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SIRAJUDDEEN MEERASHA, Business Development Executive

SIRAJUDDEEN MEERASHA

Business Development Executive·LuLu International Exchange

United Arab Emirates

Bachelor's degree, Sales and Marketing

Work experience

Total years of experience: 6 years, 10 months

Business Development Executive

June 2026 - Present

LuLu International Exchange

Dubai, United Arab Emirates

June 2026 - Present

• Manage corporate client acquisition across the UAE for financial services including WPS, remittance solutions, supplier/vendor payments, VAT registration and corporate tax services.
• Generate approximately AED 30, 000+ in monthly business revenue through corporate onboarding and relationship management activities. Successfully onboarded 10-13 new corporate clients monthly while expanding long-term business relationships across multiple industries. Achieved 8-10 monthly WPS service activations by identifying client requirements and delivering customized payroll and financial solutions.
• Handle end-to-end client relationships by providing customized financial solutions aligned with business requirements and assisted in pricing discussions, negotiations to support revenue growth.
• Ensured efficient onboarding and post-sales support by coordinating with operations and compliance teams while meeting regulatory requirements.

Company industry:
Financial Services
Job role:
Banking

Business Development Executive

May 2023 - May 2025

HALDANE PHARMACEUTICALS PVT LTD

Singapore, Singapore

May 2023 - May 2025

• Promoted and sold medical devices/pharmaceutical products to hospitals, clinics, and healthcare professionals, achieving consistent sales growth and meeting quarterly revenue targets. Built and maintained strong relationships with key stakeholders including doctors, surgeons, pharmacists, nurses, and procurement teams to drive product adoption.
• Conducted product demonstrations, clinical presentations, and in-service training to educate healthcare professionals on product features, benefits, and clinical applications.
• Managed territory sales activities including prospecting, lead generation, customer visits, and pipeline management to maximize market penetration.
• Collaborated with marketing, regulatory, and supply chain teams to ensure compliance with HSA regulations and smooth product launches in the Singapore market. Prepared sales reports, forecasts, and CRM updates while ensuring accurate documentation, tender submissions, and after-sales support.

Company industry:
Medical & Healthcare Equipment
Job role:
Medical, Healthcare, and Nursing

Business Development Executive

August 2018 - August 2023

Citi - India

Chennai, India

August 2018 - August 2023

• Acquired and managed new business accounts across mortgage, deposit, current account, and insurance verticals, ensuring efficient processing and superior client service.
• Surpassed annual sales targets by identifying new revenue streams, analyzing market opportunities, and deploying data-driven strategies to boost profitability and performance.
• Handled 100+ inbound and outbound calls per day, providing product information, resolving customer queries, and identifying cross-selling opportunities
• Maintained detailed records in internal CRM systems, resolving technical concerns efficiently and enabling seamless customer follow-up and issue resolution. Fostered high customer satisfaction through responsive service and strong relationship management, achieving a 95% satisfaction rate between 2020 -2023.
• Spearheaded the Sales Force Effectiveness team, launching three new training modules that improved sales close rates by 18% within six months.
• Acted as Project Trainer, overseeing and mentoring a team of 6 staff, and successfully executed high-value marketing campaigns resulting in 100-200 corporate card billings quarterly.

Company industry:
Banking
Job role:
Banking

Education

GUVI Geek Network Private Limited, IITM Research Institute

January 2020

January 2020

Bachelor's degree, Sales and Marketing

India

Anna University

January 2016

January 2016

Bachelor's degree, Bio-Medical Engineering with ECE Principles

India

Skills

SALES
Intermediate
SALES
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BIOMEDICAL ENGINEERING
Intermediate
BIOMEDICAL ENGINEERING
Intermediate
CONTINUING MEDICAL EDUCATION
Intermediate
CONTINUING MEDICAL EDUCATION
Intermediate
PHARMACEUTICALS
Intermediate
PHARMACEUTICALS
Intermediate
CONTINUOUS MONITORING
Intermediate
CONTINUOUS MONITORING
Intermediate
PROJECT MANAGEMENT
Intermediate
PROJECT MANAGEMENT
Intermediate
CONSTRUCTION
Intermediate
CONSTRUCTION
Intermediate
ANALYTICAL SKILLS
Intermediate
ANALYTICAL SKILLS
Intermediate

Languages

English
Expert
Tamil
Native Speaker

Training and Certifications

Certifications
PG Diploma in Sales and Marketing
IIT Madras

Hobbies

  • Makeover, grooming
    Best Performance Award - Citi Bank (2020 and 2023)