends and opportunities, resulting
in targeted campaigns with 35% higher conversion rates than industry average

مجال الشركة:
الأزياء والملابس

Marketing Manager

فبراير 2019 - فبراير 2022

Web project

الإسكندرية، مصر

فبراير 2019 - فبراير 2022

- Manage Ads Campaigns on all Social Media Platforms
- setting the KPIs
- Manage the budgeting plan
- Google ads
- Google tag manager
- keep positive sales matching with ROI

مجال الشركة:
الإعلان
الدور الوظيفي:
التسويق والعلاقات العامة

Digital Marketing Director

يناير 2019 - يناير 2022

WEB PROJECT

الإسكندرية، مصر

يناير 2019 - يناير 2022

Built and managed a team of 8 marketing specialists, designers, and content
creators, delivering consistent results for a portfolio of 12+ clients

مجال الشركة:
الإعلان

Digital Marketing Specialist

يناير 2018 - فبراير 2019

Chart Marketing Agency

القاهرة، مصر

يناير 2018 - فبراير 2019

• Created Content for Nour ELOun hospital.
• Managed Digital Campaign for Menesy Restaurant with budget 2000 le we gat 5000 like for Facebook page in less than 2 weeks.
• led marketing campaign for Rwad EL-Wadi Hospital.
• Increased by 50% exceeding the ROI expectation.
• Communicated with social media followers, including responding to queries promptly.
• Executed digital advertising campaigns in addition to assisting with the development of digital marketing strategy.
• Prepared monthly reports for social media marketing efforts.
• Used Google Analytics & Facebook pixel to track and retargeting
• Suggested recommendations to adjust the social media marketing strategy for optimal results
• Simple graphic designing tasks related to social media

مجال الشركة:
التسويق
الدور الوظيفي:
التسويق والعلاقات العامة

Social Media Marketing Specialist

يناير 2018 - يناير 2019

EGYCHART

القاهرة، مصر

يناير 2018 - يناير 2019

Created and executed social media strategy for Nour ELOun Hospital that
increased patient inquiries by 40% and appointment bookings by 35%
Managed digital campaign for Menesy Restaurant with a budget of 2000 LE,
achieving 5000 Facebook page likes in less than 2 weeks (150% above target)
Led marketing campaign for Rwad EL-Wadi Hospital that increased ROI by 50%,
exceeding expectations and generating 65% more qualified leads
Implemented Google Analytics and Facebook Pixel tracking systems that
improved retargeting efficiency by 45% and reduced ad spend waste by 30%
Produced monthly performance reports with actionable insights that improved
campaign performance by an average of 25% month-over-month

مجال الشركة:
التسويق

Marketing Associate

نوفمبر 2011 - يناير 2018

HABIB SCIENTIFIC OFFICE (Marcyrl)

الإسكندرية، مصر

نوفمبر 2011 - يناير 2018

Developed and maintained relationships with 200+ healthcare professionals,
exceeding sales targets by an average of 18% annually
Created and delivered compelling product presentations that increased product
adoption rates by 25% among target physicians
Coordinated 15+ successful product launches and medical events annually,
increasing brand awareness by 40% in target markets

Analyzed market trends and competitor activities, providing strategic insights
that contributed to 15% market share growth
Consistently ranked in the top 10% of sales representatives based on
performance metrics and customer satisfaction scores

مجال الشركة:
صناعة الدواء

Sales Medical Representative

سبتمبر 2011 - يناير 2018

Habibe Scientific office

الإسكندرية، مصر

سبتمبر 2011 - يناير 2018

• Established new, and maintained existing, relationships with customers.
• Persuaded clients that a product or service will best satisfy their needs.
• Negotiated and closed sales by agreeing on terms and conditions.
• Recorded and maintained client contact data.
• Coordinated sales projects, Demo, Events.
• Prepared reports and planned for head office.
• Met regular sales targets.

مجال الشركة:
صناعة الدواء
الدور الوظيفي:
المبيعات

التعليم

The American University In Cairo

يناير 2020

يناير 2020

دبلوم، Digital Marketing

مصر

المعدل التراكمي (نسبة مئوية): 97%

المعدل التراكمي (نسبة مئوية): 97%

Digital Marketing Diploma include all the digital marketing & E-Commerce Elements
عرض المرفق

الجامعة الأمريكية في القاهرة

أبريل 2018

أبريل 2018

دبلوم، Sales & Marketing Management

مصر

المعدل التراكمي (نسبة مئوية): 98%

المعدل التراكمي (نسبة مئوية): 98%

شهادة معتمدة من الجامعة الامريكية بالقاهرة في التسويق و المبيعات
عرض المرفق

جامعة المنوفية

أغسطس 2015

أغسطس 2015

دبلوم، الميكروبيولوجي

مصر

المعدل التراكمي (نسبة مئوية): 77%

المعدل التراكمي (نسبة مئوية): 77%

دبلومة الميكروبيولجي الطبية

جامعة دمنهور

مايو 2011

مايو 2011

بكالوريوس، الكيمياء و الميكروبيولوجي

مصر

المعدل التراكمي (التقدير): جيد جداً

المعدل التراكمي (التقدير): جيد جداً

Skills

Content Creation
Expert
Content Creation
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Media Buying
Expert
Media Buying
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Copywriting
Expert
Copywriting
Expert
Marketing
Expert
Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Medical Representative
Expert
Medical Representative
Expert
Copywriting
Expert
Copywriting
Expert
Sales Management
Expert
Sales Management
Expert
MARKETING
Expert
MARKETING
Expert
PHARMACEUTICALS
Expert
PHARMACEUTICALS
Expert
CREATIVE THINKING
Intermediate
CREATIVE THINKING
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
CONSUMER ANALYTICS
Intermediate
CONSUMER ANALYTICS
Intermediate
STRATEGIC PLANNING
Intermediate
STRATEGIC PLANNING
Intermediate
OPERATIONAL EXCELLENCE
Intermediate
OPERATIONAL EXCELLENCE
Intermediate
E COMMERCE
Expert
E COMMERCE
Expert
MARKET PENETRATION
Intermediate
MARKET PENETRATION
Intermediate
ADOBE PHOTOSHOP
Intermediate
ADOBE PHOTOSHOP
Intermediate
ADVERTISING
Expert
ADVERTISING
Expert
BRAND MANAGEMENT
Expert
BRAND MANAGEMENT
Expert
BUDGETING
Expert
BUDGETING
Expert
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CONTENT MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
CREATIVE
Expert
CREATIVE
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
paid ads
Expert
paid ads
Expert

اللغات

العربية

متمرّس

الانجليزية

متمرّس

التدريب و الشهادات

الشهادات
Time Management & Customer Service
HR Management
Marketing Management
Management and Coaching in Action
Principles of Graphics (Photoshop CC, Illustrator CC, InDesign CC)
Sales and Marketing Certificate
Digital Marketing Management

الهوايات والاهتمامات

Basketball

THe 2nd place in the youth champion of Egypt