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Munib Mhate, Digital Marketing Executive

Munib Mhate

Digital Marketing Executive·MedicoExperts

India

High school or equivalent, Digital Marketing

Work experience

Total years of experience: 2 years, 9 months

Digital Marketing Executive

February 2024 - Present

MedicoExperts

Navi Mumbai, India

February 2024 - Present

Full-service digital marketing for a global healthcare platform
• Executed comprehensive SEO, content marketing, and technical optimization strategies that supported a
5× increase in website traffic and significant growth in organic search clicks.
• Independently managed on-page, off-page, and technical SEO activities to improve search visibility,
keyword rankings, and organic traffic.
• Conducted extensive keyword research helping multiple webpages and blogs achieve first- and second
page Google rankings across competitive healthcare keywords.
• Created, optimized, and published 100+ SEO-focused blogs, webpages, and landing pages across
healthcare specialties including Autism, Muscular Dystrophy, and Chronic Kidney Disease.
• Planned, executed, and optimized Google Ads and Meta Ads campaigns generating approximately 300
qualified monthly inquiries.
• Conducted market research and competitor analysis using SimilarWeb, Wayback Machine, Ahrefs,
Semrush, and AI-assisted tools to identify growth opportunities.
• Managed social media marketing, ORM, email marketing, and website optimization initiatives across
multiple platforms.
• Collaborated cross-functionally with developers, designers, and content teams to support campaign
execution and website improvements.
• Led SEO recovery efforts following significant organic traffic fluctuations through comprehensive SEO
audits, content optimization, and technical improvements.
Company industry:
Other Healthcare Services

Digital Marketing Intern

September 2023 - January 2024

EDIIFY

Thane, India •Hybrid

September 2023 - January 2024

Digital marketing internship at an ed-tech platform affiliated with Jain University
• Executed on-page and off-page SEO activities to improve website visibility, keyword rankings, and organic
traffic.
• Created SEO-optimized blog content aligned with keyword research and search intent strategies.
• Assisted in Google Ads and Meta Ads campaign management focused on lead generation objectives.
• Supported email marketing campaigns through audience segmentation, content creation, and performance
tracking.
• Conducted keyword research and competitor analysis to inform content and paid marketing strategies.
• Collaborated with the social media marketing team to create and publish engaging audience-targeted
content.
Company industry:
Training & Education Center

Education

EDIIFY (Jain University)

January 2023

January 2023

High school or equivalent, Digital Marketing

India

Makhanlal Chaturvedi National University of Journalism and Communication

January 2022

January 2022

Bachelor's degree, Mass Communication

India

Skills

CONTENT STRATEGY
Intermediate
CONTENT STRATEGY
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
GOOGLE SEARCH CONSOLE
Intermediate
GOOGLE SEARCH CONSOLE
Intermediate
LEAD GENERATION
Intermediate
LEAD GENERATION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKETING ANALYTICS
Intermediate
MARKETING ANALYTICS
Intermediate
POWER BI
Intermediate
POWER BI
Intermediate
PYTHON PROGRAMMING LANGUAGE
Intermediate
PYTHON PROGRAMMING LANGUAGE
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SQL PROGRAMMING LANGUAGE
Intermediate
SQL PROGRAMMING LANGUAGE
Intermediate

Languages

English
Intermediate
Urdu
Intermediate

Training and Certifications

Certifications
Data Analytics Certification
Full Stack Development Certification
Marketing Research Certification
Lead Generation & Email Marketing Certification
Social Media Marketing – Organic & Paid Certifications
Search Engine Marketing (SEM) Certification
Search Engine Optimization (SEO) Certification
HubSpot Inbound Certification
Internshala Digital Marketing Certification
Google Display Ads Certification
Google Search Ads Certification
Google Analytics Certification
Google Analytics Individual Qualification (GAIQ)

Hobbies

  • in
  • Stepped up to lead the marketing team