Marketing Consultant
Consultant Agency
Total years of experience :11 years, 8 Months
- Managing all marketing for the company and activities within the marketing department.
- Developing the marketing strategy for the company in line with company objectives.
- Co-coordinating marketing campaigns with sales activities.
- Overseeing the company’s marketing budget.
• Working with internal and external partners to achieve successful execution of the plan
• Social networks - updating, question answering, troubleshooting
• Budget spend monitoring and control, fees, commissions
• Web analytics monitoring and reporting against key metrics
• Search engine optimisation tasks - improving page content, ensuring site structure is efficient, keyword Relevancy, product names and tags etc
• Email marketing - list maintenance, segmentation, execution, monitoring, reporting.
• Affiliation partners - administration of contracts, payment chasing, conversion monitoring and corrective actions.
• Paid Search - budget control, keyword success tracking, roi reporting
• Data input - dependent on organizations particular needs
• Keeping up to date with internet and marketing trends and contribute this knowledge as an integral member of the team
• Coordinate with the TMM to ensure achievement in budget in market sales, shipment, brand profitability and inventory levels by brand
• Monitor and track IMS performance by brand, region and channel and take the corrective actions.
• Present monthly and quarterly sales operations plans and key opportunities in coordination with TMM, KAM and RSM
• Reduce impact of short expiry products
• Manage and report all relevant brand spends and ensure to keep within budget to achieve objectives on monthly basis
• Managed a receptionist area, including greeting visitors and responding to telephone and in-person request to information
• Managed day-to-day calendar for the Manger
• Received and screened high volume of internal and external communication, including email and mail.
2006 - 2012 King Saud University, Riyadh Administrative Sciences/ Business Administration * Bachelor Degree in Business Administration
