Robin G Francis, E commerce  Country Head

Robin G Francis

E commerce Country Head

SupplyVan.com

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Business And Economics
Experience
18 years, 3 Months

Share My Profile

Block User


Work Experience

Total years of experience :18 years, 3 Months

E commerce Country Head at SupplyVan.com
  • United Arab Emirates - Dubai
  • My current job since December 2020

Managing the e-commerce website to maximize Sales and Customer purchase experience, Drive the growth of the website through the development and delivery of the digital strategic plan.

Marketing: Implementing and overseeing all marketing activity, and strategies for understanding online customer behaviour. Running a PPC, Shopping, SEO to acquire the maximum potential customer, sales, conversion and a/b testing, Google analytics, reporting, KPI, KRA Improvement & Growth management

Overall Responsible for e-commerce activity of project management, operation, P&L, business plan, Website Development & Vendor management, Digital marketing & Growth, Cataloging, sales, finance, procurement, stock management of 5 - 10 Mn, Competitive analysis, order processing, customer support, geographical expansion management, product launch and handling 550 vendors, 100K SKUs, 34 categories with 1500 international Brands

Understanding the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, and Analysis of competitive products, movements, & sales.

Vendor management: Ensuring the vendor management teams are contacting the right vendor/distributor for stocking the products, Price, availability, payment terms, category commission And Analysis and comparing SKU movement, category-wise market share, price point-wise sales, and market share.

Catalogue: Responsible for getting the fast-moving, product catalogue from suppliers/band owners as per the global website standard, like product title, image, price, attributes, filters, description, stock etc.

Sourcing: Overseeing every step of procurement like selecting the right vendor, building relationships, getting the quality of product, competitive price, credit terms, return & refund policy etc Order processing: Involving different stages of order processing, receiving orders, holding, pending, processing, shipping, delivered, cancelled & returned order with analysis and reporting systems.

Customer support: Handling a team of CS managers and executives, ensuring all customer/vendor-related issues are addressed within the TAT Warehouse Inventory: Responsible for 5 - 10 Mn of stocks,

inventory management, QC, bar-coding and tracking system. Develop and implement industry best practices. Move the industry with you'd) Selection and Offers: buying cost improvement and overall portfolio management.

Direct Reporting to the CEO and discussing the new areas of improvement & implementations, new market trends, competitive analysis, ROI, current issues and solutions, Department wise reports and Automation, etc

Country Head - E-commerce Project & Business Management at buykart.com
  • United Arab Emirates - Dubai
  • October 2018 to October 2020

E-commerce Marketplace Website for Fashion And Electronics

Overall Responsible for e-commerce website sales activity, Project management, Operation, P&L, business plan, Website & Vendor management, Digital marketing strategies, Cataloging, sales, finance, procurement, inventory, Competitive analysis, order processing, customer support, geographical expansion management & product launch

Develop & implementing annual business & project plans to deliver on KPIs to maximise website sales

Building a relationship with e-Commerce suppliers, product pricing, category commission negotiation, privacy policy, payment terms & credit period, product return & damage or insurance, product fulfilment option,

Manager Ecommerce & FinTech at Paytm.com Paytmmall.com
  • India - Bengaluru
  • July 2015 to August 2018

Responsible for all online activities of the company and optimising sales performance.

Handling key account brands to accelerate product sales with KPI, KRA targets achievements

Operational strategy and business plan, and utilize strong analytical skills to provide insight into how to optimize site features and customer experience. Manage the Roadmap: Establish and manage the roadmap to a successful launch to ensure Ecommerce project deliverables meet the Experience

Working closely with the CEO and Directors to set and drive management vision and sales targets.

Manage, coach, and develop a team

Manager Digital Media & E-commerce at askmebazaar.com
  • India - Bengaluru
  • November 2012 to July 2014

80 million users 8bn $ Company ( Astro group Malaysia)

Responsible for collaborating with cross-functional partners to manage all aspects of the eCommerce business, including business planning, content strategy, promotional campaigns, online marketing, website design, customer service, web analytics and web technologies, vendor and logistics management

Senior Manager Pre-launch Operations at Limeroad.com. (zing Lifestyle e commerce)
  • India - Bengaluru
  • July 2009 to November 2012

1.2 million users of E-commerce Fashion website

Involving complete e-commerce project planning and operation such as business plan, Operations, competitive analysis, vendor management, media placement, traffic report,

looking for a market opportunity to drive the sales target, through a website

Sales & Marketing Manager at Sam publisity
  • India - Bengaluru
  • January 2005 to July 2009

Outdoor & Online Advertising Agency

Contacting potential clients to describe advertising opportunities. This usually takes the form of cold calling over the telephone but may involve face-to-face contact at presentations to maximise sales.

Maintain relationships with existing customer base through regularly scheduled visits, & conduct prospective calls to develop new business prospects.

Follow-up on leads and prospects phoned into the office. Assist the sales director or company Executives in implementing the company's marketing/sales goals

Education

Bachelor's degree, Business And Economics
  • at JSS College University
  • April 2004

Specialties & Skills

Marketing
Revenue
E commerce
Business Development
DIGITAL MARKETING
GOOGLE ANALYTICS
CRITICAL THINKING
E COMMERCE SALES
E COMMERCE PROJECT MANAGEMENT
ANALYTICAL SKILLS
AUTOMATION
B2B & B2C SALE
BUSINESS DEVELOPMENT
BUSINESS MANAGEMENT
BUSINESS PLANS
BUSINESS STRATEGY
TEAM MANAGEMENT
PROBLEM SOLVING & OWNERSHIP
LEADERSHIP

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

English
Expert
Hindi
Expert
Malayalam
Native Speaker
Kannada
Native Speaker
Tamil
Native Speaker

Hobbies

  • Browsing industrial new trends , & Playing cricket