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Mohammad Tfaily, Business Manager

Mohammad Tfaily

Business Manager·H.&R Group

Lebanon

Bachelor's degree, Marketing and Advertising

Work experience

Total years of experience: 19 years, 5 months

Business Manager

June 2021 - Present

H.&R Group

Baabda, Lebanon

June 2021 - Present

Company industry:
FMCG
Job role:
Management

FMCG Sales Manager

February 2019 - March 2021

Holdal - Abo Adal Group

Baghdad, Iraq

February 2019 - March 2021

Develop and implement effective sales strategies
• Lead local and regional sales team members to achieve sales target
• Establish productive and professional relationships with key personnel in assigned customer accounts
• Negotiate and close agreements with large customers
• Manage and oversee the daily operations of the sales department
• Prepare monthly, quarterly and annual sales forecasts
• Perform research and identify new potential customers and new market opportunities
• Provide timely and effective solutions aligned with clients’ needs
• Keep abreast of new product launches and ensure sales team members are on board

Company industry:
FMCG
Job role:
Sales

Regional Sales Manager FMCG

March 2019 - January 2020

Keybrands Group

Beirut, Lebanon

March 2019 - January 2020

• Develop and implement effective sales strategies
• Lead local and regional sales team members to achieve sales target
• Establish productive and professional relationships with key personnel in assigned customer accounts
• Negotiate and close agreements with large customers
• Manage and oversee the daily operations of the sales department
• Prepare monthly, quarterly and annual sales forecasts
• Perform research and identify new potential customers and new market opportunities
• Provide timely and effective solutions aligned with clients’ needs
• Keep abreast of new product launches and ensure sales team members are on board

Company industry:
FMCG
Job role:
Management

Country Sales & Marketing Manager FMCG

May 2017 - December 2018

Al Thameen Holding

Baghdad, Iraq

May 2017 - December 2018

• Promoting the company's existing brands and introducing new products to the market
• Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals
• Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals
• Gathering, investigating, and summarizing market data and trends to draft reports
• Implementing new sales plans and advertising
• Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives

Company industry:
FMCG
Job role:
Management

Marketing & Sales Manager FMCG

August 2013 - April 2017

T.&J.

Beirut, Lebanon

August 2013 - April 2017

• Developing a business plan and sales strategy for the market that ensures attainment of the company sales goals and profitability
• Planning and carrying out marketing activities to agreed budgets, sales volumes, values and timescales
• Initiates and coordinates development of action plans to penetrate new markets
• Recruiting and training sales staff
• Setting targets to oneself as well as sales executives
• Controlling expenses to meet budget guidelines
• Supervising, motivating and monitoring sales team performance
• Maintaining accurate records of all pricings, sales, and activity reports
• Providing timely, accurate, competitive pricing on all completed prospect applications submitted for pricing and approval, while striving to maintain maximum profit margin
• Supporting account executives in negotiating and closing a deal.

Company industry:
FMCG
Job role:
Management

Division Sales Manager

January 2013 - July 2013

Nesma Unitrade

Jeddah, Saudi Arabia

January 2013 - July 2013

• Working closely with the Sales Director to prospect, pitch & close new business
• Gaining a strong knowledge and understanding of a clients' brand and products
• Participation in team building and sales training events
• Performance monitoring of account executives and account teams
• Address client concerns and ensure the resolution of issues in a timely manner
• Maintaining contact with clients - giving them regular updates
• Delivering ongoing market analysis and assessment of competitors

Company industry:
FMCG
Job role:
Sales

sales and marketing manager

August 2010 - December 2012

T & J For General Trading

Beirut, Lebanon

August 2010 - December 2012

• Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
• Developing strategies and managing marketing campaigns
• Supervising advertising, product design and other forms of marketing to maintain consistency in branding
• Meeting with clients and working with colleagues across multiple departments
• Managing budgets and a team of junior assistants

Company industry:
FMCG
Job role:
Sales

Senior Sales Representative

August 2009 - August 2010

T.&J. For General Trading

Beirut, Lebanon

August 2009 - August 2010

Company industry:
FMCG
Job role:
Sales

Sales Representative

August 2008 - August 2009

T.&J. For General Trading

Beirut, Lebanon

August 2008 - August 2009

Company industry:
FMCG
Job role:
Sales

Sales Executive

September 2006 - June 2008

MASA For General Trading

Beirut, Lebanon

September 2006 - June 2008

Meet potential customers and sell the company's product

Company industry:
Construction & Building
Job role:
Sales

Education

American University of Science and Technology (AUST)

June 2008

June 2008

Bachelor's degree, Marketing and Advertising

Lebanon

GPA (point): 4٠0 out of 5

GPA (point): 4٠0 out of 5

Skills

FMCG
Expert
FMCG
Expert
Sales Management
Expert
Sales Management
Expert
Leading Sales
Expert
Leading Sales
Expert
Sales Growth
Expert
Sales Growth
Expert
Team Management
Expert
Team Management
Expert
MS Office, Photoshop, SPSS, Project Management, Internet explorer
Intermediate
MS Office, Photoshop, SPSS, Project Management, Internet explorer
Intermediate
Oracle
Expert
Oracle
Expert
order
Expert
order
Expert
market research
Expert
market research
Expert
marketing mix
Expert
marketing mix
Expert
merchandising
Expert
merchandising
Expert
marketing management
Expert
marketing management
Expert
Sales Team Management
Expert
Sales Team Management
Expert
negotiation
Expert
negotiation
Expert
launching new brand
Expert
launching new brand
Expert
Communication Skills
Expert
Communication Skills
Expert
Sales Management
Expert
Sales Management
Expert
Leading Sales
Expert
Leading Sales
Expert
Sales Growth
Expert
Sales Growth
Expert
Team Management
Expert
Team Management
Expert

Languages

English
Expert
French
Beginner
Arabic
Expert

Training and Certifications

Certifications
Yes
Halspan ( Fire Rated Materials)
Mar 2013
Yes
Model Flooring
Feb 2013

Hobbies

  • Traveling
  • Reading