najia hanif

As a Pioneer Member of Mall Management with Real Estate
experience Responsible for Mall leasing & Speciality leasing,
Mall Agreements, Mall Advertising & Marketing, CAPEX, Mall
Operations, Brand Advisory considering the feasibility, concept
and demographics of the Project.
* Liaison with Consultants, Architects, Contractors & Sub
contractors, Brands, Mall PR Advertising for the upcoming
shopping mall “My Mall” in Northern Emirates.
* Analyzing market and creating retail tenant mix.
* Performing demographical c alculation and formulating footfall
forecast.
* Drafting Leasing contracts, Franchise agreements, RDD, Tenant
Manuals, SOP, Operations Guide, Leasing, Marketing and Sub
contracts.
* Managing retail leasing and existing tenants,
* Planning and execution of the right Marketing offline/online
marketing, ATL, BTL, PR, Media & Publication, high standard for
the Mall Leasing and Promotions.
* Managed Mall leasing, Design, development and Advertising
Strategies.
Accomplishments
* Successfully leased out an area of 150, 000 sqft to prominent
anchor brands of the region in phase 1.
* Member of the MECSE, RECON and DTCM.
* Successfully leased Mall Outlets and spaces to the below
tenants before construction.
Referring successful leases for the MALL:
Tenant Name Brand Area Leased
LULU Hypermarket LULU 150, 000 Sqft
FlipOut FLIPOUT 25, 000 Sqft
JumpBoxx (Franchise) RLG 15, 000 Sqft
Landmark Splash/Max 30, 000 Sqft
Sapguae Sw issArabian 4, 000 Sqft
Play & Stay Child Care 4, 000 Sqft
Joanna Fashion & Many More.. 30, 000 Sqft
Apparals Group 30, 000 Sft
Expertise
_______________
Mall Management
Restaurant Marketing
Franchise Management
Marketing Consultancy
F&B, Hospitality Advisor
Brand & Hospitality
Consultancy
Operations Management
Project Management
Tenant Management
Ecommerce Management
Social Media Management
Digital Marketing
Brand Development
Graphic Designing
Interior Designing
Fashion Designing
Administration Management
Client Management
Commercial Leasing
Campaign & Content Devlp
Blogs & Bestsellers
PR/Media Management
B2B & B2C Marketing
HR & Recruitment
Property Marketing
Web Content Mangmt
Brand Ambassador
Influencer marketing
Events Planning

Responsible for 15 Site Operations and New projects
* HR & Recruitment for staff operators & Admin with thebest
experience, Hiring and training.
* Operation Procedures & strategy for smooth operations on site.
* Co ordinating directly with Landlords and Tenants for each
project.
* Drafting proposals, Tenders & agreements of prospective
projects for Parking Management & Guidance System,
Operations & Valet Services, EV Charging, Bollards etc.
* Coordinating in Sales, Branding and Advertising apart from
Operation & Project tasks..
* Revenue Management, Tariff Structuring, Membership
Programming, Campaigns & Promotion Planning.
* Well versed in all International Parking softwares.
Successfully managed projects
DMC Business Central Tower I Emaar I Microsoft DIC I Tecom