Mohammad Fawzy, Regional Marketing Manager-MENA (KFC&Hardee's)

Mohammad Fawzy

Regional Marketing Manager-MENA (KFC&Hardee's)

Americana group

Location
Egypt - Alexandria
Education
Higher diploma, Marketing Leader III: Consumer Insights Strategy and Strategic Marketing Leadership Program
Experience
11 years, 0 Months

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Work Experience

Total years of experience :11 years, 0 Months

Regional Marketing Manager-MENA (KFC&Hardee's) at Americana group
  • Saudi Arabia - Jeddah
  • March 2013 to April 2017

Working in Americana since 1995 in Operation of KFC
Transferred to Marketing 1-Mar-1997 as a marketing analyst
Promoted gradually and last propotion was on 1-Feb-2013 to my current post.
I Handled firstly KSA Central Aarea (Riyad, Qassim and Hail) then KSA Head Office (multi Brands)
Then MENA Region since 1-May-2009 to date

Assistant Marketing Director - Information and research at americana
  • Saudi Arabia - Jeddah
  • May 2009 to January 2013

Handling 13 Countries in MENA region

Multi Brands Manager at Kuwait Food Company
  • Saudi Arabia - Jeddah
  • January 2006 to January 2009

Handling 4 brands
Hardee's
TGI FRIDAY'S
Chicken Tikka
Krispy Kreme Doughnuts
In terms of all responsibilities of planning and executions all ober Kingdom.

Education

Higher diploma, Marketing Leader III: Consumer Insights Strategy and Strategic Marketing Leadership Program
  • at Cornell University
  • October 2016

Cornell University Certificate through ecornell including 7 courses in marketing

Bachelor's degree, Hotel Managemnt
  • at Faculty Of Tourism & Hotels - Hotel Management
  • May 1993

Studied the following subjects - Hotel management - Accounting - Cost control - Markeing and Sales Planning accounting marketing hospitality service operation sanitizing graduation Project

Specialties & Skills

Marketing Strategy
Planning
Digital Marketing
Word Of Mouth Marketing
Marketing Mix
Planning, Pre-Study, Post-Study, ATL, BTL, Activation, Research

Languages

English
Expert

Memberships

Americana Group
  • Marketing
  • July 1995

Training and Certifications

Marketing Leader III : Consumer Insight Strategy (6 courses) Jan:Oct-2016 (Training)
Training Institute:
Cornell University - USA
Date Attended:
January 2016
Duration:
36 hours
Strategic Marketing Leadership Program (2 days) (Training)
Training Institute:
Cornell University - USA
Date Attended:
November 2015
Duration:
16 hours
Cerified (Certificate)
Date Attended:
January 1997
Valid Until:
September 2012

Hobbies

  • - I Like drawing, Reading and Writing Poems and songs, Listening to Music and Decoration
    Achivements: * At Secondary School, I was the 3rd Runner up in the creative design competition hold by ministry of Education in Egypt * At University, I was the First Runner up in the poetry competition * I did so many SMS creation and PR for marketing purposes * I trained all Marketing team of Saudi Arabia Since 1999 till 2009 * I trained some marketers in other countries like Kuwait and Jordan