Key Account Manager
Farmland General Trading Company
مجموع سنوات الخبرة :11 years, 8 أشهر
Farmland General Trading Company (01 September 2020 - Present):
Key Account Manager (Retail):
Build complete customer plan to drive the overall business.
Execute plans for assigned accounts that are aligned with business objectives and customer strategies.
Facilitates excellence in execution in the daily business by planning, communicating, anticipating, measuring results consistently and implementing corrective action.
Maintain and build productive business relationship with the buyers/category managers.
Accountable and responsible to achieve agreed upon key account targets and KPIs.
Adheres to all company principles and policies including trade policy, local sales policy, and local trade terms.
Ensuring account receivables are collected on time to prevent bad debts.
Working closely with merchandisers team to control shelf spaces, market share, and items shelf life.
Coaching and developing my direct team.
Reporting to the Head of Sales.
Nespresso - Nasco Trading Company (01st of December 2018 - Present):
•B2B Sales Manager (HORECA):
Executes the channel / customer business plan for my area
Identifying market potential in order to establish new account, sales volume, achieve
coffee service volume, revenue and profitability goals
Build and maintain business relationship with customer’s decision makers
Maintain, monitor, and regularly evaluate contracts with customers to provide
products and services that meet standards of quality, timeliness and cost
Focus and work with team of sales representative to open new customers
Ensuring account receivables are collected on time. Be aware of customer’s financial
health to prevent bad debts.
Working closely with sales coordinators / CRC to ensure high customer service levels
are promptly addressed upon receiving customer complaints
Conduct demonstrations for new customers
Reporting to the General Manager
Millennium Hotel & Convention Center Kuwait (01st of January 2017 - 31st of July 2018):
• Senior Sales Manager:
Millennium Hotel & Convention Center Kuwait, Pre-Opening - (Millennium & Al Jahra Copthorne Hotels & Resorts Kuwait) - (01st of December 2014 - 31st of December 2016):
•Cluster Sales Manager:
Implements all sales action plans related to the marketing area as outlined in the marketing plan
Submits weekly sales reports, business generated reports, and weekly calls plans
Supports hotel promotions and events and ensures information is fed into the market
Prepare company contracts for the hotel in accordance with the current business and pricing conditions
Work with the current business strategies and recognize potential opportunities
Conducts daily sales calls and arrange site inspection trips to the hotels
Demonstrate strong negotiation skills to maximize hotel profit in all revenue producing areas
Develops and implements new sales strategies, tactics and action plans for account base
Coordinate and financially manage sales trips, including reports or activity pertaining to the specific market
Assist other sales and catering managers and refer group and catering leads and other sources of business for hotel through active solicitation of account base
Attend sales meetings, office events, and hotel sponsored functions
Prepare and attend daily sales meetings, weekly sales and marketing meeting and other meetings as necessary
Managing global requests for proposals (RFP’S)
Reporting to the Cluster Director of Sales & Marketing
Assisting sales team in planning and organizing the marketing plan
Developing and maintaining regular client accounts
Making sales calls/visits and preparing reports accordingly
Making reports and highlighting potential business sources
Developing new accounts by visiting new companies and various market segments
Participating in sales services, meeting and training programs
Liaising with appropriate hotel departments on sales activities in progress
Maintaining a trace card system for all business transactions done and regularly
updating them
Responsible for bookings, confirmations, billings, generating proposals and contracts
Submitting reports, expense claims, cheque requests and other necessary requisitions
Carrying out other occasional duties related to the scope of the job as requested
Reporting to the Director of Sales & Marketing
Swiss Bel-Hotel Plaza Kuwait (05thSeptember 2011 - 07th March 2013):
•Sales & Banquet Sales Executive:
Handling Groups & Teams
Handling Events like: Weddings, Meetings, Conferences, Workshops, Social Events, outside caterings, and many other events
Handling Airlines, Travel Agencies, & Wholesalers segments
Handling Institutions, Trainings& Consultancy Companies
Supervising all banquet events to include scheduling date and time for events, menus, pricing, signing and the deposit
Coordinate the planning and execution of all meetings, banquets and catering events
Responsible for bookings, confirmations, billings, generating proposals and contracts
Interfaces with other departments to ensure proper set up for successful coordination of events
Preparing the menus and events packages
Preparing BEO’s-Banquet Event Orders
Preparing the action plans for groups
Filling reports-event forecast, food and beverage report
Reporting to the Director of Sales & Marketing
Bachelor's Degree in Business Hospitality and Tourism Management
Baccalaureate in Science Section - Wataniya Private School – Kuwait