Sales Manager
Brmaja - Talaqi
Total years of experience :18 years, 11 Months
Establishment new business in the group for modern energy and smart cities.
Responsibilities
• Improved existing sales team by adding the sales skills and professionality to achieve the required target in 2019.in western region.
• Arranging and improving the time to increase the performance for the sales team for helping achieving the target.
• In 2020
• In 2020 I took over the leadership of the Power division in all regions in KSA and manage 10 sales engineers.
• Focusing on the active projects and accounts by improving the sales activity with them in the existing crisis COVID 19.
• Save the stability in the company by monitoring the collections for old and new orders step by step with sales team and finance department.
• Weekly regularly following up for all sales team to be sure the stability of the required Numbers.
• Following up with the team for all existing orders and forecasting within 2020 and more focusing in the invoicing in 2020.
• Focusing with the sales team for the collecting of the cash to avoid any delays of payment terms from the customers.
• Doing a presentation for some of key accounts customers.
• We award a very good opportunities by our existing products like FAS, Evacuation system, CBS, Emergency light and lightening and grounding system.
Added value for the company
• Adding new products (UPS, Stabilizer, Cable trays, Conduits, Cables solutions) to increase the income and to avoid the losses to face the challenge of the COVID 19 crisis.
• Adding new key accounts to the company and strengthening the relationship between us.
• Strengthen the sales team by training the sales team on all new products.
Benefits
• Get a good knowledge for a new system related for Lightening & Earthling systems where it is a main business in the company.
Achievements
• Achieved the required target in 2020 (the year of COVID 19 crisis) by award some projects with MoH (Ministry of Housing),
• Expand the business for CBS though targeting cinemas and hospitals projects in 2021.
• Selling several solutions for Emergency light for KAIA project and hospitals.
Responsibilities
• Establishment a new organization for distributing the requirements of industrial and commercial batteries, control cables, fire resistance cables, Accessories, UPS and Stabilizers …etc. to serve the demands of the market at this time of maintenance and services.
• Managing the stock based on demand where should be always satisfying the required from the customers and not to be overloaded on the organization.
• Sales and Marketing activity for our brands and in all KSA regions.
• Manage the logistics departments.
• Hiring new sales team with good back ground in electrical solutions and distributing in the market.
• Open new government accounts and award some of big projects.
• Manage the technical engineers for the awarded project.
• Award some maintenance contracts with government sectors.
Sales Manager
Responsibilities
• Manage the sales of power solutions and Data Center facilities infrastructure projects in western Saudi Arabia and beyond - products include UPS (ABB), Generators (Power Link), Transformers & Stabilizers (Ortia), and Central Battery system (CBS) (Teknoware) and Data Center (RITTAL)
• Prepare ambitious annual business plan, and open new channels to expand market share targeting contractors, system integrators, governments and corporate sectors, etc.
• Build comprehensive database of customers and create pipeline with several sectors.
• Enhance the relations with the customers to push sales against upcoming projects.
• Support and handle 6 sales engineers in KSA to enhance the sales activity to achieve the required target for them 15M $.
• Assist the organization leaders in determining the active opportunities in KSA.
Achievements
• Established loyalty with key customers by providing honest and outstanding supports.
• Won projects by my own performance worth USD 4 million for UPS & Generators, within 16 months against stiff competition.
• Promote the sales for Data center solution with RITTAL and ABB.
Responsibilities
• Manage external & internal projects’ requirements, and escalate issues for timely mitigation.
• Support development and review of detailed project scope, and compilation of project documents.
• Coordinate resources required to support targeted critical tasks in support of customer projects.
• Discuss with executive level decision makers at strategic planning sessions.
• Coordinate sales activities with strategic accounts to pursue identified opportunities and reduce risks of revenue and margin loss.
• Represent the company in conventions, trade shows & seminars to enhance business prospects & customer relations.
• Determine and prioritize opportunities and risks within strategic customer planning sessions.
• Develop extensive marketing and sales strategies within various methodologies in support of engaging clients.
• Effectively negotiate competing priorities to ensure customer satisfaction wasn’t a direct result of margin creep
• Handle all Mega projects with focus on S&M projects.
• Focusing on my own sales activity to achieve the required target 3.5M $
• Focusing in the Data Center solutions business starting from Structure cabling, network, security, Power system solutions…etc
Achievements
• Focus on achieving the company's requirement to have complete projects (Turn Key projects) including all systems of structure cables, Fiber Cables, network solution, Low current system and Power solution.
• Enhance the strategy for the turn Key solution in HASOUB sales team to be their target rather than retail sales of each system.
Responsibilities
• Establish The Power Division in HASOUB
• Manage electrical power solutions products in direct contact with vendors such as GE digital energy for a UPS, ATS and STS solutions and with Star Power for a generator, etc.
• Scout for new vendors and negotiate business to proliferate solutions portfolio.
• Engage in techno-commercial discussions with customers in a bid to win business.
• Support 25 sales engineers in KSA to achieve sales target.
• Update sales team and the technical team on new technology and products.
• Manage pre-sales teams in all the branches, and provide them with technical and price inputs of products.
• Handle mega project opportunities directly with customer, costing more than 1M SR.
• Follow up with the sales team and technical team till they close the deals and handover.
• Provide the latest technology for the sales team to bring unique solutions to end user.
• Open new accounts to grow the business and add new customers to the company.
Responsibilities
• Site management and sales dealing with the largest contractors in Saudi Arabia and the largest clients as well.
• Handle customer projects from formative stage till award of the projects, and subsequent scheduling for delivery and execution in coordination with client and consultant.
• Prepare the quotation and the material submittal and follow up with client for approval prior to negotiations.
• Executed street lighting contracts at site.
• Managing technical teams for more than 25 persons for installation and maintenance for the street lighting poles.
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