Parag Patharkar

Bentley, Lamborghini, McLaren, Bugatti

Responsibilities:
• As head of the Parts Dept. for Bentley, Lamborghini, McLaren & Bugatti, I am primarily responsible for negotiating annual Parts / Accessories purchase targets with principal companies.
• Aligning annual sales forecasts with purchase targets through implementation of sales strategies, special offers, promotions, seasonal campaigns and dealer / trade business
• Conduct monthly management meetings with principal’s Regional heads to review the KPIs as agreed and present action plans for any shortfalls.
• KPI monitoring through daily MIS / reports & update the management on a regular basis.
• Parts pricing, retail, trade, dealer & bulk discounts to ensure overall gross & net margins.
• Introduction, implementation & regular review of SOPs used in the warehouse as regards receipts, inspection, binning & picking, claims, dispatches etc.
• Monitoring of warranty parts returns & scrapping
• Liaison with CRM team in case of issues related to CS & Consumer Protection Dept.
• Stock control & ordering, parts movement, ageing, obsolescence & scrapping, seasonal & special order parts & accessories
• Monitoring VIN related parts for Service Actions, Recalls & Tech. Bulletins
• Setting up & monitoring of parts Service Rate, First Pick, Stock Turn, Stock Months etc.
• Annual performance reviews and implementation of PIP (performance improvement plan) if necessary.
• Aligning Parts pricing & policies based on market surveys, analysis, feed-back & geo-political conditions.
• Supervision of perpetual & annual stock check and auditing.
• Regular follow up and monitoring of on-line staff trainings especially for principal companies and internal trainings.

Accomplishments
• Successfully completed brand-wise segregation of parts & redesigned the warehouse layout considering the average demand of parts, physical movement, size, shape & weight of parts that improved the overall warehouse operations. This was also completed in line with the brand standards.
• Introduced the concept of pre-picked service kits that enhanced the efficiency & reduced the parts delivery time.

Attended & completed Lamborghini Parts training in the factory in Bologna, Italy- Oct, 2019

Responsibilities:

• The company had newly acquired dealership of Hyundai passenger vehicles in Qatar.
• Heading the Parts dept. and steering the operations including the complete set up procedures for a new dealership.
• Supervision of the initial stock orders, setting up of ordering parameters to ensure healthy service rate & stock turn.
• Annual budgeting, recruitment and streamlining CAPEX requirements.
• Designing & planning of warehouse shelving and space allocation considering the units in operations in the next 5 years.
• Liaison with MOBIS on a regular basis.
• Prepared annual business plans, sales & purchase budgets, and promotion campaigns.
• Pricing of parts to align the prices to competitor’s prices and the market conditions.
• Monitoring various factors to control import costs of parts to minimize adverse effect on the gross margins.
• Negotiations with principals to set up a realistic parts Warranty Landing factors.
• Implementation of pricing policies, channel discounts in coordination with the Finance Manager and GM

Accomplishments

• Successfully completed the start-up of the Parts Dept. by implementing a new ERP and introduced Standard Operating Procedures to start the operations smoothly including, recruitment, warehouse design & racking, parts pricing, appointment of spare parts dealers and 3-8 years road map & budgeting

After Sales- (Western Region)

Preparation and implementation of Annual Business Plans, State wise Sales Budgets, Spare Parts Promotions and Campaigns.
Setting of Annual Key Result Areas and objectives of Regional Managers and evaluation of performance based on weighted average.
Daily monitoring of various Key Performance Indicates through MIS and other reports extracted from the DMS (SAP)
Introduction of various schemes for Distributors to enhance sale of spares and to maintain the desirable customer satisfaction.
Monitoring of Distributor’s outstanding, credit limits, channel finance and other financial aspects.
Monitoring progress of sales month on month with respect to the annual budgets.
Implementation of service related activities and monitoring the progress including development of Authorized Trained Mechanics, training of distributors / dealers, mechanic meets, free service campaigns etc.
Planning and conducting Distribuoer / Dealer meets
Coordination / follow up with the central warehouse to maintain the necessary packing / invoicing / dispatches
Maintaining the outstanding payments within the stipulated limit to avoid possible block on credit accounts which may affect the monthly budgets.
Conducting monthly management meetings with regional managers to ensure that the Key Performance Indicators are maintained as planned / agreed.

Overall responsibility of Spare Parts operations on a national level including ordering, warehousing and Sales / distribution of Honda / Volvo/ Volvo Trucks / Yanmar spares, genuine motor oil, Consumables, Batteries and Accessories.

Preparation of Annual Business Plans, Sales/Purchase Budgets, Promotions and Campaigns.

Liaison with Honda and Volvo Regional offices.

Assessment of Manpower requirements / selection of suitable candidates through formal interviews and HR procedures.

Ensuring a fair Performance Development Review process from the object setting level to the year- end assessments.

Planning and management of Inventory, flow charting of warehouse activities, timely dispatches of consignments to Branches and streamlining of overall stores operations.

Complete Project Management for setting up of new Warehouses, internal Parts counters for captive workshops, service centers, quick-lubes, body shop and Retail outlets.

Daily monitoring of various KPIs through MIS and other reports extracted through SAP.

Introduction of various schemes / offers for Dealers to promote Genuine Spare Parts. Setting up of dealer targets, incentives and recovery of outstanding payments.

Setting up of CSI parameters and ensuring that the highest ratings are achieved and maintained.

Monitoring the influx and effect of parallel imports of parts in the country to take corrective measures in pricing and sales policies.

Follow up on various Service Actions, Recalls and Technical Bulletins.

Ensuring the achievement of the required Gross / Net Margins and overall Sales Budgets.

Project planning of new Parts Centers and Quick-Lube facilities

Managed to implement various systems to monitor Parts Fill Rate and subsequent corrective measures which resulted in the increase of First Pick from 92 % to 96% in 3 years.

Measures to ensure steady growth of the Stock Turn and reduction of obsolescence.

Continuous tracking of currency fluctuations which affects importing costs of parts to ensure minimum adverse effect on the gross margins.

Controlling the landing costs to achieve increased Gross Margin by 1.5 % in the first year and by 2.5 % in the second in 2008 / 2009.

Continuous improvement in the internal processes and co-ordination with Service Centers and the Body shop to increase the share of their business.

Ensuring of realistic Warranty Landing factors and managing the landing costs within the same.

Stock Management and control of obsolescence of parts through Buy Back requests to principals, special promotions and liquidation of stock through Dealers / workshops. Managed to bring the obsolescence down by 4 % within 1 year. The surplus fund was utilized to increase the parts availability through improved stocking.

Promotion of Accessories through continuous dialogue with the sales dept. and the principals. I was able to introduce a number of new Accessories such as reverse sensors, blue tooth kits, multimedia units, DVD players, Navigation units, body styling kits etc.

Introduction of rationalized pricing for major fleet customers and dealers to ensure price uniformity.

Efforts to ensure a healthy and competitive atmosphere within the Department.

Design and implementation of novel incentive / reward schemes for staff motivation and recognition of individual efforts.

Implementation of Parts Pricing policies in consultation with the Finance Manager and the After Sales Manager to ensure the achievement of the annual budgets.

Staff annual appraisals.

Interaction with the internal and external auditors to make sure that the required overall controls are in place / introduced if required.

The stock of Honda was over 8, 000 lines with stock turn of 4.5/ Obsolescence (parts not sold for the past 4 years) was 1.5% // 60% of stock was within 160 days.

Overall stock of 18, 000 lines.

The company holds franchises of world famous European luxury brands including as Jaguar, Bentley, Ferrari, Maserati, in addition to TATA Trucks (India) and Daihatsu cars/commercial vehicles .

In charge of overall Spare Parts operations for Jaguar including Sales of Spares and Inventory (while reporting to the Group Parts Manager )
Introduction and implementation of Seasonal Spare Parts Sales Campaigns.
Daily co-ordination with Principals and Regional / Product Managers in Dubai.
Leading a team of 15 personnel with inventory of approximately 6, 000 different line items worth a million US dollars with a steady annual increase in the Stock-Turn rate.
Undertaking parts sales, inventory control, warehousing and ordering logistics, administration and recruitment.
Training and development of staff on various business aspects.

MIS development, analysis and budgeting in consultation with the Group Parts Manager.
Overall Parts pricing and pricing for special campaigns.
Planning and implementation of Sales Campaigns specific to obsolete and non-moving Spare Parts and other schemes to minimize slow moving and dead stock.
Implementation of various schemes to promote Accessories.
Coordination with various suppliers for expansion of warehouses and other facilities.
Visited Jaguar and UNIPART (Logistic Company) in UK for ‘supply and freight’ related issues which resulted in an average monthly saving of 10 to 12 % on Spare Parts costing for the company.

In charge of Spare Parts operations of Volvo, Isuzu, Hino Trucks, Citroen, Sang Yong, Hyundai Heavy Industries etc. while reporting directly to the Executive Director and the General Manager.

Co-ordination and negotiations with overseas Principals.

Leading a team of 17 personnel in two branches with inventory of 25 to 30 thousand different line items.

Undertaking parts sales, inventory control, warehousing, ordering, administration and recruitment.

Manpower training and development.

Represented the company in various official visits to Oman, Saudi Arabia, Qatar, United Arab Emirates and Korea for Conferences, Training, Negotiations, Sales Promotions, Exhibitions and Recruitment.

MIS analysis and policy making in consultation with the General Manager and the Executive Director.

Parts pricing and special campaign pricing.

During my tenure with this company, the inventory was increased by 20% to satisfy demanding market conditions and a significant sales growth and increase in the Stock Turn rate was achieved every year.

Also concentrated on reduction of non-moving inventory to create space for new spare parts.

Achieved streamlining of Warehouse activities to enhance overall efficiency and flow of material.

Supervised a detailed activity of analyzing of existing work process (by means of Flow Charting) and also suggested changes/modifications to achieve cost cutting and all round enhancement of Parts Dept.

Machine Tools Sales and Service

One of the leading Machine Tool Companies in India involved in manufacture and franchises of conventional and hi-tech machine tools and equipment.

Reporting to the Branch Manager regarding sales and services of various machine tools, precision instruments and equipments used in automotive and medium and large scale general industries
Liaisoning with overseas Principals from Japan, America, Korea and Europe such as TOS and Skoda of Czech Republic, Emco Mayer of Austria, Flow Water jet Co. of Taiwan, Toshiba Machines and Equipment of Japan, Cincinnati Milacron of UK etc.
Leading a team of 3 sales and 3 service engineers to achieve sales targets and customer satisfaction. Major customers included companies like Telco, SKF, Philips, Sandvik, Atlas Copco, Alpha Laval, Bajaj Auto etc.

Involved in designing and release of innovative sales campaigns, advertisements and service contracts.

Area of operations included Industries in all major MIDC’s (Industrial Development Corporations) in the State of Maharashtra excluding Mumbai (Bombay)

During the tenure of my service I was selected as a member of the team involved in the new Project of technical collaboration with M/s Cincinnati Milacron Machine Tools Company

One of the leading Automotive Dealers in the State of Oman having franchises of Nissan, Universal Diesel Trucks, Tadano Cranes, BMW and TATA trucks.

Reporting to the National Parts Manager on a daily basis regarding branch operations, part sales, credit customers and institutional parts sales business.

Involved in annual stock taking, sales campaigns and procurement.

One of the leading Machine Tool Companies in India involved in manufacture and franchises of Non-conventional / hi-tech machine tools and precision instruments

Achieving sales targets, Liaison with overseas Principals like Mitutoyo Precision Co., Nakamura Tome Precision Co., Japan, Mitsubishi Equipment etc.