PR Executive
Katch International
مجموع سنوات الخبرة :11 years, 0 أشهر
- Producing monthly communication plans along with general admin and day to day tasks across a range of Fashion, F&B, Beauty and Leisure brands such as Sister's Beauty Lounge, Caboodle, Fashion Victims, Creative Nail Design, Careem, El Sur, Al Forsan International Sports Resort, Cle Dubai, Movenpick Hotel Jumeirah Lakes Towers, Panda Express, Provocateur, Live Nation, 30 Seconds to Mars (April 2015 Concert), Iris Yas Island, WHITE Dubai and Eight Abu Dhabi.
- Drafting and pitching press releases and offers for F&B, Nightlife, Hospitality, Leisure and Fashion clients.
- Part of the communications, conceptualization, launch and operations team of the Cle Dubai Grand Opening.
- Event management and guest list creation for fashion brands/platforms like India Fashion Week and Ceremony Fashion at Fashion Forward.
- PR, Social Media, Event and Sponsorship management for Fashion Victims Season 2.
- Assisted in research for various real estate, automotive and FMCG clients.
- Media relations and on the ground engagement with media for ‘Nutella’ and ‘Zippo Encore Arabia’ events.
- General admin and day to day support across a range of accounts including Jaguar Land Rover, Nutella, Zippo, Aramex, Dubai Properties Group, Al Rawabi, Nespresso and others.
- Managing social media pages of brands such as P&G products and HP
- Prepared monthly Facebook reports
- Assisted senior employees to create pitches for new business and new PR strategies for existing clients such as British Council Dubai, Kabrita, Lays and Ariel.
- Assisted in organizing the ‘Ariel Pod’ Fashion Event at Mall of the Emirate
- Pitched press releases to the press
- Organized online and print media competitions for brands such as Lancaster, Rimmel, Sally Hansen, Sephora, Bourjois and Saks Fifth Avenue.
- Organized a press event for Rimmel BB Cream
- Created and dispatched press kits to the media.
I was a volunteer for a corporate event held at Hyatt, Pune wherein I was incharge of setting up and decorating the two halls I had been assigned.
I was a summer intern at the SNF Development centre wherein I not only helped teach the children, I also was a part of the production team for their annual concert that was held at the Madinat Jumeirah Ballroom in June.
I was an intern at Rashid Paediatric Therapy Center wherein I had to assist in teaching children.
Concentration on PR
After completing one year at Symbiosis, I had to transfer my credits to Middlesex University Dubai due to health related reasons.