senior key account manager
seda textile and fabrics
Total years of experience :19 years, 4 Months
build and manage trust based for long term relations with client . details oriented and goals
Cosmetics & Skin care Products
• Manage &coordinate all marketing, advertising and promotional staff, campaigns, events and activities.
• Conduct market research to determine market requirements for existing & future products.
• Analysis of customer research, current market conditions and competitor information.
• Develop & implement marketing plans and projects for new & existing products.
• Managing the productivity of the marketing plans and projects.
• Monitor, review & report on all marketing activity and results.
• Determine & manage the marketing budget.
• Develop pricing strategy.
• Liaison with media and advertising agent.
February 1999 to December 2002 Triumph International, Dubai, U.A.E.
Brand Manager
Responsible for brand recruiting, sales strategies, marketing plan, sales forecasting, reports direct to the suppliers and sales staff training
Handling the decision of ordering & recording the collection
Maintaining the monthly targets
Handling the stock control & POS training
Handling the visual merchandising & window displaying
Job profile: ❑ Supervision of the warehouse
❑ Decision maker of purchasing orders according to the market needs
❑ Knowledge of wholesale and window display designing
❑ Responsible for achieving the monthly target and organizing fashion shows
( Dira City Centre - Al Manal Centre)
Payroll tracking all the attendance records, processing employment paperwork.
Responsible for Selecting and buying the conceptualizing Collection according to the target consumer researches and reports for the current season.
Sales Monitor and Sales Details weekly status reports.
Merchandising transfer between stores.
Supervise the Visual Merchandising.
Set the pricing and Budget Strategies.
Conduct ambitious future plans to Development the Sales team and maximizing the profitability.
Solving the Daily problems (stuff, billing, stock, system, or customers)
Managing more than 4 luxury brand products such as:
Prunoptia French brand Wedding Dress & Luxury Bridal Accessories
Ann Summers British brand Lingerie and Ladies’ Undergarments
Eva Negri French brand for Larger size Ladies Garments
Veronique Delachaus French Brand for Pregnancy and Maternity clothes
Neck & Neck Spanish Brand for Children wear
Managing the brands at different prestigious outlets like:
(Mazaya Centre - Al Ghurair City - Marina Mall - Abu Dhabi Mall)
• Responsible for Marketing director for all communication across the company
• Responsible for the annual communications plan including objective setting and the strategies.
• Sourcing and Co-ordinating production material.
• Public and media relations-writing and placing press releases in key media titles.
• Contributing to annual marketing plan.
• Management of an on-going events (Fashion shows, ladies gathering conference, promotions and special offers .....Etc) and sampling programme.
• Development of all research and creation of the brand identity.
• Implementation of keeping brand concept.
Responsible for brand recruiting, sales strategies, marketing plan, sales forecasting, reports direct to the suppliers and sales staff training
Handling the decision of ordering & recording the collection
Maintaining the monthly targets
Handling the stock control & POS training
Handling the visual merchandising & window displaying
Qualification ❑ Bachelor of Commerce. Alexandria University, Alexandria, Egypt Business Administration ❑ Sales Skills Courses (Sales Technique, Customer Service, high management operation, report & plans, monitoring control & directing staff, marketing, forecasting & marketing analysis.
Bachelor of Commerce. Alexandria University, Alexandria, Egypt Business Administration