Senior Corporate Marketing
ALI ABDULWAHAB, AL-MUTAWA
Total years of experience :8 years, 5 Months
Developing the corporate strategy & marketing calendar.
Planning & executing the marketing annual strategy for Joe & The Juice, Intersport, JYSk & many more.
Leading all corporate projects from shipping optimization to web development to annual reports.
Responsible for all AAW Events both External and Internal.
Handling Mall communications from coverage to event sponsorships.
Handling CSD marketing strategy and monthly plan.
Successfully created two new markets in the financing industry, 0% Jewellery and 0% wedding financing. Responsible for acquiring and maintaining new businesses like Abyat, Quttainah, Royal Hayat Hospital, 32 Dental, and many more.
Handling the key accounts of KIB, Warba bank, Drops.
Responsible for the KIB rebranding project.
Handling day-to-day requests and deliverables from creative briefs to digital campaigns.
Responsible for social media and digital marketing. Responsible for Highlander exclusive licensing deal and brand positioning in Lebanon, Egypt, and Iran.
Gained a lot from the internship and fell more in love with coming up with ideas and content that trigger the mind.