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Mohini Jain, Marketing Manager International Business

Mohini Jain

Marketing Manager International Business ·Rubicon Exotic Drinks

United Arab Emirates

Master's degree, Business Administration

Work experience

Total years of experience: 10 years, 8 months

Marketing Manager International Business

August 2023 - Present

Rubicon Exotic Drinks

Dubai, United Arab Emirates

August 2023 - Present

Boosted brand awareness and generated leads
while managing internal and external marketing
campaigns and programs.

Managed budgets, allocating funds strategically
towards high-impact initiatives that supported
overall business goals.

Boosted sales performance through the creation of
engaging promotional materials and targeted
advertising strategies.

Managed social media accounts for optimal
audience engagement and increased online








presence.
Collaborated with cross-functional teams to ensure
consistent branding across all company touchpoints
and communications channels.
Negotiated partnerships with key influencers,
maximizing brand exposure in target markets.
Organized successful trade show exhibits,
showcasing products or services effectively to
potential customers or partners.
Streamlined internal communication processes,
ensuring alignment between marketing objectives
and organizational goals.
Coordinated with sales teams to align marketing
and sales strategies, driving revenue growth.
Analyzed market trends to identify new
opportunities, adjusting marketing plans accordingly
for maximum effectiveness.
Developed key partnerships with influencers and
media outlets, amplifying brand presence and
reach.
Orchestrated trade shows and corporate events,
fostering industry relationships and generating leads

Company industry:
Food & Beverage Production
Job role:
Marketing and PR

Assistant manager

June 2019 - Present

Tata Sky ltd

Mumbai, India

June 2019 - Present

Provides encouragement to team members, including communicating team goals and identifying areas for new training
or skill checks
Create an inspiring team environment with an open communication culture
Design and Implement measurements to quantify ROI from channel marketing programs and co-marketing activities with
partners to generate revenue.
Develop and manage channel partners to achieve channel goals.
Achieve business objectives by penetrating new account with product, solution and service offerings.
Develop and execute against a strategic plan that leads to the creation and maintenance of a robust sales pipeline
including opportunities in existing accounts as well as driving net new business in untapped customers
Develop long-term strategic relationships with key accounts
Handling a team of 25 people and motivate them to achieve their respective targets.
 Collaborating with the sales team to maximize profit by up-selling or cross-selling
 Collaborate with senior management and other marketing teammates to align our internal goals with partner relationships.
 Strategiesaroundpartnermanagementandbuildsalesthroughpartners.

Company industry:
Entertainment
Job role:
Marketing and PR

Category Manager

November 2021 - August 2023

ETG

Dubai, United Arab Emirates

November 2021 - August 2023

Developed and implemented comprehensive category strategies that improved profitability.
Being responsible for the MENA region business of multiple brands and overseeing the P&L of $2M to ensure a profitable PAT.
Responsible in collaborating with a variety of power retailers & ecommerce sites, such as Lulu, Carrefour, Sharaf DG, Xcite (Kuwait), Noon and FirstCry many more.
Worked closely with cross-functional teams, including product development, sales, and marketing, to ensure consistency in brand messaging and positioning across all channels.
Managed brand budgets, forecasting expenses and optimizing spending to achieve maximum ROI and profitability.
Grow an category revenue by revamping complete category from international souring, new brand distribution, product development, and margin delivery.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Management

Account Manager - Enterprise Business

December 2020 - November 2021

Du

Dubai, United Arab Emirates

December 2020 - November 2021

Create a systematic, process-driven approach to partner outreach and relationship management
Provides encouragement to team members, including communicating team goals and identifying areas for new training or skill checks
Create an inspiring team environment with an open communication culture
Design and Implement measurements to quantify ROI from channel marketing programs and co-marketing activities with partners to generate revenue.
Develop and manage channel partners to achieve channel goals.
Achieve business objectives by penetrating new account with product, solution and service offerings.
Develop and execute against a strategic plan that leads to the creation and maintenance of a robust sales pipeline including opportunities in existing accounts as well as driving net new business in untapped customers
Develop long-term strategic relationships with key accounts
Handling a team of 25 people and motivate them to achieve their respective targets. Collaborating with the sales team to maximize profit by up-selling or cross-selling
Collaborate with senior management and other marketing teammates to align our internal goals with new and existing partner relationships. Strategies around partner management and build sales through partners.

Company industry:
Telecommunications
Job role:
Management

Team Lead

April 2017 - May 2019

Derby Group LLC

Dubai, United Arab Emirates

April 2017 - May 2019

Interacted with clients on a regular basis to quickly alleviate issues and provide project updates.
• Ensured that clients received outstanding service to not only maintain but to extend relationships for future business opportunities.
• Assisted in resolving and satisfying client requests and internal operational issues.
• Researched issues and took appropriate action to ensure speedy resolution.
• Encouraged creative thinking, problem solving, and empowerment as part of the facility management group to improve morale and teamwork.
• Asked appropriate open-ended questions to discover prospect’s needs and requirements.
• Dealing with multi nationality
• Handling all the operations part and MIS also.
• Prepared and compiled sales proposal documents on a regular basis.
• Sold and serviced data and voice services to small and medium-sized businesses.
• Worked with marketing and management to open new sales division that significantly increased revenue.

Company industry:
Business Consultancy Services
Job role:
Management

Senior Process Executive

September 2015 - February 2017

Infosys Ltd

Pune, India

September 2015 - February 2017

Managed manual claims and process that claims in GCT Tool.
• Also worked on sales crediting allocation.
• Worked in these tools SFDC, one cat, CR, GCT and all work is on MS office.
• Accessed and reviewed customer's online accounts to resolve customer's complaints.
• When required transferred customer to a supervisor for resolution.
• Handled inbound customer service complaints and questions from a variety of customers.
• Schedule maintenance calls for customer when they would call in with a technical issue.
• Managed printer Installation work & computer formatting as well.
• Managed all the software related queries also.
• Worked with management at the project level to ensure expense plans are achieved.
• Took a proactive approach to assessing and correcting problems at all stages.
• Generated and developed leads to acquire new clients.
• Supported top-level decision-making and strategy planning, forging productive relationships with top leaders and serving as the key advocate for various personnel issues.
• Provided staff members with the support and training to achieve top client satisfaction.

Company industry:
IT Services
Job role:
Information Technology

Education

Indian Institute Of Management Indore

February 2023

February 2023

Master's degree, Business Administration

India

MBA

Operating Media Google Partnered Institute

February 2019

February 2019

Diploma, Advanced in Digital Marketing

India

GPA (point): 5 out of 5

GPA (point): 5 out of 5

Digital marketing course

RDVV

July 2015

July 2015

Bachelor's degree, BCA

India

GPA (percentage): 64%

GPA (percentage): 64%

Bachelor’s of Computer Applications

Skills

B2B eCommerce
Expert
B2B eCommerce
Expert
Digital Marketing
Expert
Digital Marketing
Expert
B2C marketing
Expert
B2C marketing
Expert
Event Management
Expert
Event Management
Expert
Marketing
Expert
Marketing
Expert
Planning
Expert
Planning
Expert
Problem solving
Expert
Problem solving
Expert
Project management
Intermediate
Project management
Intermediate
Digital marketing
Intermediate
Digital marketing
Intermediate
marketing communications
Expert
marketing communications
Expert
Operation
Intermediate
Operation
Intermediate
Key account Management
Expert
Key account Management
Expert
business analysis
Expert
business analysis
Expert
Team management
Expert
Team management
Expert
Negotiation
Expert
Negotiation
Expert
Microsoft powerpoint
Expert
Microsoft powerpoint
Expert
outlook
Expert
outlook
Expert
Team Work
Expert
Team Work
Expert
Marketing
Expert
Marketing
Expert
Purchasing
Intermediate
Purchasing
Intermediate
Market Research
Expert
Market Research
Expert
Marketing Strategies
Expert
Marketing Strategies
Expert
crm software
Expert
crm software
Expert
program management
Expert
program management
Expert
product management
Expert
product management
Expert
lead generation
Expert
lead generation
Expert
social media marketing
Intermediate
social media marketing
Intermediate
people management
Expert
people management
Expert
marketing strategy
Intermediate
marketing strategy
Intermediate
Brand Management
Expert
Brand Management
Expert
Category Manager
Expert
Category Manager
Expert
merchandising
Expert
merchandising
Expert
Key Account Management
Expert
Key Account Management
Expert
Business Analysis
Expert
Business Analysis
Expert
International Business Development
Expert
International Business Development
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert

Languages

English

Expert

Hindi

Expert

Urdu

Intermediate

Training and Certifications

Certifications
Google Digital Unlocked
Mar 2020
HubSpot Content Market
Advanced Digital Marketing Cerfication
Feb 2019

Training
Business analyst
Skill soft
Oct 2019

Hobbies and interests

Motivating others
Travelling
Singing

learned classical music got certificate