مرتضى محسن, Assistant Manager

مرتضى محسن

Assistant Manager

INTECH Process Automation

البلد
باكستان
التعليم
ماجستير, Marketing
الخبرات
13 years, 4 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :13 years, 4 أشهر

Assistant Manager في INTECH Process Automation
  • باكستان - لاهور
  • أشغل هذه الوظيفة منذ سبتمبر 2014

Reported directly to CFO, my main responsibilities including:
* Implemented and led the Balanced Score Card initiative, the primary evaluation tool for global sales
team including VPs and President across INTECH which stabilized business performance at critical juncture
for oil industry by maintaining revenue and contribution margins
* Identified, implemented and spread best practices for sales activities between BUs
* Liaised with marketing and sales teams within the BUs on customer research, customer surveys and
project audits to maximize customer service
* Created a career path for functional and leadership roles through succession planning framework
* Documented and standardized commissions, incentive and remuneration packages for Sales Team
* Build cost effective insurance packages for INTECH to retain and build talent pool
* Revamped Scoring System for Corporate Function through quarterly assessment mechanism
* Reported on quarterly employee performance trends for all assessment systems to CFO and VPs

Assistant Brand Manager في Engro Foods Limited
  • باكستان
  • مارس 2014 إلى سبتمبر 2014

* Conducted wide-ranging industry analysis for a new brand including-
o Identifying entry opportunities in market
o Development of consumer profile and value proposition
o Created three stage Innovation Pipeline
* Developed branding for Olper’s Glorius milk powder for institutional sales

Acting Assistant Manager في Engro Foods
  • باكستان - كراتشي
  • نوفمبر 2013 إلى فبراير 2014

* Analysis of tracking data for brand health and distribution; reported periodically to Management Committee
and Board of Directors
* Acted as liaison for all research initiatives conducted in marketing and sales
* Assisted in design of research requirements; screening proposals and coordination of all research activities

Supply Chain Project
  • يوليو 2013 إلى نوفمبر 2013

* Developed industry’s first maintenance outsourcing program improving service levels by approximately
90 percent
* Implemented process design for Milk Collection Center setup for entire collection network
* Analysis and benchmarking of chilling costs at area level

Intern في Pakistan Tobacco Company
  • باكستان
  • يونيو 2012 إلى يوليو 2012

* Cross-Industrial Survey for Dunhill focusing on premium segment dynamics
* Key Account Structure Analysis and Assessment

Editor في Pakistan Today
  • باكستان - لاهور
  • مارس 2010 إلى يونيو 2011

* Assured quality output and resolved issues pertaining to all aspect of the news cycle from data
collection to the finished article
* Appointed first News Editor of ‘Profit’, a business daily launched by Pakistan Today
* Liaison with reporters and external parties
* Publication of regular column in Pakistan Today opinion pages

Intern في Commercial Banking
  • أبريل 2009 إلى يوليو 2009

Customer Liaison; Portfolio Management; Client acquisition

Business Development Executive في Pacific Ancient Energy Pvt. Ltd
  • باكستان - لاهور
  • أغسطس 2008 إلى أبريل 2009

Conducted market research identifying viable consumer base and segmentation
* Augmentation of client base through developing industrial clients
* Developed, drafted and published new marketing material
PROJECTS
Maintenance Outsourcing Initiative-Engro Foods
* Designed the industry’s first maintenance outsourcing program for milk procurement network. This covered
feasibility, performance benchmarks and vendor shortlisting and selection. This resulted in improvements in
maintenance levels by about 90 percent
Strategic Study-Namal College
* Implemented a comprehensive research project to improve fund-raising and organizational capacity. Project
involved extensive research including field activity into donor behavior, motivation and linkage to political activity of
Imran Khan and providing insights into organizational conflict and structural issues.
Alternative Energy Market Analysis-Pacific Ancient Energy
* Conducted comprehensive market analysis determining the potential and application of the company's
products in selected areas. Explored alternative revenue streams to boost business potential.

الخلفية التعليمية

ماجستير, Marketing
  • في Lahore University of Management Sciences
  • يونيو 2013
بكالوريوس,
  • في Institute of Business Administration
  • يناير 2008

Specialties & Skills

Negotiation
Team Management
Business Development
Market Analysis
International Business Strategy
ASSISTANT MANAGER
FUNCTIONAL
LEADERSHIP
MARKETING
NETWORKING
RESEARCH

اللغات

الانجليزية
اللغة الأم
الأوردو
اللغة الأم

الهوايات

  • Writing
    Published in International and Local Publications