Medical Sales Representative
Sanofi
Total years of experience :12 years, 8 Months
• Working with Sanofi CHC, handling 10 Brands.
• Generate Sales and support commercial & business development activities leading to growth in revenue generation.
• Develop new and creative initiatives and projects to enhance commercial activities and identify new customers leading to increased revenue generation.
• Lead in building and maintaining relationships with key accounts and potential external and internal stakeholders.
• Discover and explore opportunities through observing industry trends and support in introducing growth strategies that enhance sales, and customer experience.
• Collaborates with cross-functional teams on projects to ensure successful and low-risk implementation of activities.
• Support in developing sales and marketing strategies that are comprehensive enough to influence and increase sales.
• Support in assessing outcomes against set of business objectives through sale analysis and reports.
• Identify customers and manage sales promotion of assigned products to the target doctors to achieve monthly, quarterly and annual targets in line with company strategy.
• Develop weekly and monthly visit plans in consultation with the line manager and in compliance with company policies.
• Maintain and update product and competition knowledge in order to create a good professional image and build good relationships with trade personnel.
• Identifying and establishing new business.
• Implement ongoing targeting and profiling of customers in order to increase sales
• Communicate regularly with key opinion leaders, get market feedback and report any relevant information to line manager in line with company procedures and best practice.
• Support the District Manager with the knowledge transfer to the new hires in order to familiarize them with product knowledge, medical information, territory coverage and reporting system
• Working with Boehringer Ingelhiem CHC handling five Brands.
• Developing Sales plans and budgets to achieve or exceed the quarterly sales objectives for the region.
• Monitoring and controlling the sales budget to ensure optimum utilization of resources in the region.
• Generating sales of company products in the region through the distributor team of salesmen in order to achieve or exceed the quarter sales targets
• Conducting regular customer visits to insure 100% coverage, monitoring competitor activity and continuously searching for new opportunities in order to increase sales in the region
• Providing distributors and customers in the region with information about new or improved products and services in order to improve sales in the region
• Developing and maintaining an efficient distribution network to ensure the comprehensive availability of company’s products and services across the region to achieve or exceed the sales targets
• Co-coordinating and following up with the storehouse supervisor to ensure adequate distribution of products.
• Liaising with the marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region.
Achievements
• Achieved double digit growth of MV category (Pharmaton).
• Instrumental in achieving a consistent growth rate of 23% in 2015 vs 2014 and 40% in 2016 vs 2015.
• Efficiently organized several campaigns such as in store AV meetings.
• Placed Counter top unit at cash counters, free standing units at the positive flow of customer and effective merchandising of our products at eye level across the region in the minor chains and independent pharmacies.
•Re-launched different SKUs like Pharmaton capsules, Pharmaton Kiddi syrup.
Awards:
Gulf Momentum Award for achieving out standing growth in minor chains in 2016.
• Follow applicable ISO procedures and collectively meet sales, quality and environmental objectives.
• Ensure department’s sales/CS procedures are being adhered to and copies of all quotations are safely maintained with related supporting documents.
• Ensure continuous improvement in business and customer satisfaction.
• Handle account management, sales, customer service and profitability for walk in clients and existing clients.
• Ensure walk in enquires are dealt in time.
• Strive to meet and exceed sales targets set by the department within acceptable profit margins.
• Prepare tenders, proposals & necessary documents for presentation to clients.
• Maintain awareness on competitor’s movements in the market, market trends and upcoming projects.
• Receive enquiries/tenders and respond within the acceptable time limit, by utilizing the call management tool (EWMS).
• Liaise with concerned departments to collect necessary information to prepare quotations, follow up on all the quotations sent & record results in the quotation data file.
• Co-ordinate to obtain necessary documents such as acceptance form, trade license, security deposit from clients to start/supply service. Assist concerned departments for outstanding payments, suspension of service and vehicle access problems.
• Conduct review & analysis for revision of rates for existing allocated clients.
• Ensure all agreements for major jobs & yearly contracts are signed as directed.
• Record & circulate the minutes of weekly sales meetings for internal use. Help Finance dept. through debt follow-up with existing clients.
• Organizing events to spread awareness of our products.
• Contributing to and developing marketing plans and strategies.
• Sourcing advertising opportunities.
• Arranging for the effective distribution of marketing materials.
• Organising and attending promotional events and show.
• Establishes sales objectives by forecasting and developing the territory assigned.
• Keeping abreast with market trends and competitor moves.
• Communicating with target audiences and managing customer relationships.
• Training staff on our products and services.
• Meeting, educating and selling our products to clients.
• Maintaining and updating customer databases on CRM Axapta.
• Working with marketing team on hospital tie-up and events.
• Reporting to the Regional head for overall operation of Bahrain centre.
MBA
B.A(Hons) was consisted papers in media, economics and literature.